Digital Marketing Fastlane

flowium.com

What are the top factors when it comes to ensuring deliverability?

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://twitter.com/danest/

https://www.linkedin.com/in/urrutia/

Just Ask Parker! helps Shopify stores get more customers without needing to invest thousands of dollars.

Starting out in 2007 as a Junior Advertising and Marketing specialist, Nick has become one of the industry leaders in the field. To date, Nick has been a board member at 4 marketing agencies, sold my own business in 2013 and contracted for over 250 brands. His experience ranges from local SME’s to well known global retailers on the high street.

https://blog.aweber.com/email-marketing/audience-engagement-coronavirus-crisis.htm

https://blog.aweber.com/email-marketing/your-crisis-email-marketing-guide.htm

Sean Castrina is a serial entrepreneur, having started more than 20 companies over the last 20 years, and still seeks to launch a new venture annually. He is an investor, teacher and highly-sought-after speaker who communicates with humor and a bluntness that engages and captures his audience. He is the author of 8 Unbreakable Rules for Business Startup Success, The Greatest Entrepreneur in the World, and World’s Greatest Business Plan.

https://seancastrina.com/

https://twitter.com/SeanCastrina

School16 is Classes that give you the skills to land your dream job in tech.

Sergei Revzin is a Venture Investor at the NYU Innovation Venture Fund where he leads the university’s technology investments, and a co-founder at School16. He has mentored hundreds of entrepreneurs all over the country, and has been an early employee and founder at tech companies in NYC and Boston.

Vadim Revzin is the co-founder of School16 and a college professor at NYU and State University of New York where he teaches entrepreneurship and management. He’s advised hundreds of startups, and has been both a founder and leader across several early and growth stage startups.

Arlen Robinson is a seasoned business owner and co-founder of Omnistar Affiliate Software which gives businesses the opportunity to setup and manage their own affiliate and customer referral programs.

Dmitry Dragilev is the founder of JustReachOut.io - a SaaS which has helped 5000+ startups and businesses pitch journalists and get featured in press all on their own. In his not so distant past he did PR and got acquired by Google all while publishing 1,500+ articles.

Dmitry is a contributor at Entrepreneur, Forbes, TheNextWeb, SmallBizTrends and Business.com as well as Moz Blog, Ahrefs Blog and many others.

Dmitry loves working with customers looking to independently control their PR and is so proud of the entrepreneurs he’s taught to speak to journalists and focus on relationship building. 

When he’s not at his standing desk working beside his business partner and wife Corey, Dmitry can be found picking heavy things up and putting them down again at Crossfit or running alongside his toddlers scooting through the park.

Reference links:

https://www.criminallyprolific.com/saas-pr/

https://blog.justreachout.io/how-to-write-press-release/

https://blog.justreachout.io/pr-outreach/

https://blog.justreachout.io/pr-hacks/

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://twitter.com/danest/

https://www.linkedin.com/in/urrutia/

Whether it’s your first time running a Facebook campaign, or you’ve developed a career in this practice, take note of our factors we consider when choosing the longevity of our partner's paid Facebook spend. 

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://twitter.com/danest/

https://www.linkedin.com/in/urrutia/

Snapchat Ad Benefits

Are you thinking about advertising on Snapchat? Check out our latest episode to learn why you should and maybe why you shouldn't be on Snapchat.

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://twitter.com/danest/

https://www.linkedin.com/in/urrutia/

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://twitter.com/danest/

https://www.linkedin.com/in/urrutia/

2020 Election Facebook Ads

Owned Traffic vs. Paid Traffic

Owned Traffic vs. Paid Traffic: Owned

Free

Direct

Qualified

Takes Time to Develop

Harder to Scale

Owned Traffic vs. Paid Traffic: Paid

Costs a Lot

More Persuasion Required

More Regulated

Easier to Scale

Fast

Ad Creatives

Emotional Ad Copy (Trump)

Storytelling Ad Copy (Biden)

Issue-Based Angles (Biden)

Fear Appeals (Both)

Testimonials (Both)

Testing Tons of Variety (Both)

Mobile Optimized LP

Less-is-More

Emotional appeals in copy

Exit Intent Pop-ups

Post-Signup Upsell Funnels