Create Magic At Work®

What if the parts of yourself you've been avoiding are actually the keys to your next big breakthrough? 🌟 In this episode, Cari takes you beyond the theory of self-discovery and into the how with a playful yet powerful five-step practice for "inner truth work."

Inspired by the mesmerizing wire sculptures of Ruth Asawa, where light and shadow merge into one stunning whole, Cari shows how embracing every part of yourself can be deeply transformative. You'll learn when to dive in, how to stay safe while exploring your inner landscape, and why your body might be your best guide for uncovering those hidden gems.

Plus, stick around for a guided meditation that turns these steps into an experience you can feel in real time. 🪞✨

If you're ready to start reclaiming the parts of yourself you've pushed aside, head to http://www.bravedirections.com.

Follow along on Instagram @cari_jacobs_sf for more inspiration!

Additional Resources:

1. Connect with Cari on LinkedIn
2. Connect with Amy on LinkedIn

Key Takeaways:

1. Shadow work reveals hidden parts of ourselves for greater authenticity.
2. Use the five-step process: Safety, Listening, Noticing, Expansion, Integration.
3. Safety and embodiment come first before deeper exploration.
4. The body communicates unresolved emotions through sensations.
5. Integration happens over time through reflection and action.

What if the reason your wellbeing program isn't working… isn't the strategy, but how your people relate to wellbeing at work?

In this episode, Amy sits down with Chase Sterling, founder of the Wellbeing Think Tank and one of the most respected voices in organizational wellbeing. With over 20 years of experience, Chase breaks down the myths, missteps, and magic behind what actually makes workplace wellbeing work.

🎙 What's inside:

1. The difference between wellness programs and true workplace wellbeing
2. Why "all you need to do is everything" might be the most accurate strategy
3. What leaders at the top can do to ignite real change
4. A breakdown of burnout, boundary-setting, and how to stop causing harm
5. How Chase's nonprofit is leading with experts over influencers

If your team is wrestling with burnout or disengagement—this is the episode.

🌀 JOIN THE MOVEMENT: wellbeingthinktank.org

Additional Resources:

1. Connect with Chase on LinkedIn
2. Follow Wellbeing Think Tank on LinkedIn
3. Subscribe to Wellbeing Think Tank on YouTube!
4. Connect with Amy Lynn Durham
5. Learn More About Create Magic at Work

Key Takeaways:

1. Wellbeing at work is more than perks, it's about meeting real human needs.
2. Programs don't change culture; leadership commitment does.
3. Emotional energy from leaders impacts teams exponentially.
4. Autonomy and psychological safety are essential for thriving.
5. Stop chasing trends, start listening to your people.

Executive coach Traycee Mayer returns to share the story behind her new oracle deck. A leadership tool born from 17 years of travel, reflection, and synchronicity.

What started as a collection of paths from hikes around the world became a deck used in executive coaching rooms, leadership retreats, and company workshops. And yes! Even the most skeptical teams are responding to it.

In this episode, you'll hear:

1. A horseshoe in the dirt, a message from the Universe, and the card that followed
2. How Traycee uses the deck in 1:1 coaching and with teams
3. Why these cards serve as "permission slips" to speak with honesty at work
4. What it means to choose enchanted energy — even in seasons of struggle
5. Creative ways to bring sacred slowness into fast-paced workplaces

The Leader Paths Oracle isn't about bypassing difficulty. It's about noticing the signs — and leading from wholeness.

🎴 Order your deck or connect with Traycee at: https://beyouleadership.com/leaderpaths-deck

🪄 Tag us with your favorite moment @createmagicatwork and let us know what card you pull.

Additional Resources:

1. Get The Leader Paths Oracle Deck!
2. Connect with Traycee on LinkedIn
3. Connect with Amy Lynn Durham
4. Learn More About Create Magic at Work

Key Takeaways:

1. Pause to notice meaningful signs.
2. Use cards to spark workplace reflection.
3. Intuition is a valid leadership tool.
4. Emotional insight boosts team connection.
5. Nature can guide professional growth.

What if the reason your change initiative isn't working… isn't the strategy, but how your people relate to change?

In this final episode of the Archetypes of Change™ Solo Series, Amy wraps the entire framework with real coaching stories, team data, and a call to action for every leader.

🎙 What's inside:

1. A quick recap of all 5 archetypes
2. How one team discovered their blind spots using AOC data
3. A private coaching story of how an Edgewalker learned to speak to everyone on the team
4. Why Create Magic at Work® uses this tool in real-time leadership transitions
5. A challenge to apply what you've learned this summer

If your team is walking the edge of a big change—this is the episode. DM @createmagicatwork or visit createmagicatwork.net to bring the Archetypes of Change™ to your org.

Additional Resources:

1. Connect with Amy Lynn Durham
2. Learn More About Create Magic at Work

Key Takeaways:

1. Every archetype adds value—collaboration is key.
2. Team data reveals strengths and blind spots.
3. Archetypes turn resistance into alignment.
4. Coaching applied the framework in real time.
5. Knowing your type boosts empathy and clarity.

In this final profile of our Archetypes of Change™ Summer Series, Amy Lynn Durham explores what it means to be an Edgewalker… and why your team needs them now more than ever. Edgewalkers are the visionaries who walk between worlds—grounded in reality, guided by intuition, and driven to shape the future before anyone else sees it.

You'll hear:

1. Why Edgewalkers often feel like outliers (and how to support them)
2. How Amy discovered she was an Edgewalker—and what that meant for her leadership journey
3. The five Edgewalker skills and qualities (this archetype is the only one with a matrix!)
4. How executive coaching at Create Magic at Work® helps translate visionary ideas into strategy
5. A powerful story about a client whose "wild ideas" ended up saving her company

If you've ever felt like you don't fit neatly into the box—and that might be a good thing—this episode is for you.

Additional Resources:

1. Take the Edgewalker Profile
2. Connect with Amy Lynn Durham
3. Learn More About Create Magic at Work

Key Takeaways:

1. Edgewalkers sense the future before others.
2. They balance intuition with strategy.
3. Risk-taking is core to their nature.
4. They often feel misunderstood or isolated.
5. Teams thrive when Edgewalkers are supported.

What if the parts of yourself you've been hiding—your fears, your shame, your past—are actually your greatest source of power? In this episode of "Finding Treasures in the Trash," Cari Jacobs-Crovetto takes us on a deep dive into the shadowy stuff we usually try to ignore: shame, fear, and those not-so-glamorous childhood memories.

Cari shares her own journey from debilitating panic attacks to powerful self-awareness, proving that the parts we often want to hide might just hold the keys to our greatest growth.✨

Stick around for a grounding 10-minute meditation that'll help you feel more at home in your body… because let's face it, the real treasure is you. 💎🧘‍♀️

If you're ready to start reclaiming the parts of yourself you've pushed aside, head to http://www.bravedirections.com.

Follow along on Instagram @cari_jacobs_sf for more inspiration!

Additional Resources:

1. Connect with Cari on LinkedIn
2. Connect with Amy on LinkedIn

Key Takeaways:

1. "Trash" symbolizes the hidden parts of ourselves we avoid.
2. Everyone has a shadow, and others can feel it even if we can't.
3. True healing starts by facing uncomfortable truths.
4. Shadow work is ongoing, not a one-time fix.
5. Meditation helps create safety within for deeper self-work.

Every team has one.

They don't chase the spotlight. They don't demand recognition. They just quietly carry everyone — while no one notices how much they're carrying.

They're the reason birthdays aren't forgotten. They're the one who stays late to make sure it all works. They're the first to ask: "How is this really impacting people?"

👉 But when change hits, their invisible labor stacks up… fast. 👉 And burnout starts long before anyone sees the cracks.

In this episode of the Archetypes of Change™ Summer Series, we meet The Hearthtender — the soul of stability inside your organization.

Inside:

Why Hearthtenders are the glue you can't afford to lose

The silent warning signs that leadership often misses

How executive coaching helps Hearthtenders move from quiet service to empowered influence

🔥 At Create Magic At Work®, we deploy the Archetypes of Change™ framework inside organizations to help leaders navigate change without losing their people. If you're ready to lead change the right way, let's talk.

Additional Resources:

Connect with Amy Lynn Durham

Learn More About Create Magic at Work

Key Takeaways:

1. Hearthtenders Keep Teams Grounded: They foster connection, maintain routines, and support team morale during change.
2. They Lead in the Present: Focused on today's needs, they help others stay steady through uncertainty.
3. Unseen Risk of Burnout: Hearth Tenders may disengage if unrecognized or overburdened.
4. Their Voice Matters: Involving them early in change helps avoid pitfalls and boosts team cohesion.
5. Support Is Essential: Recognize their relational work, offer growth, and ensure they don't carry emotional labor alone.

Ever felt like your team is moving so fast you're forgetting why you started?

This week on Create Magic at Work®, Amy introduces you to the Flamekeeper—a powerful Archetype of Change™ who protects meaning, mission, and memory during transformation. Flamekeepers aren't afraid of change—but they are deeply committed to keeping the soul of an organization alive.

You'll meet Layla, a nonprofit leader whose values-driven leadership helped re-center her team when evolution started to look a lot like erasure.

Inside this episode: 🕯 The difference between resisting change and protecting purpose 🕯 Why Flamekeepers are often misread as "too idealistic" 🕯 How this Archetype acts as a moral compass in messy transformation 🕯 What every leader should be asking before rolling out change

Amy also shares how Create Magic at Work® uses the Archetypes of Change™ framework in executive coaching, leadership retreats, and team development to move change initiatives forward with more alignment—and less burnout.

🎧 Tune in if: ✔ You've ever rolled your eyes at someone who "talks about the old days" ✔ You're the one constantly holding the torch for values ✔ Your company is in the middle of big change—and forgetting its roots

👉 Want to learn more about the Archetypes of Change for your organization? Visit createmagicatwork.net to connect.

Key Takeaways:

1. Flamekeepers protect organizational purpose, not resist change.
2. They hold collective memory, tell the founding stories, and anchor teams in mission.
3. When honored, Flamekeepers accelerate alignment and reduce resistance.
4. Their shadow side includes inflexibility and potential burnout from holding ideals.
5. Empowering them early in change processes can unify teams and preserve values.

Ever worked with someone who seems to always spot the risks before you do?

Maybe you've even labeled them negative, paranoid, or too intense—but what if they were actually the Guardian of your team?

In this episode, Amy breaks down the Guardian Archetype—the ones who scan the horizon for danger, ask the hard questions, and protect people and systems from harm before the rest of us know it's coming.

🛡You'll hear:

1. A real-world story of a Guardian in action (and how they saved the day)
2. What makes this archetype indispensable in fast-moving teams
3. How to distinguish fear-based reactions from strategic foresight
4. Why most people misunderstand Guardians—and how to support them better

⚡️ And if you're a Guardian yourself? This episode will feel like a deep exhale. You're not negative. You're necessary.

🎧 Tune in to learn how to work with (not against) the energy of Guardians—whether you lead one, love one, or are one.

— This is art of the Archetypes of Change™ Summer Series on Create Magic At Work®.📬 Want to bring the Archetypes of Change™ into your organization? We'd love to work with you. Visit createmagicatwork.net or email Amy at [email protected].

Key Takeaways:

1. The Guardian archetype sees potential risks and protects organizational integrity during change.
2. Guardians can be misunderstood as resistant, but their concerns are often rooted in deep care and foresight.
3. Teams that ignore Guardians risk repeating past mistakes or missing hidden landmines.
4. Guardians need to be seen and engaged constructively—not just tolerated.

Welcome to the first episode of "Finding Treasures in the Trash" 🗑✨—a brand new mini-series on Create Magic at Work!

Host Cari Jacobs-Crovetto kicks things off with her incredible story: from being nearly blind as a child, to growing up in chaos, to becoming a Forbes-recognized CMO, and ultimately turning inward to do the real work. Cari unpacks what "inner truth work" really means and why digging into your so-called "trash" might be the key to real transformation 💥.

Listen in every month for soul-grounding meditation 🧘‍♀️ and discover how even the messiest moments can lead to unexpected magic ✨.

1. If you're ready to start reclaiming the parts of yourself you've pushed aside, head to http://www.bravedirections.com.
2. Follow along on Instagram @cari_jacobs_sf for more inspiration!

Additional Resources:

1. Connect with Cari on LinkedIn
2. Connect with Amy on LinkedIn

Key Takeaways:

1. True transformation begins in the places we often ignore or disown.
2. Meditation isn't just for stress relief—it's a gateway to awakened awareness.
3. "Inner truth work" means facing and integrating the parts of ourselves we resist.
4. Spiritual growth and career success are not mutually exclusive—they're intertwined.