70% of women prefer to work with female advisors. * Learn how to serve your female clients and their complex needs by creating a supportive and welcoming environment where female advisors can thrive. Join host Kirsten Schlumbohm and guest Sheryl Hickerson, CEO of Females and Finance and a pioneer in promoting diversity in financial services. Together they explore Sheryl's unexpected journey into the industry and her mission to empower women in finance and fintech. Throughout their engaging conversation, Sheryl offers valuable insights on building inclusive communities, effective strategies for engaging women in finance, and the future of the industry. She also shares her perspective on marketing to women clients and the importance of allyship in advancing diversity. Tune in to hear Sheryl's unique insights on creating change, embracing discomfort, and the bright future for women in financial services.

*Source

Resources:

• Bowling Alone: The Collapse and Revival of American Community by Robert D. Putnam
• Females and Finance website

Statistics:

• Women and Wealth: How Advisors Can Address a $30 Trillion Opportunity
• Deloitte study: More women are reaching the C-suite in financial services, but progress is slow