By Design and Prosper
4.8
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The podcast currently has 144 episodes available.
In episode 143, we’re diving into designer questions!
Question 1: Should you share personal vulnerabilities with clients? We chat about the growing trend of sharing personal stories in business and whether it’s something you should embrace.
Question 2: How do you handle a demanding retainer client? One of our listeners is dealing with a client who’s taking up two to three days of their week. We discuss setting clear boundaries, creating a client portal to streamline communication, and whether it’s time to reassess the profitability of that retainer.
Question 3: How do you overcome the belief that your target clients can’t afford your services? We know how frustrating it can be when potential clients balk at your pricing. We’ll talk through how to explore different client segments, communicate the true value of your services, and tweak your pricing strategy to suit a range of budgets without compromising on your passion.
Mentioned in this episode: Register for Pathway To Profit and fast-track your design business success & build a life you LOVE.
https://www.designandprosper.co/ptp
Episode 37: Ditch the Dirty F Word in your graphic design business
https://podcasts.apple.com/au/podcast/36-what-courage-looks-like-in-a-graphic-design-business/id1523004678?i=1000525708900
Episode 61. Graphic Design Pricing: What to do when clients can't afford you
https://podcasts.apple.com/au/podcast/graphic-design-pricing-what-to-do-when-clients-cant/id1523004678?i=1000571451736
Episode 123: Your Pricing Isn't The Problem - Why your clients aren't saying ’Yes’
https://podcasts.apple.com/au/podcast/design-and-prosper/id1523004678?i=1000644751674
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Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www.designandprosper.co/free
Are we friends on Instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
In this episode we uncover the five essential pillars every design business needs. Whether you’re just starting out or have been in business for a while, it’s crucial to have these foundations in place:
1. Understand your why Get clear on your core motivation for starting a design business. This “why” will guide you, fuel your passion, and keep you focused during tough times. 2. Establish your revenue goal It's so incredibly important to balance your passion with financial stability. Your revenue goals directly support your lifestyle, passions, and your "why." Your business should serve your life, not the other way around. 3. Understand WHO you are Identify your strengths and personality traits and tailor your business to them. This self-awareness will help you create a business that aligns with your unique talents and passions. This is the pathway to ease, which is something we highly value in business! 4. WHO can you serve? Who are you designing for? Pinpoint your ideal clients by understanding their needs and challenges. Make sure there’s strong demand in your niche, with clear, urgent needs that your services can fulfil. 5. Design your ideal business model Create a business structure that perfectly aligns with your “why,” your financial goals, personal strengths, and target audience. This is where it all comes together.This isn’t just about theory—we’re sharing real talk, personal stories, and actionable steps to help you create a business that serves your life, not the other way around.
With love, Kris & Donna xo
Mentioned in this episode: Join us live for Pathway To Profit and fast-track your design business success & build a life you LOVE. https://www.designandprosper.co/ptp
Episode 113: Why did you start your graphic design business? https://podcasts.apple.com/au/podcast/design-and-prosper/id1523004678?i=1000640593727
James Clear 3-2-1 Newsletter https://jamesclear.com/3-2-1
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Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www.designandprosper.co/free
Are we friends on Instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
In this episode, we’re diving deep into the world of client meetings. We share our best strategies for ensuring your meetings run smoothly and effectively, whether they’re in-person or virtual. We cover essential preparation tips, handling pre-meeting nerves, and we run through the six types of client meetings in a design business: 1. Discovery calls 2. Proposal Meetings 3. Brand Strategy Sessions 4. Presentation Meetings 5. Work-in-Progress Meetings 6. Production Meetings
Client meetings are the foundation of building long-term relationships and discovering the best solutions for your clients. While we’re not fans of having unnecessary meetings, the truth is, nailing your client interactions is crucial for a successful design business.
With love Kris & Donna xo
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcastFree resources for designers: 👀 https://www.designandprosper.co/free
Are we friends on Instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
This is part 2 of a 2 part series on Print Production for Designers, so if you haven't heard episode 139, be sure to go back and listen to that! In this episode, we cover:
With love Kris & Donna xo
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcastFree resources for designers: 👀 https://www.designandprosper.co/free
Are we friends on Instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
Today on the Design and Prosper Podcast, we’re diving into the world of print! If you’re a designer, chances are you’ll need to send a file to print at some point, even in this digital world.
It can be daunting if you’re not familiar with the ins and outs of the print world, but you’re in luck because you get to tap into the minds of two experienced designers who have sent hundreds of projects off to print. We’re here to share our best tips with you so that print & production goes as smoothly as possible. In part 1 of this series we cover the different types of printing, how to choose the right printer and print process, managing budgets and so much more. With love Kris & Donna xo
00:00 Introduction to print and production 02:04 Why print knowledge is essential for designers 08:51 Understanding print methods: offset, digital and letterpress 09:36 Offset printing (and why it's our favourite) 21:08 Digital printing 26:08 Letterpress 32:07 Choosing the right print method 36:23 How to choose a printer 37:36 Key questions for printers 43:38 Environmental practices in printing 46:37 payment and communication with printers
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
This is an Ask Kris & Donna episode where we are answering designer questions: 1) When and how to invest in fonts versus using free fonts for client work 2) A designer is weighing up the pros and cons of rebranding their design business, and 3) Strategies for handling long-term clients when you feel like you are outgrowing them (especially when it comes to pricing!)
02:16 Designer Question 1: Paid vs free fonts – when to invest? 05:07 Font licensing and client budgets 07:19 Benefits of paid fonts 11:31 Free fonts: pros and cons 15:46 Client-specific font usage 17:25 Designer Question 2: rebranding your business 25:09 Designer Question 3: handling long-term clients on low rates 27:02 Strategies for raising pricesMentioned during the episode:
Episode 34 - Brand Designer Q&A: How to manage fonts for clients https://designandprosper.co/managing-fonts-for-clients/
Episode 61 -Graphic Design Pricing: What to do when clients can't afford you https://designandprosper.co/graphic-design-pricing-what-to-do-when-clients-cant-afford-you/
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
With love, Kris & Donna xo
Do you need help convincing clients that graphic design and branding is valuable? In this episode we reveal some awesome studies and statistics you can use to confidently showcase the benefits of design & branding.
Mentioned during the episode:
Episode 132 - The power of case studies and how they can transform your graphic design business https://podcasts.apple.com/au/podcast/design-and-prosper/id1523004678?i=1000652815124
Siegel + Gale Simplicity Index: https://www.simplicityindex.com/
Kantar BrandZ Global Report: https://www.kantar.com/campaigns/brandz/global
University of Wollongong Research Study: https://ro.uow.edu.au/cgi/viewcontent.cgi?article=3915&context=commpapers
Forrester Research: https://www.forrester.com/blogs/designers-are-your-anchor-in-an-uncertain-economy/
Adobe Research: https://business.adobe.com/resources/reports/the-state-of-engagement
Stanford Persuasive Technology Lab research: https://credibility.stanford.edu/guidelines/index.html
’Can graphic design save your life?’ Exhibition & Book: https://www.graphicdesignand.com/product/can-graphic-design-save-your-life
Some examples from the exhibition here: https://www.itsnicethat.com/news/can-graphic-design-save-your-life-wellcome-trust-exhibition-lucienne-roberts-rebecca-wright-050917
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
Book in a free Design Business Breakthrough Session: https://designandprosper.co/bookafreechat
With love, Kris & Donna xo
The Design & Prosper Academy doors are open for a limited time! Come and join us and start building the design business of your dreams today. 🌈✨ https://www.designandprosper.co/theacademy
Are you wondering how to set up your graphic design business for success? In today's episode we share the results, outcomes and big transformations you can expect for your design busienss when you have the right framework in place.
A successful design business you can trust! Yes please!
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
With love, Kris & Donna xo
Join our free live Masterclass "Pathway to Profit" and discover 5 graphic design business models that *really* work. 🚀 https://www.designandprosper.co/masterclass
This is an Ask Kris & Donna episode where we answer a question from a lovely designer, Sarah Kelly, who has asked the following question:
Do clients really want to see my process work? I was taught at university to share it all, as time goes on I have been less inclined to do so. Sharing my ideation process in my client branding presentation can feel like it is too much information for the client...mind maps, brainstorming, sketches...it's a lot! Would it not be better to keep them focused on the one design concept/solution being provided? Thank you, Sarah
Transcript coming soon!
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Looking to up-level your graphic design business with elevated systems, comprehensive training and ongoing support? We run our business school for graphic, web and brand designers three times a year. We can't wait to help you step into the business of your dreams. https://www.designandprosper.co/theacademy
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
With love, Kris & Donna xo
Join our free live Masterclass "Pathway to Profit" and discover 5 graphic design business models that *really* work. 🚀 https://www.designandprosper.co/masterclass
Are you running a design business but you’re feeling unhappy and unfulfilled? There are lots of reasons why this can be the case but in this episode we’ve identified 5 key reasons why and how to fix them.
We've been there and we’ve felt it. It can be hard to get the balance right, but over many years we have discovered some key things that need to be in place in order for a graphic design business to be successful.
Transcript coming soon!
Have a question you'd like us to answer on an upcoming episode? You can submit it here: https://www.designandprosper.co/podcast
Free resources for designers: 👀 https://www. designandprosper.co/free
Looking to up-level your graphic design business with elevated systems, comprehensive training and ongoing support? We run our business school for graphic, web and brand designers three times a year. We can't wait to help you step into the business of your dreams. https://www.designandprosper.co/theacademy
Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__
With love, Kris & Donna xo
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