Ever wondered why a cyber security expert is on a creative podcast? Jaz from Cybr unpacks why cyber security isn't just for the IT nerds. It's about protecting your creative work, your client data, and your business's bottom line. Get the lowdown on simple steps to boost your cyber smarts and keep your creative ventures safe.

In this conversation, Alistair, a typeface designer from Auckland, New Zealand, shares insights into the world of type design, discussing the craft, the importance of understanding client needs, and the role of history in design. He emphasises the significance of creating custom fonts and the challenges of building an international clientele from a remote location. Alistair also offers advice for aspiring designers, highlighting the importance of patience and dedication in mastering the craft. In this conversation, Alistair discusses the challenges and opportunities in the font design market, emphasising the importance of diversifying business strategies to ensure stability. He shares insights on the significance of physical activity for mental well-being, the evolution of font preferences, and the value of networking within the design community. Alistair also offers advice for aspiring designers, highlights the societal role of typography, and explores the future of font design, particularly the integration of iconography.

In this episode of Creative to Creative, we sit down with Michelle Grace Hunder, one of Australia’s most celebrated music photographers. From shooting her first Rolling Stone cover to winning ARIA Awards for Best Cover Art, Michelle has made her mark on the music industry.

Michelle shares her journey from picking up a camera at 31 to becoming a sought-after photographer for top artists like Amy Shark, Ruel, and more. She opens up about her creative process, how she captures the energy of live performances, and the challenges of working in such a fast-paced industry.

Michelle also dives into the importance of mentoring, especially young women in the field, and how persistence and passion are key to success in photography. Tune in for a behind-the-scenes look at the world of music photography and discover how passion, grit, and a bit of Aussie flair helped Michelle build a standout career.

Today’s episode we talk numbers, ROAS and ROI with Dave Levett, Founder and MD of Murmur Media. Dave is an absolute Master of Marketing Mix Modeling (MMM) and shares insights into creative decision making within the creative field.
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Presented by Dom Legg - Founder and Director at Motion By Design and Creative To Creative.

This week, Joel Pilger shares with us his journey from a successful agency exit, to becoming one of the top creative business consultants in the world.

Together, let's find out what advice Joel whispers to some of the worlds leading agencies!

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Presented by Dom Legg - Founder and Director at Motion By Design and Creative To Creative.

After completing in Season 13 of Master Chef, Aaron Sanders from South Australia talks about the role of creativity in cooking.

How can you be a more creative chef and stand out from your competition?

What rules need to be broken to create something new?

What's the next big thing in cooking?

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Chanelle Le Roux from Ninki Content Marketing talks all things TikTok and content marketing. Dom Legg and Chanelle discuss if TikTok the right platform for you? What sort of content should you be posting for your brand?

AND we find out what's happening in the world of AI text creation and how it will change the world of copywriting in the future.

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Tony Lawrence, Chief Revenue Officer at Mighty Kingdom, discusses his background in the gaming industry and the challenges of monetizing creative content.

He emphasizes the importance of understanding the target audience and adapting business models to fit the changing landscape.

Tony also shares insights into the future of the industry, including the rise of subscription models and the potential impact of generative AI. He highlights the need for resilience and passion in the creative industry and encourages individuals to believe in their ideas and keep pushing forward.

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This episode of Creative To Creative we chat with Brad Keighran, Group Client Director at Wavemaker ANZ.

Brad brings many years of creative experience across to the media landscape - now helping creative vision reach mass-market audiences around the world.

Find out how the big media hot-shots do what they do!

Join us on an exciting journey as we dive into the captivating world of branding and creativity with the visionary founder of Parallax, Matt Remphrey. Since 2001, Matt has been revolutionizing the industry and pushing boundaries, all while transforming his own style, including his iconic hair!

In this captivating episode, Matt unveils the secret ingredients to crafting exceptional wine branding that leaves a lasting impression. From decoding the intricate process of pricing up a branding project to mastering the art of a reverse brief, he shares invaluable industry insights that will elevate your brand game to new heights.

But Matt isn't just a branding genius. When he's not busy running Adelaide's most prestigious branding agency, you'll find him indulging in his passion for wine by scouring the web for the finest vintages. He's also an avid marathon trainer and a rockstar with his Gibson guitar, taking center stage and creating mesmerizing melodies.

Tune in to our podcast and unlock the secrets to unleashing your creative potential, building an unforgettable brand, and discovering the magic behind Matt Remphrey's incredible journey. Get ready to be inspired, educated, and motivated to make your mark in the world of branding and beyond!

#Creativity, Branding, Wine Branding, Pricing, Reverse Brief, Adelaide, Prestigious, Marathon Training, Gibson Guitar, Podcast.