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In this episode of "Did She Really Say That?", host Katrina van Oudheusden welcomes Alex Howson, a former trauma nurse turned medical writer and educator, to explore the transformative journeys of women transitioning from traditional careers to entrepreneurship.
Beyond Six Figures: Redefining Success on Your Own Terms
Alex Howson challenges conventional business metrics for a more personal approach.
In this episode, Katrina van Oudheusden speaks with Alex Howson, a PhD, E-RYT, and the founder of Write CME Pro. Alex shares insights from her journey from medical professional to medical writing entrepreneur. This episode delves into transitioning careers, the significance of understanding and utilizing personal skills, and the importance of integrating wellness into professional life, especially for women entrepreneurs.
Transition to Entrepreneurship: Alex discusses how she moved from nursing and academia to medical writing, emphasizing the importance of a skills inventory and personal assessment in making such transitions.
Skills Inventory's Role: The importance of identifying core skills and how they align with new career paths.
Women in Technical Writing: The need for more women in medical writing fields and how they can bring purpose and connection to the field.
Energy Management and Well-being: Strategies for integrating personal well-being into business practices, emphasizing the cyclical nature of energy, and the role of yoga and mindfulness.
Investment Beyond Money: Considering metrics beyond financial success to include quality of life, personal satisfaction, and sustainable business practices.
Alex Howson, PhD, E-RYT is a seasoned medical writer and founder of Write CME Pro, a program that supports medical professionals transitioning into entrepreneurship through medical writing. With a background as a trauma operating room nurse and an academic in sociology, Alex has a wealth of experience that she brings to help others in the continuous medical education (CME) field.
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Thanks for listening! If you are enjoying our podcast, leave a comment below. We love hearing from our fans and other female entrepreneurs! We are collaborating to make business better for every woman! Feel free to share this podcast on your favorite social platform. And if you are listening on any of the podcast platforms, we would love it if you could post a 5-star review. Please, help us get our message out! Together, we discover how each woman has the power to unlock another woman when we are open about what we are dealing with as women in business.
About Your Host: Katrina van Oudheusden
Former Chef for the Walt Disney World® Resort, Restaurateur, Entrepreneur, and CEO of Truth Bomb Marketing. After leaving Disney, Katrina became a sought-after small business consultant. Her first business venture was to turn a struggling online digital marketing company into a multi-million dollar success story.
Dedicated to supporting female entrepreneurs, Katrina created a revolutionary business training program called, “CreatHER™ Business Rewire’. The first-ever business education and training designed for how women think and feel within their energetic rhythm.
Alongside the CreatHER™ Planner, women are finally experiencing balance in all areas of their lives. When the focus begins with HERself, women discover a freedom to dream big, increase revenue, and design a marketing strategy that works for them.
Blog: https://truthbombmarketing.com/blog
CreatHER Planner: https://truthbombmarketing.com/creather-planner-2026
CreatHER Reset: truthbombmarketing.com/reset
CreatHER Business Rewire: https://truthbombmarketing.com/creather-business-rewire/
In this enlightening episode of "Did She Really Say That?," host Katrina van Oudheusden welcomes Amy Pons, a coach and healer, to discuss her transformative journey from a corporate career to embracing her intuitive gifts and founding "Magic School."
Amy shares her experiences of overcoming a turbulent past to find her true calling, emphasizing the importance of intuition, energy, and self-discovery.
They delve into themes of female empowerment, breaking ancestral cycles, and stepping into one's power.
Guest Bio
Amy Pons is a coach, healer, and founder of "Magic School." With a background in corporate marketing, Amy left the traditional workplace to explore her intuitive gifts and help others unlock their inner magic. Her work focuses on energy healing, intuition, and breaking generational cycles to transform lives.
Recommended Resources
Magic School: Unlock the Magic - Magic School
Connect with Amy Pons:
Website: Unlock the Magic
Social Media: @unlockthemagic
https://linkedin.com/in/amyponsismagic
https://www.tiktok.com/@unlockthemagic
https://www.instagram.com/unlockthemagic
Listeners of this episode are invited to Magic School at a special discount of 25% off. Contact Amy via email or social media and mention "Did She Really Say That?" to receive the discount.
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Thanks for listening! If you are enjoying our podcast, leave a comment below. We love hearing from our fans and other female entrepreneurs! We are collaborating to make business better for every woman! Feel free to share this podcast on your favorite social platform. And if you are listening on any of the podcast platforms, we would love it if you could post a 5-star review. Please, help us get our message out! Together, we discover how each woman has the power to unlock another woman when we are open about what we are dealing with as women in business.
About Your Host: Katrina van Oudheusden (aka Chef Katrina)
Former Chef for the Walt Disney World® Resort, Restaurateur, Entrepreneur, and CEO of Truth Bomb Marketing. After leaving Disney, Katrina became a sought-after small business consultant. Her first business venture was to turn a struggling online digital marketing company into a multi-million dollar success story.
Dedicated to supporting female entrepreneurs, Katrina created a revolutionary business training program called, “CreatHER™ Business Rewire’. The first-ever business education and training designed for how women think and feel within their energetic rhythm.
Alongside the CreatHER™ Planner, women are finally experiencing balance in all areas of their lives. When the focus begins with HERself, women discover a freedom to dream big, increase revenue, and design a marketing strategy that works for them.
Blog: https://truthbombmarketing.com/blog
CreatHER Planner: https://truthbombmarketing.com/creather-planner/
CreatHER Reset: truthbombmarketing.com/reset
CreatHER Business Rewire: https://truthbombmarketing.com/creather-business-rewire/
#didshereallysaythat #femaleentrepreneurs #womeninbusiness #businessgrowth
You’re building a business, showing up on calls, managing your life, and maybe… slowly burning out in the process. 🫠
In this soul-shaking (and occasionally hilarious) episode of Did She REALLY Say That?!, we sit down with September Dohrmann, CEO of CEO Space and transformational coach, for a conversation that every woman in business needs to hear:
👉 What if burnout isn’t a badge of honor but a red flag?
👉 What if the “hustle” energy you’ve been praised for… is actually your people-pleasing alter ego running the show?
👉 And what if the key to scaling your business with ease is buried under parts of your personality you’ve ignored?
Yep. We go there.
September breaks down how the Internal Family Systems (IFS) model can help you identify which “part” of you is driving your decisions, why your divine feminine is your most untapped business strategy, and how words (yes, WORDS) are the frequency that either hold you back—or launch you forward.
This episode is your permission slip to slow down, tune in, and take the damn crown back. 👑
Highlights:00:00 – Intro: Women in business really do say that02:15 – September’s origin story: From JV hustler at age 9 to CEO05:45 – Burnout as a message: What your plants and your patterns have in common09:10 – Leading with flow: What the divine feminine actually means in business12:30 – Internal Family Systems explained: Meet Polly the Pleaser 🙃16:20 – Business owner vs. Entrepreneur: Truth bomb alert 💣19:55 – Coach vs. Consultant vs. Mentor: Why your results depend on knowing the difference25:10 – Words have energy—are yours keeping you stuck or setting you free?28:40 – The one question September asks clients that changes everything
Key Takeaways From Episode:
How to stop operating from survival mode in your business
Identifying your dominant internal “part” (spoiler: it may not be your best one)
What burnout really means and how to listen to it
Unlocking your divine feminine to grow without the grind
The difference between a coach, mentor, and consultant
Why language and energy matter more than any business funnel
Tapping into intuitive clarity and internal alignment
Why this episode will change you:
Because too many women are calling it “strategy” when it’s actually self-sabotage.
September gives you the tools to tune back in to you—not your spreadsheet, your sales page, or your calendar.
You’ll walk away with clarity, confidence, and probably a new nickname for your inner chaos.
(Spoiler: It might be Polly.)
🔗 Resources & Links Mentioned:
🎟️ Breakthrough CreatHER Business Summit – Hear September’s full workshop + 25+ powerful trainings from women entrepreneurs.
👉https://truthbombmarketing.com/creathersummit
🎧 Love this episode?
Hit that ★★★★★
Share it with your CEO sister-friends
And join us in rewriting the rules of business—feminine style.
Think you’re building wealth just because your business is making money?
Spoiler alert: You might just be broke in disguise.
In this episode of Did She REALLY Say That?!, we talk with Amanda Taylor—real estate investor, Gen X firecracker, and passionate wealth educator—who breaks down what most women in business get dead wrong about money, investing, and long-term security.
From managing millions for others to realizing she had no 401K (or safety net) after a 22-year marriage ended, Amanda had a financial wake-up call that turned into a mission: help women stop relying on traditional systems not built for us.
✨ This episode will have you saying:
-- “Wait, I can borrow against my life insurance and still earn interest?”
-- “Did she really say women weren’t allowed credit cards until 1974?!”
-- “How do I make my money work while I sleep?”
Whether you’re scared of investing, sick of chasing cash, or just ready to stop Googling "WTF is a secured note?”—this is your starting point.
Timestamps & Highlights:
00:00 – Welcome Amanda: Money, mindset, and the female financial edge
02:30 – Real talk: Amanda builds others' empires before realizing she needed her own
05:00 – No 401K, no backup plan, no man = major wake-up call
06:40 – “I found six figures in my Chase account… and realized I was losing money”
08:20 – Why women are underserved and undereducated about wealth
11:30 – Whole life insurance: scam or secret weapon of the 1%?
14:50 – How to make your money move (literally) while you sleep
17:15 – Creative investing: real estate, metals, digital assets & more
20:40 – Fractional ownership & passive income options for non-millionaires
24:10 – Women funding women: the power of VC, private equity & buying “boring” businesses
28:00 – Your financial literacy glow-up starts with a single question:
➡️ “What the heck does liquidity even mean?”
Takeaways:
💥 Why This Episode Matters for YOU:
Because if your business is booming but your money is parked in a dusty savings account—this episode is your financial permission slip to think bigger.
Amanda makes investing feel approachable, real, and actually doable (yes, even if you still don’t know what arbitrage is). She gives you the tools, terms, and a reality check—without the jargon overload.
🔗 Resources Mentioned:
🎟️ Breakthrough CreatHER Business Summit – Get access to Amanda’s full workshop & 25+ powerful sessions from women business leaders. Only $97!
👉 https://truthbombmarketing.com/creathersummit
🎧 Subscribe + Share
If you’ve ever made six figures and still felt financially insecure—this one’s for you.
Leave us a review. Send this to your business bestie.
And for the love of your future self… start investing. 💸
Are you still chasing down “no’s” in your business, thinking it’s just a numbers game? 🙅♀️ It’s time to flip the script.
To listen and watch the complete interview, go to:
Breakthrough CreatHER Business Summit!
In this powerful episode of Did She REALLY Say That?!, sales expert and founder of the B.A.N.K. Code, Cheri Tree, shares how she went from broke financial advisor to multi-million-dollar entrepreneur by ditching outdated sales tactics and creating a science-backed method to decode buying behavior.
Cheri reveals how most personality assessments don’t help you close deals—and how her system helps you increase your sales in just 90 seconds by understanding what drives your customer to say “yes.”
If you’ve been told that sales is a numbers game, get ready to unlearn everything and tap into a smarter, faster, more influential way to grow your business.
--> Click to Crack your BANK code!
⏱️ Timestamps & Highlights:
00:00 – Meet Cheri Tree & why sales systems are broken
03:00 – Her $700 first-year struggle as a financial advisor
05:45 – The “fake it ‘til you make it” trap + $30K debt wake-up call
08:00 – Why chasing “no” is the dumbest advice she ever followed
09:40 – The moment she decided to go for “yes”
11:00 – Personality Science 101: why traditional assessments don’t close sales
13:00 – The B.A.N.K. Code: Biology of Buying Behavior
✨ Key Takeaways
Personality-driven sales strategy
How to increase sales without burnout
Feminine business leadership
Influence vs manipulation in sales
Sales tips for women entrepreneurs
Financial freedom through communication
The B.A.N.K. personality system
Breaking income ceilings with alignment
Closing more sales in less time
Sales psychology + buyer behavior
🔗 Connect with Cheri Tree:
📘 Website: www.codebreakertech.com
📱 Instagram: @cheritreeofficial🎧 Subscribe & Share
Love what you heard? Leave a review and subscribe on Spotify, Apple Podcasts, or YouTube.
Tag a woman in business who’s ready to crack the code to more “yeses." We love hearing from our listeners... comment below with your 'a-ha' moment from this interview with Cheri Tree.
Connect with your host:
https://truthbombmarketing.com#SalesTipsForWomen #CheriTree #BANKCode #SalesWithoutBurnout #WomenInBusiness #ClosingDeals #BusinessGrowthStrategy #PodcastForWomen
Did She REALLY Say That?!
What started as a side hustle turned into a business empire. In this episode of Did She REALLY Say That?!, we interview Mercedes Eckart, a powerhouse entrepreneur who discovered the hidden goldmine of mystery shopping—and built a business helping others do the same.
From $1 McDonald’s meals to mentoring thousands of women, Mercedes shares how she created a life of financial freedom by leaning into an unconventional opportunity. She gets real about building from scratch, starting with $3 classes on a teleconference line, and growing into an industry leader.
If you’ve ever wondered how to make real money doing what others call a “scam,” this episode will change your mind—and maybe your life.
Episode Highlights:00:36 – Meet Mercedes & her surprising entry into entrepreneurship
02:00 – How a random double date led to a mystery shopping career
03:45 – Going from mystery shopper to trainer & recruiter
05:00 – Dollar menus, big dreams, and building from zero
07:00 – Teaching her first $3 class by phone: where it all started
09:20 – Building trust, momentum, and a movement
11:00 – Debunking mystery shopping myths
12:15 – Why this billion-dollar global industry is still underground
Key Takeaways:
Mystery shopping is a legitimate, global billion-dollar industry
You don’t need fancy tools—start with what you have
Success comes from doing it first for you, then teaching others
Authenticity and trust matter more than polish when you’re starting out
Mystery shopping can fund your startup, cover bills, or grow into a full business
🔗 Want More from Mercedes?
🎟️ Get access to her full training inside the [CreatHer Business Summit] – only $97 for lifetime access to 23+ women entrepreneurs
📣 Subscribe & Share:
If you loved this episode, be sure to subscribe, leave a review, and share it with a friend who needs an income stream that works with real life.
In this unapologetically raw and inspiring episode, we sit down with Amy Sanders—entrepreneur, coach, mom of three, and seven-figure business builder—who shares how she rebuilt her life from the ground up after years of self-betrayal, a toxic marriage, and financial ruin.
From living on $2,000/month as a single mom to creating a million-dollar business, Amy reveals the 5 Cs that helped her break generational cycles, reclaim her feminine power, and align her business with her values.
You’ll laugh, cry, and leave fired up to rewrite your story—because if Amy can do it, so can you.
Timestamps & Highlights:
00:00 – Meet Amy Sanders & the power of telling the truth
01:30 – Taught to say “yes” to everything—even when it meant self-betrayal
04:45 – The marriage proposal she never wanted (and said yes to anyway)
07:30 – Walking away from a toxic marriage after 11 years
09:20 – Hitting rock bottom: single mom, $2,000/month, three kids
11:50 – Rebuilding life + business from nothing
13:45 – The moment she started believing in herself
15:30 – Feminine energy, self-trust & alignment
17:20 – The 5 Cs of business success (starts with Commit)
20:30 – How strategy + belief created a million-dollar platform
22:10 – Money, worthiness & why we must talk about both
24:00 – Redefining “power” as a woman entrepreneur
26:40 – Belief vs. sabotage: why mindset must lead
29:00 – The power of alignment (her AAA Method: Alignment, Awareness, Abundance)
32:00 – Why women need other women to rise
Key Takeaways:
Self-betrayal robs us of power, confidence, and clarity
Alignment isn’t fluffy—it’s a business strategy
Money is a reflection of belief, not just work ethic
Feminine energy is not weakness—it’s where creation starts
Commit first. The “how” will follow
To watch this full interview, go to:
Breakthrough CreatHER Business Summit
Business looks and feels different for women, and only women can share this experience with other women in business.
Join the Movement:
Subscribe to Did She REALLY Say That?! on Spotify, Apple Podcasts, and YouTube.
⭐ Leave a review.
📤 Share this episode with a woman ready to remember who she is.
What if your anxiety wasn’t the enemy—but the messenger? In this eye-opening episode, we sit down with Shelley Martinez, a transformational life coach and licensed psychotherapist with over 35 years of experience. Shelley shares how modern hustle culture and “high-functioning anxiety” are robbing women of joy, health, and self-trust—and what to do instead.
We explore Shelley’s signature Inspired Life Alchemy Method, how to turn emotional chaos into inner clarity, and why numbing your feelings (with Botox or burnout) is blocking your business breakthrough.
If you’ve ever felt like you’re doing everything “right” but still feeling off, this conversation will help you decode your body’s signals and access the wisdom within your emotions.
Timestamps: 00:00 – Meet Shelley Martinez & her 35-year journey02:00 – What is the Inspired Life Alchemy Method?04:00 – Why emotions are intuition in disguise06:30 – Anxiety isn’t your problem—it’s your signal09:15 – The silent epidemic of high-functioning anxiety12:30 – The 3 P’s: Perfectionism, People-Pleasing & Procrastination15:20 – Why rest scares high-achieving women18:00 – Emotions as messengers vs. pathology21:45 – Why traditional anxiety treatment often doesn’t work25:00 – What corporate “soft skills” are missing28:30 – Botox, burnout & the epidemic of emotional deadening32:00 – Labels vs. transformation: When naming becomes numbing35:15 – Practical tips to “catch and release” emotional clutter38:00 – You are not broken—your feelings are your roadmap✨ Key Takeaways:
Anxiety isn’t weakness—it’s a call for attention and alignment
High-functioning anxiety hides behind productivity and perfection
Your emotions are sensory data—not problems to fix
You can rewire anxiety at the root with the right tools
Real transformation comes when you feel it to heal it
Her Freebie:
The Confidence Reboot Workshop:
🔗 Connect with Shelley Martinez:web: https://shelleymartinez.com/
LinkedIn: https://www.linkedin.com/in/shelleymartinezcoach/
IG: https://www.instagram.com/heyshelleymartinez/
🎧 Subscribe & Share
If this episode hit home, take 60 seconds to leave a review, subscribe, and share it with a woman who’s carrying way too much on her shoulders. She needs to hear this.
🔗 Connect with Your Podcast Hostshttps://truthbombmarketing.comIG: @hjmummau @chef.katrinaLearn more about CreatHER Business Rewire: https://truthbombmarketing.com/creather-business-rewire#didshereallysaythat #podcastforwomen #burnoutrecovery #entrepreneurpodcast #highachievingwomen #anxietyrecovery #highfunctioninganxiety #viralpodcast #realtalk #selfcaretips
In this inspiring episode of Did She REALLY Say That?!, we sit down with powerhouse entrepreneur Anita Sarda, who shares her raw and honest journey from a high-level corporate career to building her own purpose-driven six-figure business—all while raising kids and healing from divorce.
Anita gets real about the emotional rollercoaster of entrepreneurship, the unexpected mindset hurdles, and the life-changing moment her 7-year-old son unknowingly mirrored back her truth. If you've ever wondered if the leap from employee to entrepreneur is worth it, this conversation is your answer.
⏱️ Timestamps & Highlights:
00:00 – Welcome & intro to Anita Sarda
01:30 – From side hustle to full-time entrepreneur
03:45 – Why nothing in school prepares you for this shift
06:10 – The real mindset hurdles no one talks about
08:25 – Corporate grooming vs. entrepreneurial freedom
10:45 – The role of self-development & coaching
13:00 – How motherhood shaped her business choices
15:20 – The pivotal moment: “Who did you fire today?”
18:00 – Redefining success through family, freedom, and impact
20:10 – What self-love looks like as a single mom & CEO
22:00 – Real talk on outsourcing, therapy, and time alone
24:00 – Why your partner can’t (and shouldn’t) be everything
25:40 – Building your support system for business & life
✨ Key Takeaways:
🔗 Connect with Anita Sarda:
Facebook https://www.facebook.com/anitasardae2e
IG: anitasarda.e2e
YOUTUBE: https://www.youtube.com/@anitasardaE2E
Her free gift to you:
25 tips to make 2025 Epic in your Entrepreneur journey. https://anitasardae2e.com/25tipslead
Also have a Guided Journal on Amazon- search Anita Sarda
🔗 Connect with Your Hosts
https://truthbombmarketing.com
IG: @hjmummau @chef.katrina
Learn more about CreatHER Business Rewire:
https://truthbombmarketing.com/creather-business-rewire
🎧 Subscribe & Share:
Love this episode? Subscribe on Spotify, Apple Podcasts, or YouTube, and share it with a woman who’s ready to bet on herself.
In this powerful episode for Did She REALLY Say That?!, we sit down with Nisha Goyal, a Self-Love Coach who helps high-achieving women break free from burnout by learning how to date themselves—literally. From redefining self-love to navigating the overwhelm of motherhood and entrepreneurship, this episode is a raw, real, and radically refreshing take on healing, honoring your feminine energy, and finally putting yourself first.
Nisha shares her personal journey of invisibility, overgiving, and burnout—and how she reclaimed her identity by treating herself as the love of her life.
Time Stamps + Highlights00:00 – Intro & Meet Nisha Goyal
00:50 – What is self-love, really?
02:00 – Why we treat others better than we treat ourselves
04:15 – The invisibility crisis: self-inflicted or systemic?
06:20 – Burnout, people-pleasing & the “nice girl” trap
09:15 – When the armor breaks: losing your identity
11:30 – The art of dating yourself
14:30 – Sacred solo time: why women need it daily17:40 – The energy audit: tracking what drains vs. energizes you
20:10 – Feminine energy, pussy power, and the new business paradigm
24:00 – Breaking away from masculine business models
26:30 – Creating sustainable success through feminine flow
Key Takeaways:
Self-love is self-devotion—especially when you’re not at your best.
“Dating yourself” is about consistent rituals of pleasure, reflection, and solo time.
Many high-achieving women wear emotional armor until it breaks.
Sacred solo time isn’t selfish; it’s foundational.
Feminine energy is the missing ingredient in most burnout cycles.🔗 Connect with Nisha Goyal:
Instagram: @theselflovemaven
Connect with Nisha to learn more about her 100-day Journaling Challenge beginning May 15, 2025
🙌 Connect with your hosts:
Instagram: [@hjmummau] | [@chefkatrina]
Website: https://truthbombmarketing.com💖 Like What You Heard?
Subscribe on Spotify or Apple Podcasts
Leave a 5-star review & share this with a woman who needs to hear it!
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