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What separates a truly memorable experience from one that simply checks the boxes? According to Robert Reitknecht, it has nothing to do with thread count, amenities, or the finishes on the wall โ it has everything to do with how you make a guest feel in the moments that matter most.
In this episode of Customer Service Academy, Tony Johnson sits down with Robert Reitknecht for a candid conversation about the gap between what leadership intends and what guests actually experience โ and why closing that gap starts not with technology or process, but with people.
Robert brings a luxury hospitality lens to some of the most grounding truths in the business: that processes should make an employee's job easier, not harder; that managers who stay behind their desks lose touch with the reality of their operations; and that the smallest operational changes can sometimes produce the biggest impact on the guest experience.
In this episode:
About Robert Reitknecht
Robert Reitknecht is an award-winning hospitality leader, speaker, and founder of Hospitality Renu. With more than 20 years in luxury hospitality operations, Robert helps boutique and independent hotels turn their brand promise into a consistent, revenue-producing guest experience. Having worked his way up through the ranks with brands like Montage Resorts and Marriott International, he has led front office and rooms operations, trained hundreds of hospitality professionals, and supported organizations ranging from independent properties to marquee luxury brands.
๐ Connect with Robert: https://hospitalityrenu.com/
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth).
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l ๐ Get your restaurant healthcheck as mentioned in the show at https://www.4xi360.com/diagnostix
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Time is ticking away on 2026 and it might feel like you have just over 4 months left in the year, you really only have 3.
The whistle blew on June 30th, and now is the time to take action if you want to impact what remains of 2026. Most leaders spend August telling themselves there's plenty of time, but November and December already belong to holidays, budget season, and year-end close. That leaves August, September, and October as the window where the work actually happens.
This is the halftime audit for anyone responsible for a team, a customer experience, or a budget.
Special shout out to all the campuses opening this week in higher education - thanks for welcoming the student back and creating a place where they can feel like they belong.
Let's talk about the halftime audit - customers, teams, strategy, and you. This is how you will crush the rest of the year.
In this episode:
โข Why role clarity rather than motivation is the quiet drag on your team's performance right now
โข Prioritize quality recognition and coaching around your most important priorities
โข Focus on what matters most going into year end - you can't tackle everything, so focus on key priorities with impact
โข Decide what you'll focus on, what needs to be removed from your list, and what gets pushed to 2027
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth).
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l ๐ Get your restaurant healthcheck as mentioned in the show at https://www.4xi360.com/diagnostix
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
"Great work." Two words, zero impact. Your team can tell the difference between recognition and reflex, and so can your turnover numbers.
In this episode I sit down with Alex Grande, founder of Recognize, to talk about what actually moves the needle on employee experience. Alex brings a rare combination to this conversation - he's an entrepreneur building HR technology, but he came up through psychology with published research in unconscious bias and social cognition. So this isn't a pep talk about praise. It's a working conversation about how recognition gets designed, why peer-to-peer is the purest form of it, and what happens to a team when the winners start noticing each other without a manager in the room.
Practitioner to practitioner. Real tools you can use Monday.
In this episode:
Alex Grande is an entrepreneur and workplace innovation expert who combines gamification with HR technology to help organizations build stronger, more connected cultures. As founder of Recognize, a social employee engagement platform, he helps companies improve communication, recognition, and retention. With a degree in psychology and published research in unconscious bias and social cognition, Alex brings an evidence-based, human-centered approach to creating recognition programs that drive lasting cultural change.
๐ Connect with Alex: https://recognizeapp.com/ and https://www.linkedin.com/in/alexgrande/
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth).
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l ๐ Get your restaurant healthcheck as mentioned in the show at https://www.4xi360.com/diagnostix
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
America is about to turn 250, and the story of who we are as a country cannot be told without the story of how we serve. From the frontier to the drive through to the Apple Store, hospitality is one of the most American art forms we have. It is also one of the most misunderstood. On this Independence Day, let's celebrate the titans who created american hospitality.
In this episode, I walk through the leaders who built the way we welcome, feed, host, and wow.
This is a walk through our first 250 years of service, told from the perspective of how it impacted the customer.
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth).
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l ๐ Get your restaurant healthcheck as mentioned in the show at https://www.4xi360.com/diagnostix
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
The Value Paradox: Why Guests Are Spending More and Forgiving Less
Consumer sentiment is at an all-time low, yet people are still spending. The World Cup just kicked off on American soil. And right here in Polk County, Florida, a landmark healthcare partnership just opened its doors with a vision that every hospitality leader should study.
In this episode, I unpacks the paradox reshaping restaurants, hotels, and every guest-facing business right now: guests are opening their wallets and they are less forgiving than ever when the experience falls short. The brands winning aren't the cheapest or the fanciest - they're the ones whose people make guests feel like the money was worth it.
We talk about lessons from the Watson Clinic and Orlando Health ribbon cutting in Lakeland - a masterclass in designing for the future. We also talk about the FIFA World Cup as the ultimate high-stakes CX case study, with a practical playbook for host cities, hotels, restaurants, and stadium concessions operators facing surge volume, international guests, and a global spotlight.
In this episode:
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth).
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
The Superpower of Bringing People Together With Amy Wiggins | Lakeland Chamber of Commerce
As the President + CEO of the Lakeland Chamber of Commerce, Amy is dedicated to creating a climate where business can prosper. She and her team do this by advocating for pro-business policies and initiatives, connecting businesses to resources, and strengthening relationships.
A native of Plant City, Amy graduated from Florida Southern College and was formerly the Executive Director at the Lakeland Symphony.
On today's episode we discuss:
โข Why great customer experience is built on relationships and making people feel seen and heard
โข How chambers of commerce create value by connecting businesses, resources, leaders, and community partners
โข Why "nonprofit" is a tax status, not a business model, and how great teams still require investment, trust, and buy-in
โข The importance of collaboration, belonging, and gathering in building stronger businesses and stronger communities
โข How talent development, career pathways, education, infrastructure, and public policy all help create long-term business growth
This makes the case for how important local chambers of commerce are to communities and the impact they have on businesses of all sizes - and that is great customer service!
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ https://www.linkedin.com/in/nikkibarua
๐ [email protected] & https://www.lakelandchamber.com/
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
People Squared - Leading in an AI World With Nikki Barua
For more than 25 years, Nikki Barua has helped global brands reinvent their culture, capabilities, and competitive edge.
In this episode, Nikki introduces the idea of "People Squared." Let AI do what machines do best, while humans double down on connection, empathy, and judgment. When leaders combine both, teams become exponentially more capable.
We explore what leadership, customer experience, and human connection look like in a world where AI is reshaping how work gets done.
In this episode:
AI will continue to transform how work happens. The leaders who thrive will be the ones who learn how to combine technology with what only people can do.
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ https://www.linkedin.com/in/nikkibarua
๐ https://www.nikkibarua.com/ & https://www.nikkibarua.com/newsletters/reinvention-roadmap/subscribe
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
Why Experience Matters as Much (Or More) Than Product With Dan Thumberg, Swan Brewing
Tony interviews Dan Thumberg, founder of Swan Brewing in Lakeland, Florida. Dan's background spans the carnival and amusement park industry, beer distribution, and leadership roles at American Express and Apple. He now combines enterprise-level service systems with small-business hospitality to build community-centered experiences.
Plus, Dan shares insights from his journey across large customer service organizations and into entrepreneurship - and how those lessons shape the way he leads today.
Key Takeaways:
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Learn more about Dan and Swan Brewing: https://www.linkedin.com/in/danielthumberg/ + https://www.swanbrewing.com/
๐ Visit Swan Brewing: 115 W. Pine St, Lakeland, FL 33815
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
In this episode, I introduce 2026: The Year of Experiential Hospitality and why it's time to stop treating customer experience and hospitality as separate conversations.
Customer experience is the strategy. Hospitality is how that strategy shows up in real moments, on the front line, every day. Experiential hospitality is about intentionally creating moments where people feel welcomed and understood, and using those moments to build trust, loyalty, and differentiation.
In this episode, we cover:
Why experience is the clear differentiator in a commoditized marketplace
How hospitality becomes the front-line expression of customer experience
What hospitality-rich organizations do differently, and what every industry can learn from them
How tiered service levels (value through luxury) create clarity and intentional premiumization
The role of leaders and frontline teams as the true multipliers of experience
Where technology and AI enable experience, and why humans must stay in the loop
This episode sets the foundation for how experience, hospitality, people, leadership, and technology come together in 2026, with hospitality leading the way.
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth) in 2026.
If you are ready to start 2026 with clarity, confidence, and momentum, this episode is your launch point.
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
As we head into 2026, leaders are facing a familiar challenge in a new form. Expectations are higher. Attention spans are shorter. Technology is accelerating. And yet, the differentiator hasn't changed. In this episode I talk about what is needed to drive employee experience, customer experience, and hospitality to drive business results.
In this episode, you'll learn: โข Why leadership, hospitality, and CX are no longer separate conversations โข How employee experience directly shapes customer behavior and loyalty โข Why hospitality is a strategic growth lever, not a "soft" skill โข The rise of premiumization and intentional moments that matter โข How technology should enable humanity, not replace it โข The leadership behaviors that will differentiate brands in 2026 โข Practical questions every leader should be asking right now
Perfect for: hospitality leaders, business owners, CEOS, COOs, CX/EX professionals, operational managers, retail and service teams, training and development leaders, and anyone responsible for people and performance (and sales growth) in 2026.
If you are ready to start 2026 with clarity, confidence, and momentum, this episode is your launch point.
Book time with me to learn about our speaking, training, and consulting services: https://calendly.com/thetonyjohnson/strategy
Links & Resources:
๐ Connect with me on LinkedIn: https://www.linkedin.com/in/tony-johnson-ccxp/
๐ Order my book Together We Serve: https://amzn.to/4pwGvPL
๐ Book hospitality training for your team today: https://www.igniteyourservice.com/summits
๐ Order my book Proof Positive: https://amzn.to/3LWtP5l
Tony Johnson is a Customer Experience + Hospitality Consultant, Keynote Speaker, Trainer, and Author with a wide background including higher education, restaurants, retail, travel, city government, chambers of commerse, and leisure. He regularly speaks and coaches organizations to IGNITE THEIR SERVICE using his common sense approach to Customer engagement and retentions. Tony has spoken to government agencies, airlines, universities, and many Fortune 500 companies to unlock their amazing capacity for excellence.
Check out my FREE Resources and Training Tools:
Web: https://www.igniteyourservice.com/
YouTube: https://www.youtube.com/@TheTonyJohnson
Twitter: https://twitter.com/The_TonyJohnson
Instagram: https://www.instagram.com/THE_TONYJOHNSON/
Tik Tok: https://www.tiktok.com/@igniteyourservice
Facebook: https://www.facebook.com/tonyjohnsoncx/
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