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EPISODE TRANSCRIPT
Hey guys and welcome BACK to the Creatives And Designcast; the show by a creative, for creatives. I’m your host Taron Joyner and this is the SECOND episode of this show. Thank you to everyone who tuned in to listen. I am super excited to continue to connect with some cool creatives and talk about subjects that we ALL want more insight or advice on. This is the second episode that I decided not to feature guests but for those of you who are new listeners, know that you CAN expect to hear guests who are fellow creatives on future episodes. On this week’s episode, we will talk about Creatives & PRICING, BILLING & The MONEY MINDSET! Ready? Let’s talk turkey!
“If your quote doesn’t make you nervous, it’s not high enough. Meditate on your goals and how money can get you there. Also, [meditate] on your ideal clients, because money is great but working with nightmare clients is not.Melissa Alam, Alam Digital
SEGMENT 1
Money. Moolah. Dinero. Pesos. Dough. Cheddar. Paper. The many different names or shall I say terms of endearment for money is a list that could go on for several days at best. Before I get into the pricing and billing, I want to talk about money in general. Any issues regarding how an individual navigates pricing and billing for their business, often tends to evolve around our persona relationship with money.
Money is at the heart of capitalism and capitalism is the fuel for the machine better known as the United States of America. Actually, pretty much any modernized country depends on money to operate. As citizens of our respective countries, we are all introduced into a relationship with money, oftentimes before we reach the age of maturity. With most of us having first dealt with money in our mid-late teenage years and into our ongoing adult lives, it’s so strange that we get antsy and nervous when talking about it. For some odd reason, it’s more comfortable to hear someone tell you how much they are going to give you than for you to tell them how much they should give you, despite your experience, years of knowledge, investments in yourself and other factors.
This is called “The Money Taboo” which speaks to the fear behind speaking about money. Porochista Khakpour, a novelist and journalist in NYC believes that the money taboo means “people are going to get cheated over and over, and it tends to be women, people of color, people in marginalized positions…if people are silent about problems, things can be perpetuated.
And she is completely correct. When you don’t discuss money in the way that it benefits you, then you leave yourself wide open to being fucked over in the process. But what is the WHY? Why do we as humans subject ourselves to being bullied by money that we actually have the power to control? Anthropologist Caitlin Zaloom states that we have to consider a few factors to understand why. She says, “Your value as a human being is somehow made material in your pay and in your accounts”. Furthermore, if people were to be more honest about forthright about their income, they’d be “exposing how they are valued by their employer and others.”
Since there is no standard of measurement for financial metrics, people find it hard to know where we fall on the spectrum in comparison to our family members, friends, coworkers, etc.
Being intimidated, embarrassed and silent about money only holds us back from breaking the silenc...
