Cuppa Press

Cuppa Press

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Cuppa Press episodes

  • LinkedIn, Quora, and Personal Branding

    Personal Branding is no longer reserved for C-Suite executives.

    It has got little to do with your achievements and a lot to do with putting your vulnerable, authentic self out there.

    Amidst all the noise about personal branding, how do you devise a strategy that works for you?

    How can you leverage LinkedIn and Quora to power up your personal brand?

    What is the end game?

    Hardik Lashkari—founder of Content Flavour—reveals in this episode of Cuppa Press.

    18 min
  • All things Branding

    When Jeff Bezos said, “Your brand is what other people say about you when you’re not in the room”, he clearly knew what he was talking about.

    But is there a way to direct this dialect?

    In this episode of Cuppa Press,digital marketer Imraan Moh gets candid and answers the frequently asked questions about branding. He drills down to the basics of what branding really means and builds up from there.

    He also has an important message - stay tuned till the end to find out.

    21 min
  • Brand Storytelling for Millenials
    Stories have been an imperative part of human lives since inception, and have now become an indispensable part of marketing as well. Apart from humanizing your brand, stories also have the ability to leave a powerful imprint in the minds of your audience. Through stories, you can make your audience laugh, cry, fume in anger, or celebrate with you. 
    In this episode of Cuppa Press, Brand Storyteller Vanshika Mehta throws light on how brands can convey their story in a way that will make people, especially millennials, pause, listen, and connect with the story.
    12 min

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