Design Beat

Can you believe we convinced Olivia Herrick to come on our podcast? If you're a graphic designer you probably already know who Olivia is, but if you don't Olivia is a graphic designer based in the Twin Cities of Minnesota, best known for her playful, vibrant, and positive artwork. Though you will often find her glued to her computer at her studio, Olivia finds her greatest inspiration in the great outdoors. We had suuuch a good conversation with Olivia, she is SO well spoken! I always take notes when I'm editing to keep track of points I want to mention in the intro and I had such a long list after editing this episode! We talked about her goal to run the most stress-free studio that she possibly can, the importance of having a daily design practice to get the juices flowing, giving yourself permission to do what feels right for you as opposed to what people on Instagram are telling you you should be doing, being open-minded to change in your business, knowing when to hire help, and at the end she even encourages us not to follow her on Instagram(more on that later)! - Although sorry Olivia I am going to send them to your Instagram because it is a gold mine of inspiration! Obviously this episode is jam-packed with goodness, you're going to love it!

Tag us and share your thoughts on social media if you're listening and resonate with anything we or a guest have shared lately—we LOVE seeing and connecting with you guys!

Olivia's website

Olivia's Instagram: @oliviaherrickdesign

Olivia's book

Other links:

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Get 40% off an annual Skillshare membership here!!!

designbeatpodcast.com

Design Beat Instagram: @designbeatpodcast

Lauren's website: laurenkunz.com Instagram: @laurenkunzzz

Steph's website: martelloandco.com Instagram: @martello.co 

Intro/Outro music: Mark Carlisle

This week we’re sharing our energetic discussion with local designer Holly Robinson, you might know her on Instagram as @whittonandwhite. She’s a self-taught creative with no intention of becoming a graphic designer currently working as an environmental graphic designer for Deseret Book and designing fun products for her own shop. She’s a big lover of pop culture and media and you can usually find her on Instagram sharing her current crushes of the week and her hot takes on tv shows and movies.

If you’ve ever wanted to sell your products in a maker’s market, this is a great episode to listen to because we go in depth about how to start and what the steps are to entering and selling at a market. We also talk about how trusting yourself to be yourself is the best way to create authenticity, both in art and business and in growing a community of people who are there for YOU, among all the other things we get to chatting about.

Tag us and share your thoughts on social media if you're listening and resonate with anything we or a guest have shared lately—we LOVE seeing and connecting with you guys!

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Holly's Instagram: @whittonandwhite

Other links: 

Get 40% off an annual Skillshare membership here!!!

Design Beat Instagram: @designbeatpodcast

Lauren's website: laurenkunz.com Instagram: @laurenkunzzz

Steph's website: martelloandco.com Instagram: @martello.co 

Intro/Outro music: Mark Carlisle

Welcome to Episode 10 of Design Beat! Where we share the stories of creative women who dance to the beat of their own drum. We hope you come away inspired, uplifted, and encouraged to go for it.

We wanted to do something special for this our 10th episode, and a few of our recent guests have requested that we do our own episodes sometime, so we decided to do a mix of those ideas and do a little Q&A with the two of us! I won’t spoil it, but we go over things like what music we’re listening to, how we combat our own imposter syndrome, what success looks like for us in our lives and businesses, and CONTRoveRSY around subjects like bad fonts and design program preferences.

Tag us and share your thoughts on social media if you're listening and resonate with anything we or a guest have shared lately—we LOVE seeing and connecting with you guys! 

As always, you can find our links here: 

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Get 40% off an annual Skillshare membership here!!!

Design Beat Instagram: @designbeatpodcast

Lauren's website: laurenkunz.com Instagram: @laurenkunzzz

Steph's website: martelloandco.com Instagram: @martello.co 

Intro/Outro music: Mark Carlisle

Today we're talking with the amazing Michelle Parascandolo!! Michelle is an amazing surface pattern designer and illustrator from New York city. In this interview, we talk a lot about Michelle's recipe for avoiding burnout, the reality of doing what you love while also paying the bills, and we also talk about living in New York and the challenges that came with living there during the pandemic. I have admired Michelle for a long time and as you will see by my fan-girling, I am really excited she agreed to come on! Get 40% off an annual Skillshare membership here!!! Music by Mark Carlisle Michelle's Website Michelle's Instagram: @michelle.parascandolo Design Beat Instagram: @designbeatpodcast Lauren's Instagram: @laurenkunzzz Steph's Instagram: @martello.co

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

For today’s episode we had the BEST time talking to Latesha Lynch of Atelier Latesha. 

Latesha is a CEO, podcaster, designer and coach for designers, teaching women to believe in their abilities, raise their prices, and revolutionize the way we show up in our lives and businesses. In 2 years, Latesha went from charging less than $200 for a logo to charging $1600+, and eventually moving away from design and into coaching. In this episode we talk about what boxes to NOT put ourselves in when starting out, her biggest mindset shift that made her happier and more successful, and her advice on how to raise your prices and what to do when a client doesn’t like that.

We had the most amazing time talking with Latesha, she’s a ray of light and knowledge and we can’t wait for you to hear everything she has to say. I was so excited to talk to her that I forgot to ask our rapid fire questions, and I didn’t notice until as I was putting this episode together, we were just too excited! 

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Latesha’s Instagram: @atelierlatesha

Latesha’s Website: redirects to Revolutionary Brand

Latesha’s Podcast: Revolutionary CEO

If you're just tuning in, this is the second half of our interview with Amy. Part 1 is called "Once Upon a Time in Silicon Valley". Amy is the Founder & CEO of Big Monocle, an award-winning creative agency that was recently named International Small Agency of the Year by the DMA Echo Awards. Big Monocle works with Fortune 500 brands and startups on branding, marketing and brand experiences. The logo they did for the Women’s March has created an identity for a global movement in support of women everywhere. She's also the Co-founder of the Sego Awards™, and the YEC Women Entrepreneurs Chair! This interview was actually the first time we had spoken since she babysat me about 20 years ago! At the beginning you'll hear me showing Amy a photo of us I found in a scrapbook! My parents ran into her on a flight a few years ago while I was studying design, so I starting following her and was so happy when she agreed to chat with us! She is such a great storyteller and just one of those people who is warm and  instantly makes you feel like you're best friends. I decided to split this interview into part one and part two. So in today's episode we get to hear all about how Amy got started, her amazing life working as a graphic designer in Silicon Valley and then next week we'll hear about founding her agency, Big Monocle and the ups and downs that come with running an agency, and also all the different causes Amy is a part of in supporting women. Don't forget to subscribe so you don't miss it, and you know we always love those reviews!!

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Get 40% off an annual Skillshare membership here!!!

Intro/Outro music: Mark Carlisle

Lillian Young Hayes is Amy's grandmother. She's 101 years old and lives in Provo! She was honored by Provo Women's Day last year at 100.

Amy's Instagram: @amyrill

Big Monocle's Instagram: @bigmonocle

bigmonocle.com

Sego Awards Instagram: @segoawards

The Sego Podcast 

Sego Community Chats

YEC Instagram: @yec

yec.co

Sahil Lavingia's twitter: @shl

Lauren's Instagram: @laurenkunzzz 

Lauren's Website

Steph's Instagram: @martello.co

Steph's Website

Amy is the Founder & CEO of Big Monocle, an award-winning creative agency that was recently named International Small Agency of the Year by the DMA Echo Awards. Big Monocle works with Fortune 500 brands and startups on branding, marketing and brand experiences. The logo they did for the Women’s March has created an identity for a global movement in support of women everywhere. She's also the Co-founder of the Sego Awards™, and the YEC Women Entrepreneurs Chair! This interview was actually the first time we had spoken since she babysat me about 20 years ago! At the beginning you'll hear me showing Amy a photo of us I found in a scrapbook! My parents ran into her on a flight a few years ago while I was studying design, so I starting following her and was so happy when she agreed to chat with us! She is such a great storyteller and just one of those people who is warm and  instantly makes you feel like you're best friends. I decided to split this interview into part one and part two. So in today's episode we get to hear all about how Amy got started, her amazing life working as a graphic designer in Silicon Valley and then next week we'll hear about founding her agency, Big Monocle and the ups and downs that come with running an agency, and also all the different causes Amy is a part of in supporting women. Don't forget to subscribe so you don't miss it, and you know we always love those reviews!!

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Get 40% off an annual Skillshare membership here!!!

Intro/Outro music: Mark Carlisle

Lillian Young Hayes is Amy's grandmother. She's 101 years old and lives in Provo! She was honored by Provo Women's Day last year at 100.

Amy's Instagram: @amyrill

Big Monocle's Instagram: @bigmonocle

bigmonocle.com

Sego Awards Instagram: @segoawards

The Sego Podcast 

Sego Community Chats

YEC Instagram: @yec

yec.co

Sahil Lavingia's twitter: @shl

Lauren's Instagram: @laurenkunzzz 

Lauren's Website

Steph's Instagram: @martello.co

Steph's Website

Steph and I got to interview Tanya Shyika! Tanya is an Illustrator and Multidisciplinary Designer based in NYC. She specializes in editorial and product illustration, digital and print design, packaging design, illustrated maps, book covers, and social media content. Basically just a very well-rounded amazing artist.

She's worked with clients like The New Yorker Magazine and  Primary.com and been featured on CreativeBoom and BuzzFeed just to name a few... Today we're going to be talking about how she went from getting a bachelors in electrical engineering to getting a second degree studying illustration in Berlin to then becoming the amazing illustrator and designer that she is today in New York! One of my favorite things we talk about in this episode is consistency and how whenever you stick to something it pays off, we also talk about cold emailing, Tanya shares some awesome resources for figuring out pricing and tells us about some really exciting projects she has going on. Tanya is just the sweetest and I know you're going to love her as much as we do!

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Click here and use code: DESIGNBEAT to get a free month of Squadcast!

Intro/Outro music: Mark Carlisle

Tanya's Instagram: @wash_inside_out

Tanya's Website

Lauren's Instagram: @laurenkunzzz 

Lauren's Website

Steph's Instagram: @martello.co

Steph's Website

Resources: 

The Miracle Morning

The Dark Art of Pricing

Tombow dual brush pen

Futurista

Lite Box

Today’s incredible guest is Racheal Jackson of Banyan Bridges. She’s a self-taught muralist, champion of all things bold and colorful, DIY master, mom of 3 and pancake chef. In this episode we talk about what you need to be creative and artistic, how she started doing murals and getting clients, what she charges for her professional work, and what makes a project worth doing. We also go into how to lean into your subconscious to solve creative problems for you, how working as an artist makes her a better mom, and what it means to chase your fire in order to live your best creative life. So, everything. 

Lauren and I left this interview on cloud 9 and we know you’ll love it too.

If you want to learn Racheal's favorite program Adobe Illustrator so you can create your own products and mock up your own murals, get 40% off an annual Skillshare membership by using this link. (p.s. We only got this link so we could share with you guys and offer this resource!)

Graphic Design Contract Template Use code: LOYALLISTENER for 50% off!!

Where to find everybody online: 

Racheal’s Instagram: @banyanbridges

Racheal’s Website: banyanbridges.com

Lauren's Instagram: @laurenkunzzz

Lauren's Website: laurenkunz.com

Steph's Instagram: @martello.co

Steph's Website: martelloandco.com

Music by: Mark Carlisle

We had the privilege of chatting with the amazing Betsy Petersen! Betsy is an artist, pattern designer and children's book illustrator. In this episode we talk about saying yes and figuring out the details later, using self compassion to combat imposter syndrome, and the advice given to her from a college English professor that motivates her to move forward whenever she gets into a creative rut. We also talk about her children's shop, Brighter Fun that she runs with her husband, and her new children's book: Happy Puppy Angry Tiger, which is out now!

Get 40% off an annual Skillshare membership here!!!

Betsy's Instagram: @betsypetersen 

Betsy's Website: betsypetersen.com

Lauren's Instagram: @laurenkunzzz

Lauren's Website: laurenkunz.com

Steph's Instagram: @martello.co

Steph's Website: martelloandco.com

Music by: Mark Carlisle

Betsy's Shop: Brighter Fun

Betsy's Book: Happy Puppy Angry Tiger 

Dictionary of Color Combinations 

Big Magic 

Creative Peptalk podcast