Cynthia was happily climbing the corporate ladder, or so she thought. Then one night, she realized that her professional life had squandered her personal life. She knew she had to change, so she moved cross-country with only seven suitcases to her name, got hired at a new job, quit it, and started her own business instead.  

In today’s episode, we’re talking with Cynthia Ferngren, founder of CFC, an outsource CMO company whose mission is to create thoughtful and profitable brands. Cynthia shares with us why she chose to leave behind her corporate aspirations, how she figured out what to charge, the ventures she’s currently working on, and so much more. 

“Who my ideal target is–it’s that small business that’s at the place where they’re right about to scale, so they want to ramp up and they’re looking for figuring out what their brand strategy is, what their value proposition and their brand story is like. ” – Cynthia Ferngren

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