As economic development professionals, we often have a love-hate relationship with members of the media. We rely on the media to help share our positive message of economic prosperity, but we also cringe when they attack job creation projects or misquote us.
Kiley Miller is the President/CEO of the Iowa Lakes Corridor Development Corporation but started his career as a reporter for a daily newspaper. With experience as both a reporter and an economic development professional, Kiley provides a unique perspective on how groups can better engage and interact with the media.
In this episode, Jason peels back the onion with Kiley on the questions you always wondered:
-What should you do when misquoted?
-How can you provide appropriate context without sharing confidential information?
-What can be done to improve coverage of our initiatives?
-What should you do if you mess up?
Find out more about the Iowa Lakes Corridor Development Corridor.