Create More Customers

Create More Customers

By Orren PrunckunBusinessMarketing
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Create More Customers episodes

  • Create More Customers — Episode 132: Marketing & Sales Advice For Value-Driven Communication

    In this episode you’ll hear my thoughts on:

    • Identifying ideal customers
    • Educating potential customers
    • Utilising different channels
    • Creating and distributing content
    • Targeting specific customer segments
    • Building a sales funnel
    • Asking for referrals
    • Being consistent and persistent
    • Considering paid advertising
    • Providing value through communication

      • So, listen here as we discuss these!

      If you like what was on here and want more, go to https://createmorecustomers.agency

      25 min
    • Create More Customers — Episode 131: Marketing & Sales Advice For Unlocking The Power Of Segmentation

      In this episode you’ll hear my thoughts on:

      • Categorizing ideal customers into different categories
      • Using well-known frameworks to identify these categories
      • Targeting product-aware customers and re-engaging with potential customers
      • Escaping the commoditization of the products and services
      • Creating a brand stand out in a competitive market
      • Building trust and relationships by adding value  before pitching
      • Starting content distribution to contact customers and build a relationship with them
      • Fulfilling promises and promoting prospects to build trust and relationships
      • Asking for referrals and not taking a "no" as a dead-end
      • Using outbound methods via LinkedIn, Twitter, email and SMS

        • So, listen here as we discuss these!

        If you like what was on here and want more, go to http://orrenprunckun.com

        20 min
      • Create More Customers - Episode 130: Marketing & Sales Advice For Those Who Do Business Development

        In this episode you’ll hear my thoughts on:

        • Why getting back in contact with prospects is important
        • What the new algorithms social channels are using
        • Why visual content works
        • How to do business development
        • A process of business development for content
        • A process for content creation
        • What makes quality content
        • Why testing content on social channels is important
        • How to target well via social channels
        • How to easily distribute audio

          • So, listen here as I discuss these!

          If you like what was on here and want more, go to http://orrenprunckun.com

          20 min
        • Create More Customers - Episode 129: Marketing & Sales Advice For Gym Owners

          In this episode you’ll hear my thoughts on:

          • Staying front of mind with customers, including theory about how advertising work and tactics such as “surprising and delighting
          • Creating offers, with examples
          • Creating communities, transitioning from offline to online, and nuances of Facebook Groups
          • Branding, specifically wearables and interest categories for referrals
          • Instant demos for increasing sales, and some examples of them
          • Incentivizing referrals with specific phrasing
          • Content creation, topics, quantity, length, and finding your voice

            • So, listen here as I discuss these!

            If you like what was on here and want more, go to https://createmorecustomers.agency

            25 min
          • Create More Customers - Episode 128: How to generate B2B leads when you have brand restrictions

            In this episode you’ll hear my thoughts on:

            • Why Twitter bio disclaimers are redundant;
            • How to use 2 of a 3 step sales funnel to overcome brand use restrictions;
            • What to communicate to overcome brand use restrictions;
            • How these topics relate directly to lead generation for your employer;
            • How these topics build your personal brand as an employee;
            • What the practical steps to get started are;
            • Why organizers get brand benefits and attendees don't; and
            • What the practical examples of this organizing look like.

              • So, watch here as I discuss these!

              If you like what was on here and want more, go to http://orrenprunckun.com

              5 min
            • Create More Customers - Episode 127: What the substance of content should be

              In this episode you’ll hear my thoughts on: 

              • What should be in your content; 
              • Why giving away too much isn’t an issue;
              • What the problem is with a one-way conversation;
              • How to overcome that Problem;
              • How to get attention for the content; and
              • Why more content is better than less.

                • So, listen here as I discuss these!

                If you like what was on here and want more, go to http://orrenprunckun.com

                11 min
              • Create More Customers - Episode 123: Why helping prospects save face is a great sales strategy

                In this episode you’ll hear my thoughts on:


                • What conversation rates you should be aiming for with your cold contact;

                • Why being different is superior to being better (etc);

                • Why focusing on this is the key to navigating objections; and

                • What the two tactics are for navigate objections.


                So, listen here as I discuss these!


                If you like what was on here and want more, go to http://orrenprunckun.com

                13 min

              About Create More Customers

              From the publisher's feed

              If you want to know how entrepreneurs and small business owners can get more sales, more often, without relying things like networking, referrals or spending a lot of money, then this podcast will…