Curio Wellness Combines Medical Cannabis with Trusted Healthcare. We learn more about this vertically integrated medical cannabis company and trusted healthcare partner with CEO Michael Bronfein.

The Parent Company, a leading consumer-focused California cannabis company, announced today it has entered into an exclusive brand licensing and cultivation and production agreement with Curio Wellness to bring TPCO’s brands to Maryland. This is the first state expansion of the Company’s portfolio beyond California.

Michael is a highly effective business executive with a track record of creating businesses of scale and market leadership focused on innovation, competitive advantage, and best in class operating metrics in healthcare services, healthcare technologies, health care products, software, and distribution. A true visionary, Michael is known for assembling highly effective management teams that result in market-leading, high-growth organizations with clear brand propositions and strong financial returns.

Michael has founded, co-founded, invested in, and rapidly grown a number of leading healthcare service companies, including NeighborCare, Remedi SeniorCare, Sterling Partners, and Curio Wellness. Michael was awarded the Ernst & Young Entrepreneur of the Year award in 1994 for his development of the NeighborCare business model and brand. Prior to founding NeighborCare, he led commercial finance lending for Signet Bank.

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