Private Practice Survival Guide

Defining DNA & Core Values For Every Employee In Your Organization


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In this episode, we break down one of the most overlooked foundations of a thriving organization: co-creating your company’s DNA and core values with your team—not for them.

If your culture feels disconnected, inconsistent, or low-energy, the real issue might not be performance… it might be the fabric your company is woven from. This conversation dives deep into how your people shape that fabric—and how intentionally defining shared values transforms everything from morale to retention to leadership development.

You’ll learn why employee input is the secret weapon for crafting meaningful values, how to embed those values into daily work, and what it takes to align systems, leadership behavior, and ongoing communication with your cultural identity. We explore actionable examples, real stories, and tools for helping every employee understand how their personal goals intersect with the mission—and why that alignment becomes the heartbeat of long-term success.

From onboarding to leadership modeling, from storytelling to performance systems, from personalized goals to organizational strategy—this episode gives you a full blueprint for building a culture people don’t just join… they stay to help build.

If you're ready to create a workplace where people feel connected, motivated, and invested—this episode will show you how to weave that tapestry intentionally.

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
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Private Practice Survival GuideBy Brandon Seigel

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