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Buy-sell agreements are the overlooked safety net that determines whether your practice survives partnership turbulence or gets stuck in a deadlock. Host Brandon Seigel sits down with attorney Vanessa Ferguson to explain what a buy-sell agreement really does, why you may need one even before adding a partner, and the critical provisions most owners miss—valuation, funding, and tailored trigger events. They also unpack the risks of 50/50 splits, the difference between profit sharing and ownership, and how to prevent outside parties from gaining control in messy life events. If you’re considering a partner or thinking about offering equity to employees, this episode will help you protect your practice before problems arise.

What You'll Learn

• What a buy-sell agreement is and why it’s essential even pre-partnership
• How to document ownership and avoid 50/50 deadlocks
• The most important triggers to include (e.g., fraud, relocation, non-participation)
• Why valuation and funding provisions are non-negotiable
• The difference between profit sharing and ownership—and safer incentive options
• How to separate financial benefits from control when outsiders gain an interest
• When to review and update agreements as dynamics change

Protect your practice like it matters—because it does. Like, subscribe, and share this episode with a colleague who needs to hear it today. #PrivatePractice #BuySellAgreement #PracticeOwnership #Partnership #LegalStrategy

Vanessa Ferguson is a business and intellectual property attorney and founder of Fidara Legal, PLLC. She helps private practice owners and entrepreneurs protect their brands, content, and contracts before legal issues disrupt growth. Vanessa brings a practical, preventative approach to law rooted in IP, privacy, and long-term business strategy.

http://FidaraLegal.com 

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

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Your energy isn’t a luxury—it’s the fuel behind every decision, patient interaction, and culture cue in your practice. In this solo episode, you’ll learn how to audit your energy, build micro‑reset recovery rituals, and protect high‑energy blocks so you can lead sustainably. We break down the four dimensions of energy—physical, mental, emotional, and spiritual—and translate them into practical frameworks for team culture, scheduling, sleep, and movement. You’ll also hear when to delegate chronic drainers like HR and insurance, and how small calendar shifts can transform outcomes.

What You'll Learn

• Why energy is a core business asset and the hidden costs of burnout
• How to audit energy givers/drainers and reallocate time toward your strengths
• The four dimensions of energy and how to protect each one
• Micro‑resets and recovery rituals that fit between sessions and meetings
• Sleep, nutrition, hydration, and movement as leadership strategies
• Culture tactics: psychological safety, huddles, and celebrating small wins
• Designing an ideal energy week and setting non‑negotiable boundaries
• When to outsource (fractional HR, medical billing) to reclaim your energy

Protect your energy, protect your practice—start with one action today. #PrivatePractice #HealthcareLeadership #BurnoutPrevention #EnergyManagement #PracticeGrowth

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

In this insightful episode, join us as we delve into 'The Gap and The Gain' with renowned business coach Jamey Schrier of Practice Freedom U. Discover how this transformative concept, originated by Dan Sullivan, can revolutionize the way private practice owners measure progress, celebrate achievements, and avoid the pervasive trap of burnout. Jamey shares invaluable strategies for shifting your mindset from perpetually striving for an elusive future ideal to acknowledging and appreciating the significant strides you've already made. Learn how embracing gratitude and reframing your approach to goal setting can dramatically impact your professional success and personal well-being. This discussion offers a fresh perspective on leadership, employee engagement, and cultivating a thriving practice culture.

What You'll Learn:

• The fundamental difference between 'The Gap' (measuring against a future ideal) and 'The Gain' (measuring against past performance).
• How to prevent burnout by focusing on achieved progress rather than unreached goals.
• Practical journaling techniques for cultivating an attitude of gratitude and its neurochemical benefits.
• The importance of realistic goal setting and viewing goals as 'milestones' within a larger vision.
• Strategies for empowering your team and fostering a culture of appreciation and progress within your practice.
• How personal well-being is intrinsically linked to professional success through these principles.

Don't miss this opportunity to redefine your approach to success and cultivate a truly thriving private practice. Invest in yourself and your future today! #PrivatePractice #BusinessGrowth #LeadershipDevelopment #GratitudePractice #AvoidBurnout

Jamey Schrier, PT is a leading practice growth expert who helps physical therapists, occupational therapists, and mental health professionals build more profitable, freedom-driven practices. Known for turning complex business challenges into clear, actionable solutions, Jamey has helped hundreds of practice owners increase revenue, improve patient flow, reduce dependence on insurance pressures, and create greater financial stability—without being tied down to the clinic. Through his practical strategies, he empowers owners to reclaim their time, strengthen their businesses, and rediscover their passion for the work they do.

https://practicefreedomu.com/

https://www.youtube.com/@jameyschrier

https://www.facebook.com/PracticeFreedomU

https://www.linkedin.com/company/practice-freedom-u/

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

Want a feedback culture that actually increases engagement and lowers turnover? You’ll get simple, repeatable systems you can run in five minutes a week. Learn how to launch Feedback Fridays (win, struggle, request), replace the broken feedback sandwich with a curiosity-first framework, and build psychological safety with monthly mistake celebrations. You’ll hear the data behind why follow-through matters and how to use lightweight tools for remote teams, reviews, and upward feedback.

What You'll Learn:

• How to run Feedback Fridays so every voice is heard (win, struggle, request)
• Why the feedback sandwich fails—and what to use instead
• The five-step curiosity-first feedback framework that boosts receptiveness
• Data points that connect feedback, trust, engagement, and turnover
• How to build psychological safety with a monthly mistake celebration
• Practical systems for reviews, upward feedback, and remote check-ins

Take these playbooks and act this week—small, consistent rituals create big cultural shifts. #PrivatePractice #Leadership #EmployeeEngagement #FeedbackCulture #HealthcareBusiness

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

In this episode, Amy Lafko, the leader in people management, returns to the Private Practice Survival Guide podcast to tackle the often-challenging topic of difficult conversations. She provides invaluable insights into addressing performance issues while strengthening workplace relationships. Amy shares her unique framework for transforming conflict into an opportunity for connection, emphasizing the power of mindset, genuine curiosity, and active listening. 

Discover how to move beyond transactional interactions to foster an environment of growth and mutual understanding. This discussion is a must-listen for leaders and managers looking to navigate tough talks with confidence and build more resilient teams. Learn strategies for effective feedback, understanding employee transitions, and the importance of transparent communication in performance management.

What You'll Learn:

• How to reframe conflict as an opportunity to build relationships.
• The importance of genuine curiosity and asking powerful open-ended questions.
• Utilizing the 'E+R=O' framework for clear communication and desired outcomes.
• Strategies to challenge automatic negative thoughts and assumptions.
• The distinction between coaching and termination, and how to approach each.
• Why transparent communication and clear expectations are crucial for performance management.
• Common mistakes leaders make when giving feedback and how to avoid them.
• The 'people-first' approach to performance discussions, focusing on shared goals and solutions.

Join us as Amy Lafko shares her expertise on fostering productive and respectful workplace dialogues.

#DifficultConversations #LeadershipSkills #PerformanceManagement #WorkplaceCommunication #AmyLafko

Amy Lafko is a leadership and organizational design expert, mainstage speaker, author, and facilitator. Known for her “People First” method, she brings a step-by-step process to put employee engagement and empowerment into practice. Having spent 20+ years in healthcare leadership roles, her work is inspired by her personal transformation as a leader. That inspiration and her energy is multiplied every time she assists someone with their own shift in mindset and intentions.

Her book, People First: A Proven Method for an Exceptional Healthcare Practice was an Amazon bestselling new release. In addition to founding Cairn Consulting Solutions, LLC and being certified in TTI Success Insights DISC, Driving Forces and Emotional Intelligence, Amy has earned her MSPT from Ithaca College, her MBA from Loyola University of MD.

https://cairncs.com/

https://www.facebook.com/amy.lafko1

https://www.instagram.com/amy.lafko/

https://www.youtube.com/channel/UCd9wuEYF1vSuoD57cq-I57w

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

If your private practice is stuck in the weekly content scramble, this episode lays out a simple, repeatable system to turn one long-form piece into a month of distribution. Learn how to use a content multiplication matrix to convert a single episode into 10 outputs, build a three-tier content pyramid, and batch your creation to reduce context switching and stress. 

Discover why short-form video is outperforming static posts, how to design an evergreen library with categories your audience will actually search for, and how to align content to a seasonal rotation calendar. We’ll cover the essential metrics to track, lightweight tools to measure them, and a 90-day review to dial in ROI—plus smart delegation, content briefs, and idea banks to keep the machine running.

What You'll Learn:

• The content multiplication matrix that turns one long-form asset into 10 targeted outputs
• The long-, medium-, and short-form content pyramid and where each piece lives
• Batching tactics that eliminate context switching and improve quality
• Evergreen categories and seasonal content planning for compounding results
• ROI metrics to monitor (traffic, inquiries, referrals, list growth, engagement)
• How to delegate editing, graphics, and scheduling with clear content briefs
• Idea bank workflows and AI tools to speed up repurposing

Ready to replace scramble with strategy? Build your content engine today and watch distribution become your growth multiplier. 
#PrivatePractice #ContentMarketing #RepurposeContent #EvergreenContent #HealthcareMarketing

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

If you want your private practice content to drive real inquiries—not just likes—this episode lays out a practical blueprint. Brandon Seigel and Leila Adnani unpack how to speak directly to a patient or parent’s specific fears and questions, mirror real search behavior, and build trust with authentic stories, outcomes, and testimonials. They contrast reality‑based content with glossy, idealized clips that risk a bait‑and‑switch experience, and they outline a consistent cadence that compounds your SEO and social proof over time. Finally, they spotlight the biggest ad spend mistakes and how to reallocate budget toward trackable funnels and measurable ROI.

What You'll Learn:

• How to turn real FAQs into high‑trust, conversion‑ready content
• Why authenticity beats aesthetics—and how to avoid bait‑and‑switch content
• The content types that convert vs. the posts that waste space
• How to define and speak to your ideal customer profile (and disqualify the wrong fit)
• A realistic posting cadence for podcasts and video in a private practice setting
• The ad tactics to stop today: homepage drops, poor tracking, and post boosting
• How to think in lifetime net value and treat ads like a controllable faucet

Press play to transform your content from vanity metrics into booked appointments. #PrivatePractice #HealthcareMarketing #ContentMarketing #SocialMediaStrategy #PracticeGrowth

Leila Adnani is the kind of entrepreneur private practice owners will immediately recognize — because she built her business exactly the way they built theirs.

Right out of college, she launched PS Creative with nothing but a vision and a willingness to outwork the room. No investors. No safety net. Just hustle. Sixteen years later, that one-woman shop is a thriving, full-service creative agency with a team of 14 and a client roster stretching from financial services and SaaS to professional sports.

PS Creative specializes in brand strategy, digital marketing, content, and podcast production — and yes, they produce this very show.

What makes Leila's story worth hearing isn't just the growth — it's the staying power. She's been in the game for sixteen years, she's still obsessed with helping brands find their voice and grow their revenue, and she's living proof that hard work and building your own growth code are the unlocks to lasting success.

https://psstudios.co/

https://pscreative.co/

https://www.youtube.com/personalizedsolutions

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

Are you losing great clinicians over a small hourly bump because they don’t see the full value of your offer? In this solo episode of the Private Practice Survival Guide, host Brandon Seigel explains how to win the compensation perception war by designing a visual total rewards statement that shows the real worth of wages, taxes, benefits, retirement, PTO, development, and flexibility. He shares concrete examples and actionable steps for separating PTO from base pay, educating employees on fiscal literacy, and building transparent, competency-based compensation bands that reduce turnover. You’ll walk away with a practical framework to turn invisible value into retention, engagement, and trust.

What You'll Learn:

• How to build a one-page visual total compensation summary and why it works
• Why separating PTO from base wages changes perception and decision-making
• How to price and communicate benefits (health, retirement, tools, flexibility, development)
• The role of fiscal literacy in comparing raises vs. benefits (e.g., HRA contributions, premiums, deductibles)
• How to create competency-based compensation bands, career ladders, and transparent ranges
• Non-monetary retention drivers: recognition, mentorship, flexibility, culture, and stay interviews
• A weekly, monthly, and quarterly action plan to operationalize total rewards

Put these strategies into motion and watch your team’s clarity, commitment, and retention grow. #PrivatePracticeSurvivalGuide #TotalRewards #PayTransparency #CompensationStrategy #EmployeeRetention

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

Unlock the secrets to employee compensation that truly drives results beyond just base pay! In this episode, host Brandon and Chief HR Officer Scott Booher dive deep into crafting effective incentive structures, the pitfalls of traditional bonuses, and the power of gamification. Learn how to create transparent, motivating compensation plans that foster a high-performance culture and ensure your team feels valued and engaged. Discover strategies to avoid common compensation backfires and build a dedicated workforce.

What You'll Learn:

• Why many bonus structures backfire and how to design effective ones.
• The difference between bonuses as an expectation versus an opportunity.
• How to create meaningful and attainable bonus tiers.
• Best practices for transparent compensation communication.
• The complexities of integrating paid time off (PTO) into compensation strategies.
• Innovative approaches to incentivize employee presence and dedication.
• How to introduce and communicate new compensation plans to staff effectively.
• The role of gamification in building a high-performance culture.

Transform your compensation strategy and cultivate a thriving, motivated team today! #EmployeeCompensation #IncentivePay #HRStrategy #Podcast #ScottBooher

Scott Booher brings over 30 years of experience in the Healthcare Sector and has specialized in human resources & workforce compliance for the past 20 years. Scott is the Chief HR Officer for Every Child Achieves and the Chief HR Consultant in collaboration with Wellness Works Management Partners, where he oversees the fractional HR management and the HR Advisor Program. Scott is an active member of the Society for Human Resource Management (SHRM) and a pinnacle leader and collaborator, partnering with Brandon Seigel for over 11 years.

http://www.wellnessworksmp.com 

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Send us Fan Mail

Brandon Seigel breaks down a pragmatic approach to passive income for practice owners, from building a clear opportunity filter to calculating your true hourly rate. He tackles why many small business owners under-save, how to match investments to risk and liquidity needs, and how to avoid mistaking owner salary for real profit. You’ll also hear practical considerations for 401(k)s with profit sharing, real estate options like leasebacks and REITs, and low-cost index funds—plus a simple three-phase roadmap and action plan to get started. This episode is designed to help you stop trading time for money and build multi‑engine wealth without adding another job.

What You'll Learn:

• How to define and use an “opportunity filter” before investing time or money
• The five criteria: return threshold, time commitment, risk tolerance, liquidity, and competency alignment
• Why calculating your current and desired true hourly rate changes investment decisions
• How to avoid confusing owner salary with true profit when evaluating businesses
• A practical overview of 401(k) strategies, tax considerations, real estate choices, and index funds
• A three-phase passive income roadmap and a concrete weekly/monthly/quarterly action plan

Start building a diversified, resilient wealth strategy that supports your practice and your freedom. #PrivatePractice #PassiveIncome #TherapyBusiness #SmallBusinessFinance #WealthBuilding

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book

This show is proudly produced at PS Studios — learn more https://www.psstudios.co