Deliver It Cast

As Product Owners, we've helped to understand the customers' goals and found ways to collaborate with the team to build what is needed. One step that might have been overlooked is why would customers care? How do you let them know how amazing your product is for them? What you need is a great way to position your product in the market. That's where today's guest comes in, April Dunford has written an eye-opening and deep book on product positioning for you and your customers that PO's can greatly benefit from. Take a listen then grab the book so you can start winning in your market with her examples and methods. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Obviously Awesome Book April Dunford aprildunford.com @aprildunford April Dunford, Ambient Strategy - Obviously Awesome: How to Nail Product Positioning Holly MacDonald - April Dunford and Obviously Awesome Jiajia Hu - How to think systematically as a UX Researcher Christian Strunk - How to get started with user story mapping

Look at it, it's staring your poor Product Owner eyes down. It's relentless, unmoving, and completely in your way. You might be able to get around it some, but it's risky and could do something unexpected. That's right, it's another impediment. It's something that is stopping the team, the organization, or the customers from getting what they need to get done, done sooner, and without frustration. It's slowing you down so part of your needs, is to help remove it any way you can. In this episode, I'll share some hints, ideas, and strategies for dealing with, managing, and ultimately removing these pesky critters. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Ben Linders - Handling Impediments: Why it matters Ken Power - Impediment Busting: Designing an Impediment Removal Process for Your Organization Mike Cotteyer - https://www.leadingagile.com/2008/09/you-are-the-impediment/ Hans Samios - Why Hasn't Our Agile Implementation Lead to Cost Savings? Tarun Kohli - Why Product Managers need to be better at storytelling

As with most loops, things come back around. In this case, some of the research for an earlier episode led to the book called Loops by J Cornelius which is definitely something Product Owners need to crack open. J joins in this episode to discuss how his book can help POs and teams understand their customers needs better and ways to constantly research, prototype, and test for their ( and your ) benefit. If you want to understand how J measures business success then listen in, better yet go get the book and learn even more. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju J Cornelius - JCornelius.com - NineLabs - @JC Loops: Building Product With Clarity & Confidence Loopsbook: LoopsBook-Resources Deliver It Cast Ep 94 - The Loop Marty Cagan - Spotify vs. Fitbit Mob Mentality - Rob Myers on the next "Extreme" Methodology

When you think of all the things you need to do as a Product Owner, how do you structure your day, your systems, and your needs? For some POs, it's one of the harder aspects of the job. It's one of the things that you might need to look elsewhere for some tips and tricks to get and stay organized. The better you can organize yourself the better you can help with the team and organization. While it might be fun to go full Marie Kondo on your Product Backlog, start with something simple to help you first. Feedback: twitter - @deliveritcast email - [email protected] Links: Inc. - How These 7 Entrepreneurs Stay Super Organized Unito - How to Stay Organized as a Product Manager Lean Smarts - The basics of 3S Baker Bettie - Mise En place for baking Cooking Light - How to Mise en Place Durango Herald - To cook like a pro, start with proper preparation Jeff Patton - The game has changed John Culter - Journey to Product teams

What do you think of when someone asks about your Product? How do you describe it to any new members of the team, potential customers, or even relatives? Are there common themes to other products you bring out, or ways you speak about the products you own? In this episode, we get into how products are defined and what are some of the ways to think about approaching it. Todd Miller is back with us to add his thoughts and experience around how to define a product. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Todd Miller - @todd_miller11 - Fixing Your Scrum: Marty Cagan - Defining Product Pragmatic Scrum - What is a Product? Roman Pichler - What is a Digital Product? Mike Cohn - What Is a Product? Modern Agile w/Richard Sheridan - Modern Agile Show #41 Richard Sheridan - Joy Inc. Jason Fried & David Hansson - Remote: Office not required

Every so often the great debate, misunderstanding, or downright wrong theory is put forward about what do we have/call people, Product Owners or Product Managers. There's been a ton written and spoken to this particular topic and in this episode, I pulled together some of my favorites and explain my point of view as well. Sometimes the definitions and reasons are pretty simple, others, a bit more involved. No matter what your title or role may be, this show should help you think about how you can do it better. Feedback: twitter - @deliveritcast email - [email protected] Links: Any Murphy - The Collision of Product Management and Product Ownership Melissa Perri - Product Manager vs. Product Owner Rich Mironov - We Don't Hire Product Owners Here Marty Cagan - Product Manager vs. Product Owner Revisited Ron Jefferies - Names Remove Impediments Bob Galen - Scrum Product Ownership: Navigating The Forest AND The Trees Gabriel Steinhardt - Origins of the Product Manager vs Product Owner Dilemma (Video) Heap - Product Analytics is Useless. Let's Fix That. Guillaume Moubeche - From 0 to $1m ARR in less than 2 years and without any fundings Folding @ home - https://foldingathome.org/start-folding/

Sadly a lot of attempts at using agile or scrum fail. In many of those cases, there were things a Product Owner, Scrum Master, team, or company could have done to prevent it from failing. Thankfully, Ryan Ripley and Todd Miller have written a new book detailing some of the ways they have successfully worked with teams and people to solve those underlying problems. In this episode, they join the show to talk about areas of particular interest to the PO and things we can do ourselves, encourage in others, and help fix our delivery. Get your copy of the book and let them help you! Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Ryan Ripley - @ryanripley | Todd Miller - @todd_miller11 Ryan Ripley and Todd Miller - Fixing Your Scrum: Practical Solutions to Common Scrum Problems Scrum.org Webinar - Thursday March 26th 2020 Dave Wascha - Look to the Left Deliver It Cast [20] - Remote Ownership

From time to time it's good to reset where you are at and see how the basics are doing. It is that time again for the show to reevaluate the first steps new Product Owners can take and for others to see if they are missing anything. Also a good way for anyone new to the show or missed a few to see what the last 50 topics were to see if going back and hitting one that has a particular interest for you for the first or second time. Great to be back. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Deliver It - [50] Back to Basics Favorite and recommended PO links & books - Taiju Consulting Links Freakonomics - #397 How to Save $32 Million in One Hour (@28:24) Prochaska & Norcross - Change for Good

100 Episodes of Product Owner goodness are wrapping up with a retrospective and open questions. So much to be thankful for, so much amazing information shared this season with great guests and I want to thank all the PO and non-PO listeners for tuning in and helping make season 5 better than ever. The retrospective board will be open for feedback and ideas through the end of 2019, if you have anything you would like to share or suggest please drop by. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju EP100 Retro/Question board - Contribute here! Tim Ottinger - Q&A on Velocity, Part I Chris Voss - Never Split the Difference ( Negotiating as if your life depended on it )

Something that Product Owners have likely seen a substantial amount of in the last few months is the idea of "ProductOps". It appears there is a big push and it's time to learn some more about what it is, how it could help, and understand how different companies are using the idea successfully. For that, we go to the Director of Product Operations at Pendo, Christine Itwaru. Listen in as she informs, educates, and helpfully answers questions about what this means for PO's. Feedback: twitter - @deliveritcast email - [email protected] Links: PO Coaching and Consulting - seek taiju Christine Itwaru - @christineitwaru on twitter Pendo - The Rise of Product Ops - ebook Pendo / Sara Estes - How to hire a product ops manager Product Plan / Shaun Juncal - The Rise of Product Ops: the New Discipline Powering Product Excellence Nir Eyal - What it takes to repair a toxic work culture Ron Jeffries - No Software: No Agile, No Scrum EP100 Retro/Question board - Contribute here!