In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Matt Craighead, R&D Manager at Trubar, to explore the real product development process—from initial concept and benchtop formulation to scaled production and everything in between. Matt brings a rare blend of technical depth, operator empathy, and practical insights to what is often the most misunderstood part of the CPG journey: how products actually get created.

Matt shares how Trubar approaches R&D for their vegan, gluten-free, soy-free protein bars with no sugar alcohols, artificial sweeteners, or seed oils—navigating the complexities of formulation, ingredient sourcing, co-manufacturer partnerships, and scaling from home kitchen trials to commercial production. The conversation reveals the unglamorous realities of product development: why some projects take 2-4 months while others stretch to 8+ months, the critical importance of manufacturability over pure flavor perfection, and how small decisions like mixing order, line speed, or ingredient supplier changes can make or break a product.

Throughout the episode, listeners gain tactical insights on managing the R&D process with project briefs and clear timelines, why formula changes should always be the last resort when troubleshooting production issues, how to balance perfection with the 80/20 principle when bringing products to market, and the often-overlooked factors like water activity, allergen control, and equipment compatibility that determine whether a product can actually be manufactured at scale. Matt also discusses when it makes sense to bring R&D in-house versus outsourcing to co-manufacturers, how to navigate SKU proliferation as brands grow, and why communication and planning ahead are non-negotiable for R&D success.

Whether you're launching your first product, scaling formulations from benchtop to commercial production, or troubleshooting manufacturing challenges, this conversation offers honest lessons on what separates successful product development from costly failures—and why R&D is where everything starts.

Listen in as they discuss:

• Matt's background: 8 years in R&D and co-manufacturing, now leading R&D at Trubar
• What Trubar is: vegan protein bars with no seed oils, sugar alcohols, or artificial sweeteners
• The R&D process timeline: 2-4 months for formulation, up to 1-2 years for full commercialization
• Major R&D milestones: concept, benchtop trials, ingredient sourcing, line trials, and scaled production
• Why manufacturability matters as much as flavor: the honey formulation cautionary tale
• The 80/20 mindset: balancing perfection with getting products to market
• What makes R&D go well: planning ahead, communication, and documentation
• Common pitfalls: focusing too much on functionality without considering production realities
• Why formula changes should be the last resort when troubleshooting production issues
• Small decisions with big impacts: mixing order, line speed, cooling tunnel capacity, and temperature
• Ingredient supplier changes and how protein powder sources affect finished products
• Managing the cross-functional dance: R&D, packaging, marketing, and timeline constraints
• When to bring R&D in-house vs. outsourcing to co-manufacturers
• Choosing the right co-manufacturer: communication, food safety, allergen control, and equipment
• How to manage custom formulation processes with co-manufacturers
• SKU rollout strategy: starting with 2-4 core flavors and expanding with seasonals
• Project briefs as the foundation: flavor profile, timeline, cost targets, and macro goals
• Why water activity and allergen control are critical for ready-to-eat bars
• The importance of process control documentation and detailed production notes

Episode Links:

Trubar Website: https://www.trubarinc.com Instagram: @trubar.brands LinkedIn: https://www.linkedin.com/company/trubar

Matt Craighead - R&D Manager, Trubar LinkedIn: [Matt's LinkedIn URL]

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Hannah's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Stephanie McGregor, founder of Ringa—a moringa and apple cider vinegar infused beverage with no added sugar, no sugar substitutes, and no natural flavors. After 20 years as an operator in food and beverage working on brands like Red Bull, Glacéau Vitaminwater, and others, Stephanie was ready to leave the industry until an Airbnb host in Baja, Mexico wouldn't stop talking about the moringa tree growing on her property.

Stephanie shares her journey from winding down a previous company in 2022 to launching Ringa as a mission-driven brand committed to radical ingredient transparency. The conversation explores the decision-making behind formulating with only real, pronounceable ingredients—from organic moringa tea and raw apple cider vinegar to real cucumber juice and ginger—and why "unapologetically tart" is both a product philosophy and a long-game strategy in a market addicted to sugar.

Throughout the episode, Stephanie discusses the challenges of educating consumers about what "natural flavors" really means (and what manufacturers aren't telling you), why microdosing moringa in a delicious format beats the "plug your nose and gulp it down" supplement approach, and how Ringa landed a feature in Whole Foods' 2026 trend report predicting vinegar as the next big functional ingredient. She also shares her experience as a self-proclaimed "Startup CPG groupie," attending nearly every Grocery Run and trade show opportunity to accelerate retailer discovery at a fraction of traditional costs.

Whether you're launching a better-for-you beverage, navigating ingredient sourcing for functional foods, or building a self-funded brand with operator experience, this conversation offers honest lessons on playing the long game, learning to say no, staying patient while trends catch up, and building extreme loyalty over viral growth.

Listen in as they discuss:

• Stephanie's 20-year operator background: Red Bull, Vitaminwater, and winding down a business in 2022
• The Baja, Mexico Airbnb moment that introduced Stephanie to moringa and inspired Ringa
• What moringa is: a complete plant protein with all nine essential amino acids, drought-tolerant, and nutrient-dense
• The decision to formulate with no added sugar, no sugar substitutes, and no natural flavors
• Why "natural flavors" aren't always natural—and how proprietary blends hide ingredient transparency
• The philosophy of being "unapologetically tart" and playing the long game on consumer taste education
• How real cucumber juice creates a completely different flavor experience than cucumber "natural flavor"
• Microdosing moringa: making functional ingredients delicious and palatable for daily consumption
• Landing in Whole Foods' 2026 trend report: vinegar as the "OG functional food"
• Why fiber is the macro people actually need (90% of us don't get enough)
• Attending every Startup CPG Grocery Run event: accelerating retailer discovery at a fraction of trade show costs
• Operator advice: learning to say no, staying nimble, and building a good business over chasing hockey stick growth
• Why going slow and building loyalty beats viral growth for long-term brand success

Episode Links:

Website: https://www.drinkringa.com 

Instagram: https://www.instagram.com/drinkringa/ 

Stephanie McGregor - Founder, Ringa LinkedIn: https://www.linkedin.com/in/stephanieleemcgregor/

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Caitlin's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with two founders who've leveraged Startup CPG's Grocery Run events to accelerate their retail growth: Amna Mettmann of Brause and Jocelyn Ramirez of Todo Verde. The conversation provides an inside look at how these curated retailer events create high-ROI opportunities for emerging brands to close deals, build relationships, and gain invaluable feedback from buyers—often in a single day.

Amna shares how Brause used their very first Grocery Run in April as a launch pad for B2B, meeting dream retailers like Woodland Markets, Luke's Local, and Good Stuff Distributor within hours of officially launching on Shopify. She discusses attending four to five Grocery Run events since then, closing deals on the spot, and receiving critical product feedback that led to can redesigns and velocity improvements. Amna emphasizes the power of the community—from retailers offering actionable insights to "competitors" like All Phenoms taking her under their wing—and why Grocery Run's curated environment accelerates the typical 20-25 touchpoint sales cycle down to just 4-5.

Jocelyn recounts winning the pitch slam competition at the Chicago Grocery Run with Fresh Thyme Market—a milestone that came after months of unsuccessful cold outreach. She reveals what it felt like to pitch live on stage in front of hundreds of people, the importance of bringing authentic energy and storytelling to buyer conversations, and why treating judges and buyers as fellow humans (not pedestals) helps eliminate nerves. Jocelyn also shares how winning opened doors beyond the initial placement, including meetings with category managers from other departments and connections with service providers she'd only engaged with via email.

Whether you're considering attending your first Grocery Run or looking to maximize ROI at retail events, this conversation offers tactical advice on preparation, follow-up, booth setup philosophy, and why showing up—even without a table—can change the trajectory of your business.

Listen in as they discuss:

• How Brause used Grocery Run as a B2B launch pad with just a week on Shopify
• Closing deals with retailers and distributors on the spot vs. 20-25 touchpoint cold outreach
• Why Grocery Run accelerates sales cycles: curation, buyer expectations, and prep work
• Critical product feedback from buyers that led to can redesigns and velocity improvements
• The minimalist booth philosophy: letting the product speak for itself
• Building relationships with "competitors" and the unique community at Grocery Run events
• Winning the Fresh Thyme Market pitch slam: preparation, storytelling, and stage presence
• Why treating buyers as humans (not pedestals) eliminates pitch nerves
• Leveraging pitch competitions to meet category managers beyond your immediate buyer
• The importance of pre-event outreach and post-event follow-up
• Strategic advice: always buy a ticket and show up with samples, even without a table
• How Grocery Run differs from traditional trade shows and why ROI is consistently higher

Episode Links:

Brause:
Website: https://drinkbrause.com/
Instagram: https://www.instagram.com/drinkbrause 

Todo Verde:

Website: https://todoverde.org
Instagram: https://www.instagram.com/todoverde/ 

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Caitlin's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]

Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Alex Borschow, Managing Partner at Rocana Ventures, to explore what Series A investors actually look for in consumer brands. The conversation dives deep into defining product-market fit, understanding traction metrics across channels, and why thoughtful, mission-driven capital matters for building sustainable CPG brands.

Alex shares how Rocana Ventures approaches Series A investments ($7-25M revenue) with a focus on authentic better-for-you brands, omnichannel traction, and strong unit economics. He discusses the importance of evaluating velocity metrics in retail, repeat purchase rates in DTC, and why Amazon rankings and reviews are critical indicators of consumer adoption. Drawing from portfolio successes like Olipop, Alex reveals what separates compelling investment opportunities from brands that aren't quite ready—and how founders can position themselves for success before they start raising capital.

Throughout the episode, listeners gain insider perspective on investor-founder dynamics, the traits that define resilient leadership, and practical benchmarks for DTC retention (30-60% vs. outdated 10-12% standards), retail velocities (units per SKU per store per week), and club channel performance. Alex also emphasizes why not every metric has to be perfect to raise capital—but founders must demonstrate accountability, self-awareness, and a clear roadmap for addressing gaps. Whether you're building toward Series A or evaluating your first institutional round, this conversation offers clarity on what matters most when building a fundable, mission-driven CPG brand.

Listen in as they discuss:

• How Rocana Ventures evaluates Series A brands ($7-25M revenue, omnichannel traction)
• What product-market fit looks like across DTC, Amazon, retail, and club channels
• Why repeat purchase rates and customer retention define long-term brand value
• Understanding retail velocity metrics: units per SKU per store per week
• The importance of baseline velocity increases post-promo in retail
• DTC metrics evolution: from LTV/CAC to payback periods and 30-60% retention benchmarks
• Amazon rankings, reviews, and ROAS as critical indicators of consumer adoption
• Club channel dynamics: Costco roadshows, rotation benchmarks, and chunky POs
• Why household penetration and unaided brand awareness matter at scale ($50M+)
• Founder traits that matter most: humility, accountability, coachability, and transparency
• The postmortem mindset: learning from failure and embracing dissonance
• Why Rocana's 60%+ strategic LP base creates differentiated value beyond capital
• How to choose the right investment partner and build relationships before fundraising
• Red flags vs. green flags: confirmation bias, honesty, and addressing weak metrics
• Emerging opportunities Rocana is excited about in better-for-you consumer

Episode Links:

Rocana Ventures 

Website: https://www.rocanaventures.com 

LinkedIn: https://www.linkedin.com/company/rocanaventures

Alex Borschow - General Partner, Rocana Ventures 

LinkedIn: https://www.linkedin.com/in/alexborschow/

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Hannah's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Amie Kesler, founder of Carolyn’s Krisps—a rapidly growing, better-for-you snack brand reinventing a cherished family recipe into a modern, dairy-free and gluten-free product line. What began as a nostalgic cheddar crisp made by Amie’s grandmother has evolved into a differentiated portfolio of sweet and savory snacks defined by unique texture, bold flavor profiles, and a strong emphasis on inclusivity and quality.

Amie discusses the early days of the business—from hand-rolling dough and selling through a cubicle sign-up sheet to operating a self-manufactured brand in its fourth commercial facility. She shares how a disciplined, incremental approach to R&D and retail allowed Carolyn’s Krisps to scale without compromising its product integrity or financial fundamentals.

The conversation explores what it means to build a brand with intention: leveraging independent retailers as strategic partners, investing in operational efficiency, navigating pack size and pricing decisions, and planning for regional expansion. Amie also reflects on the importance of maintaining a strong brand identity while introducing innovative formats, including seasonal chocolate bark and nostalgic flavor combinations.

In addition, she provides valuable insights from opening Carolyn’s Krisps’ pop-up snack shop—a curated retail environment featuring other emerging brands. Making the shift from founder to buyer has reshaped her perspective on relationship-building, product presentation, pricing, and communication, offering lessons that are applicable for CPG operators at all stages.

Listen in as they share about:

• The evolution of Carolyn’s Krisps from family recipe to commercial product line
• Developing better-for-you snacks driven by nostalgia, taste, and texture
• Scaling manufacturing responsibly while maintaining product quality
• Leveraging independent retailers and community-driven growth
• Pricing, pack architecture, and trade spend considerations for retail expansion
• Insights gained from operating a pop-up retail space
• Best practices for brand communication, follow-up, and relationship management
• Creating memorable customer experiences through thoughtful details
• Exploring new formats and limited-run innovations

Episode Links:

Website: https://www.carolynskrisps.com/
Instagram: @carolynskrisps

LinkedIn: https://www.linkedin.com/in/ahkesler/ 

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Caitlin's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Jamie Valenti-Jordan, CEO of Catapult Commercialization Services, a leader in food and beverage product development, scale-up, and manufacturing strategy. Jamie brings decades of experience guiding brands from concept to commercialization, and a mission-driven focus on helping innovators build sustainable food systems for a rapidly growing population.

Throughout the conversation, Jamie breaks down the realities of bringing products to market—from choosing the right product developer to navigating the complexities of frozen logistics, ingredient sourcing, and co-manufacturing partnerships. He offers clear, pragmatic frameworks for evaluating partners, managing risk, and building cost-effective operations, while emphasizing the importance of communication, collaboration, and long-term relationship building.

Daniel and Jamie also explore the structural challenges early-stage brands face when entering manufacturing environments not optimized for small batches, and why founders must understand the economics and constraints of their partners to negotiate effectively and scale responsibly.

Listen in as they discuss:

• How to identify and evaluate independent product developers
• Challenges and cost drivers in frozen DTC logistics
• Where and how emerging brands can source core ingredients
• Sampling strategies and pilot runs for early-stage commercialization
• The operational realities behind low minimum order quantities
• How co-manufacturers structure their costs and capacity planning
• Best practices for visiting facilities and developing working relationships
• Key considerations when reviewing co-packer contracts
• The role of transparency, expectations, and shared accountability

Episode Links
Website: https://www.catapultserv.com/
LinkedIn: https://www.linkedin.com/in/fvmh97c/ 

Product Developer Database Submissions: https://bit.ly/productdevelopers

epg contact: [email protected], mention Startup CPG

Join the Startup CPG Slack: startupcpg.com

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Daniel's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics
  
  

In this episode of the Startup CPG Podcast, Hannah Dittman speaks with Nick Giannuzzi, founder and managing partner of Humble Growth—an investment firm intentionally designed to shift the traditional power dynamic between founders and investors. Nick traces his career from representing Vitaminwater in its early days to building a leading CPG-focused law firm, and eventually launching a $312M growth fund backed by industry operators who understand firsthand the realities of scaling consumer brands.

Nick discusses why thoughtful, founder-aligned capital remains rare in the CPG space, and how Humble Growth approaches investing with transparency, discipline, and long-term partnership at the core. He emphasizes the importance of working backwards from an eventual exit, building operational and financial foundations early, and maintaining rigorous standards even amid the daily pressures of running a business.

With decades of experience advising and investing in brands, Nick sheds light on the common pitfalls he sees founders face, the characteristics that define resilient leadership, and the structural considerations that often determine whether a business can scale, transact, and ultimately endure.

Listen in as they discuss:

• The origins and philosophy behind Humble Growth
• Transitioning from legal counsel to growth investor
• Why building a business that can transact is essential—even if you don’t plan to sell
• Strategic considerations for growth-stage brands, from margins to channel strategy
• The role of discipline in evaluating opportunities and operators
• Founder traits that drive long-term success—and where they can become obstacles
• Balancing operational excellence with strategic foresight
• How investors and founders can work together beyond quarterly board meetings
• Best practices for preparing documentation, data, and structure ahead of fundraising

Episode Links:

Website: https://www.humblegrowth.com/
Personal LinkedIn: https://www.linkedin.com/in/nick-giannuzzi-6a550b14b/
Company LinkedIn: https://www.linkedin.com/company/humblegrowth.com/ 

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Hannah's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics
  
  

Sign up for the Startup CPG slack at www.startupcpg.com for application details!

In this episode of the Startup CPG Podcast, Caitlin Bricker interviews Liv Truesdell, founder of FROST Buttercream, an emerging brand bringing bakery-quality, meringue-based buttercream to retail shelves with fewer ingredients, less sugar, and a noticeably elevated taste profile. Liv shares her journey from investment banking to building a family-run food business, working alongside her mother as co-founder, and developing a product designed to meet consumer demand for cleaner, less cloying desserts.

The conversation highlights how FROST approaches formulation, packaging, and education in a category where most consumers are unaware that conventional “buttercream” often contains no real butter. Liv explains the complexities of producing meringue-based buttercream at scale, the trade-offs of small-batch manufacturing, and the brand’s thoughtful expansion into retail, demos, and eventually food service—all while maintaining quality and operational discipline.

The episode also touches on early wins, from a Startup CPG Shelfie Award to distribution in notable New York City retailers, as well as strategic collaborations that have helped introduce the product to new audiences. Throughout, Liv reflects on the importance of community, consumer feedback, and patience when navigating the challenges of an early-stage CPG business.

Listen in as they share about:

• The inspiration and development behind FROST Buttercream
• Why meringue-based buttercream stands apart from standard formulations
• Educating consumers in a category with entrenched expectations
• Strategic retail expansion and the role of demos in adoption
• Operational realities of small-batch production and scaling
• Early collaborations, brand recognition, and retail partnerships
• Lessons learned during the first year of building a CPG company

Episode Links:

Website: https://frostbuttercream.com/
Instagram: @frostbuttercream

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (20K+ members and growing!)
• Follow @startupcpg
• Visit host Caitlin's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics

In this episode of the Startup CPG Podcast, host Daniel Scharff sits down with the Hungryroot team for an exclusive inside look at how the fast-growing food tech platform curates products, personalizes grocery shopping through its innovative Smart Cart technology, and simplifies meal planning for millions of customers.

The Hungryroot buyers reveal exactly how they evaluate new products, source clean ingredients across categories like meat, seafood, and snacks, and navigate operational challenges in packaging, shipping, and scaling partnerships. They break down what makes a product launch successful, how customer feedback shapes category strategy, and what emerging brands need to know before pitching to the platform.

The episode closes with nearly 20 CPG brands pitching directly to Hungryroot buyers in real time, offering listeners a rare, behind-the-scenes view of what it takes to launch and grow on one of the most innovative personalized grocery platforms in the market.

Listen in as they discuss:

• How Hungryroot's Smart Cart personalizes grocery shopping and meal planning
• What buyers look for when evaluating new products and brand partnerships
• Sourcing strategies and emerging trends in meat, seafood, and clean-label snacks
• Operational challenges with packaging, shipping, and ready-to-eat meal innovation
• The importance of brand volume and scaling successfully on the platform
• Why the launch is just the beginning: ongoing support and growth strategies
• Real-time brand pitches from nearly 20 CPG founders to Hungryroot buyers
• Opportunities in food innovation, clean ingredients, and personalized nutrition
• How customer feedback drives category expansion and product curation
• Keys to building successful long-term partnerships with Hungryroot

Episode Links

Hungryroot Website: https://www.hungryroot.com 
LinkedIn: https://www.linkedin.com/company/hungryroot

Chris Battaglia - Director of Strategic Sourcing Meat and Seafood, Hungryroot LinkedIn: https://www.linkedin.com/in/chris-battaglia-47569347/

Nika Mosenthal - VP of Food Experience, Hungryroot LinkedIn: https://www.linkedin.com/in/nikamosenthal/

Keri Cardenas - Category Lead, Hungryroot LinkedIn: https://www.linkedin.com/in/keri-cardenas/

Julia Bello - Director of Category Management, Hungryroot LinkedIn: https://www.linkedin.com/in/juliabello/

Daniel Scharff - Founder, Startup CPG LinkedIn: https://www.linkedin.com/in/danscharff/

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (30K+ members and growing!)
• Follow @startupcpg
• Visit host Daniel's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics