In this episode of the ATL Mastermind Podcast our hosts discuss various topics surrounding strategies for leveraging divorce, late mortgage, and probate leads in real estate. They explore the different approaches for engaging with leads who are undergoing significant life changes, stressing the importance of using softer communication and building trust by educating them of all options on their table. Several guests share how they use their personal experiences for building rapport with their clients going through divorce, facing foreclosure, and becoming the personal representative in probate. To build success in these markets emphasis is also placed on the necessity of having a structured follow-up process to nurture leads over time rather than expecting immediate sales, along with consistent testing and working of your pipeline. Overall, the participants stress collaboration and understanding clients' needs, while suggesting that success in real estate often relies on patience, empathy, and a well-defined process for managing leads. 

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