Deconstructing Data

In this episode, we chat with David Whiting - General Manager and U.S. Lead of CommsTech Solutions at Edelman. Topics include: Communications functions with marketing teams as it relates to data and analytics, mistakes in integrated communications, the future of data in communications, and so much more!

In this episode, we chat with Nina Wornhoff - Senior Data Scientist at Change Research.  Topics include: Building predictive models and customized data analysis, how political campaigns collect and analyze quality data while reducing poor data, targeting in paid media campaigns, and more!

In this episode, we chat with Ruth Barr Ready, CEO of Upbuild, about marketing strategies wthout the use of 3rd party cookies, strategies for SEO, and data points in optimizing websites. 

In this episode, we sit down with Camela Thompson - VP of Marketing at CaliberMind.  Topics include:  how her experience in revenue operations influenced her approach to marketing, challenges with first-party data, building identity graphs, and more!

In this episode, we sit down with Matthew Barnett - CEO/Founder of Bonjoro.  Topics include: product user data depreciation, targeting with accuracy, mistakes with data storage, and so much more.

In this episode, we sit down with Gabe Fabius and Joshua Dern - COO and CEO of Pickaxe.  Topics include GTM strategies, using data to improve the ad experience, the future of marketing and advertising, and so much more!

In this episode, Evan Chaisson goes over using customer data to create better products, machine learning algorithms, building audiences, and so much more.

In this episode, Jesse Ouellette talks about scaling marketing email campaigns and outreach, identity resolution improving first-party data, what B2B marketing can learn from B2C, and more.

In this episode, we sit down and chat with Chris Daly.  Chris Daly is the president and CMO at TBG Marketing.  Chris shares with the audience how he got into marketing, the collection of first-party data, the importance of speed in scaling operations, identifying customers across mediums, and more.

In this episode, we chat with Daniel Pages Chacon.  Daniel breaks down for the audience his love of data and engineering, the impact of identity resolution, how to properly target your audience, and more.