In this episode of the Overland Journal Podcast, host Scott Brady speaks with David Sullivan, a seasoned veteran of the automotive industry. David shares his journey from serving as a Marine officer to becoming a marketing director at Subaru and now at INEOS for the new Grenadier. The conversation delves into his military background, his significant contributions at Ford, including innovative engineering on the F-150, and his pivotal role in the launch of Subaru’s wilderness models. David also discusses his current endeavors at INEOS, highlighting the exciting potential of the Grenadier and Grenadier Quartermaster vehicles. Through engaging stories and insights, this episode provides a unique look into the life and career of an automotive executive committed to pushing the boundaries of adventure and innovation.