Christmas may be over, but the real story is just beginning.
In this special episode, Andrew Walker is joined by retail experts from England, Ireland and Scotland to unpack what Christmas 2025 reveals about shopper behaviour and what it signals for 2026 and beyond.
The signals are clear:
Growth is harder. Shoppers are sharper. Loyalty is fragile.
From HFSS legislation reshaping store layouts to the rise of low and no alcohol alongside record festive celebration, this conversation goes beyond “what happened” and asks the more urgent question:
Who is ready for what happens next?
If you’re planning for 2026 and beyond, this isn’t hindsight — it’s foresight.
Chapters:
00:00 – Introduction
00:13 – Opening
01:17 – Reflection on Christmas 2025 (GB, Ireland and Scotland)
05:55 – How shoppers responded to Christmas depending on their financial position (pressure groups)
10.41 – How the industry is responding – promotions
12:25 – Different choices by different retailers
16:58 – Predictions for 2026
23:14 – Advice for planning in 2026 and beyond
26.33 – Close
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