Democratizing SEO Podcast

Democratizing SEO Podcast

By Austine EsezoborBusinessMarketing
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Democratizing SEO Podcast episodes

  • SEO Roadmapping | Jamie Grant | #TwSEOs 43

    Jamie Grant is a Senior SEO Strategist at Kaizen. He joins me on this episode of Talks with SEOs (#TwSEOs) to discuss SEO Roadmapping.

    It takes more than SEOs to make SEO a success. Building a roadmap helps all teams/departments, involved with an SEO project, be more aware of upcoming SEO-related tasks that will require their involvement. Jamie and I discuss why having an SEO roadmap is key to planning the success of an SEO project.

    Jamie goes in-depth with his article on SEO Roadmapping on ahrefs.

    Watch the video conversation with Jamie on YouTube.

    Jamie's website: https://jamiegrant.me.uk/
    Jamie on LinkedIn: https://www.linkedin.com/in/jamie-grant-0867a689/
    Jamie on Twitter: https://twitter.com/keyword_king

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    58 min
  • Getting Your Business Ready for SEO | Sara Taher | #TwSEOs 42

    Sara Taher is an SEO Consultant and Speaker based in Ontario, Canada. She joins me on this episode of Talks with SEOs (#TwSEOs) to discuss 'Getting Your Business Ready for SEO'.

    For many business leaders, SEO is a channel they believe they must invest in. The need to 'tick the box' as a business that invests in SEO overshadows a set of important considerations: is the business ready to incorporate SEO? Is the current infrastructure suitable for SEO? Is there a company-wide commitment to actively manage their SEO?

    SEO is a great channel for generating revenue. However, a business has to be readied for the channel. What should a business consider before taking the leap and investing in the SEO channel? Sara and I discuss on this episode.

    Sara on LinkedIn:
    https://www.linkedin.com/in/sara-seo-specialist/

    Sara's website:
    https://www.sara-taher.com/

    Watch the video conversation with Sara on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    57 min
  • International SEO Training & Workshops | Owain Lloyd-Williams | #TwSEOs 41

    Owain Lloyd-Williams is a Freelance SEO Consultant, based in the UK. He joins me on this episode of Talks with SEOs (#TwSEOs) to discuss 'International SEO Training & Workshops'.

    Brands that have multiple markets require SEO training and workshops as a part of managing their SEO. This educational piece helps to incorporate SEO within the business and streamline it for success in the SERPs. Owain and I discuss why a Head of Digital at an International brand should put more emphasis in spreading the awareness of SEO throughout the business.

    Owain on Twitter:
    https://twitter.com/Owain_LW

    Owain on LinkedIn:
    https://www.linkedin.com/in/owain-lloyd-williams-a8967852/

    Owain's website:
    https://www.owainlloydwilliams.com/

    Watch the video conversation with Owain on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    52 min
  • SEO for Small Service-Based Businesses | Nergis Yuksel | #TwSEOs 40

    Nergis Yuksel is an SEO Consultant who specialises in helping wedding professionals claim their rightful position on Google to confidently attract their dream clients & generate high-quality enquiries even when they are sleeping! She joins me on this episode of Talks with SEOs (#TwSEOs) where we discuss SEO for small service-based businesses.

    When a small business considers their online presence, they tend to wield Social Media platforms. As such, their appearance on search engines, namely Google, gets sidelined. Why is a high visibility on search engines (like Google) the ultimate online presence small-based businesses should focus on achieving and maintaining for business growth and sustenance? Nergis and I discuss on this episode.

    Nergis's website: https://www.nergisyuksel.com/
    Nergis on Instagram: https://www.instagram.com/nergisyukseluk
    Nergis on Twitter: https://twitter.com/nergisyukseluk
    Nergis on Pinterest: https://www.pinterest.co.uk/nergisseo/

    Watch the video conversation with Nergis on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    57 min
  • Traits of eCommerce SEO Leaders | Callum Lockwood | #TwSEOs 39

    Callum Lockwood is the Head of SEO at Re:signal. He joins me on this episode of Talks with SEOs (#TwSEOs) to talk about 'Traits of eCommerce SEO Leaders'.

    The brands that succeed with their eCommerce SEO are leaders in this vertical. They've gone through the trials and tribulations of making SEO work for them. What are some of the traits that separate the brands that win at SEO from those that struggle to see and maintain success in the SERPs? Callum and I discuss.

    Callum is best found on Twitter.

    Watch the video conversation with Callum on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    58 min
  • Climbing That Mountain | Till Popperling | #TwSEOs 38

    Till Popperling is an SEO with both hands-on and managerial experience. He joins me on this episode of Talks with SEOs (#TwSEOs) to talk about 'Climbing That Mountain'.

    Having a vision and the drive to achieve that vision is vital for businesses. However, a 3rd consideration, which is often under-valued, is being aware of the reality of your current state. When business leaders have the vision of 'moving a mountain' and optimisation requires the business to climb the mountain, what is the SEO, caught in-between these two approaches, to do...? Till and I discuss on this episode.

    You can find Till on LinkedIn as well as Instagram.

    Watch the video conversation with Till on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    1 hr
  • Getting Along with Non-SEOs | Adriana Stein | #TwSEOs 37

    Adriana Stein is the Founder & CEO at AS Marketing. She joins me on this episode of Talks with SEOs (#TwSEOs) where we converse about Getting Along with Non-SEOs.

    As an SEO who's well-experienced, Adriana knows the early days when SEOs and Copywriters didn't necessarily get along. It took several years before these two areas of expertise were aligned. What was the dynamic like between SEO and Copy in the earlier days of SEO? How did SEO and Copy become aligned? What should SEOs takeaway to become closer with other non-SEO departments? Adriana shares her thoughts and insights on this episode.

    Adriana on LinkedIn: https://www.linkedin.com/in/adriana-stein-631a13145/
    Adriana on Twitter: https://twitter.com/adrianakstein
    AS Marketing: https://asmarketingagency.com/

    Watch the video conversation with Adriana on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    58 min
  • Technical Enterprise SEO | Mark Stroud | #TwSEOs 36

    Mark Stroud is the Global Technical SEO Lead at Specsavers. He joins me on this episode of Talks with SEOs (#TwSEOs) to talk about Technical Enterprise SEO.

    If you're an international brand, relatively new in the online/digital space, who's considering investing in your SEO then listen to Mark share his insights on improving your technical SEO at scale.

    Mark Stroud on LinkedIn:
    https://www.linkedin.com/in/markstroudos/

    Watch the video conversation with Mark on YouTube.

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    50 min
  • Evangelising SEO, In-house | David Lewis | #TwSEOs 35

    David Lewis is Head of SEO at Trainline. He joins me on this episode of Talks with SEOs (#TwSEOs) to discuss evangelising SEO, in-house. How important is it for non-SEOs to have SEO training? Why should SEOs take ownership in providing this training? How can SEOs attain more support from business leadership? David and I address these questions and more on this episode.

    Watch the video conversation with David on YouTube.

    David is best found on LinkedIn:
    https://www.linkedin.com/in/davidlewis200/

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    54 min
  • You Still Require Active Link Building | Alexandra Tachalova | #TwSEOs 34

    Alexandra Tachalova is the Founder of Digital Olympus, a Relationship-Based Link Building Agency. She joins me on this episode of Talks with SEOs (#TwSEOs). Alex and I talk about link building and why it's still a necessary pillar of SEO.

    Link building is quite controversial, probably the most controversial area of SEO. There are severals ways you can approach this incorrectly and cause a detrimental impact on your search visibility. However, there is a right way to approach link building, which Alex elaborate on in this episode.

    Watch the video conversation with Alex on YouTube.

    Alex on LinkedIn: https://www.linkedin.com/in/alex-tachalova/
    Alex on Twitter: https://twitter.com/AlexTachalova
    Digital Olympus website: https://digitalolympus.net/
    Digital Olympus on YouTube: https://www.youtube.com/@DigitalOlympus

    _________________________________________________________________
    Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.

    53 min

About Democratizing SEO Podcast

From the publisher's feed

Democratizing SEO podcast is hosted by Austine Esezobor, SEO Consultant and Founder at DemocratizingSEO.com. This podcast is for all who can impact their site's SEO performance.