CRM Talk

Steve and Sam are joined by Nolin LeChasseur of Brainrider for an insightful discussion about B2B content marketing and lead generation.

Sam gets out of a speeding ticket in Wisconsin; Steve reports in on Dreamforce; 1-1-1 giving; mobile, mobile, mobile; the CRM masses; risky CRM demos that worked; SugarCRM's guerilla marketing effort.

Sam reports in from the SwiftPage partner conference in Scottsdale, AZ; the latest on SalesLogix and ACT!; Contatta's low-key partner guerilla marketing; the pros and cons of mix and matchable CRM licenses; Google Apps vs. Office 365; the latest from Nimble; the commoditization of CRM

Sam and Steve interview Clint Oram, co-founder and CTO of SugarCRM about the latest release of Sugar and how the changes relate to the user experience. Topics range from an exploration of the technological CRM weeds to contemporary business and user requirements -- and how CRM should ideally solve these needs.

Establishing trust between a CRM consultant and a customer, the concept of a proof-of-concept, Steve pokes fun at Microsoft's CRM video script writer, Marc Benioff and Michael Arrington lightly spar before delaring their bromantic affection for one another, the hackiness of CRM journalism. Hosted by Steve Chipman and Sam Biardo.

Steve and Sam discuss duplicate prevention and duplicate checking in CRM.

Why CRM data migration is more complex than most people naturally assume, what's wrong with CRM RFPs, A Sugar competitive advantage, Microsoft's reimagined UI, Salesforce's seamless upgrades. Hosts: Steve Chipman and Sam Biardo

Steve and Sam interview Matt Gorniak, Co-Founder of G2 Growd. G2 Crowd was started to change the game in business technology buying. G2 Crowd provides people with trusted advice from their industry peers through unbiased product ratings and reviews.

Steve and Sam interview Kevin Myers, CMO of Swiftpage. Kevin talks about the Swiftpage acquistion of ACT! and SalesLogix, all the rebranding effort needed, the vision for the two products, what the respective markets are, the go to market strategy, what to expect in the coming months, leveraging predictive analytics, getting back into the good graces of analysts and partners, plus a lot more. Hosts: Steve Chipman and Sam Biardo

Musings about intelligent email, why grandma needs a Chromebook, Salesforce earnings, Benioff's long view, Salesforce Winter '14, Who is CRMNext, anyway?, Microsoft's Nokia acquisition, what we miss about our BlackBerrys. Hosts: Steve Chipman of Lexnet Consulting Group, Sam Biardo of Technology Advisors