Digital Marketing Fastlane

Digital Marketing Fastlane

By Kevin UrrutiaBusiness
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Digital Marketing Fastlane episodes

  • Neal Schaffer and The Age of Influence

    Neal Schaffer, an internationally recognized social media marketing expert, explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers, and leveraging that influence to share your message in a more credible and authentic way. This is a handbook for anyone who wants to successfully spread a message in the age of social media.

    Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies on how to:

    • Identify, approach, and engage the right influencers for their brand or product.
    • Determine what resources to put behind influencer campaigns.
    • Manage the business side of influencer marketing, including tools that will help measure ROI.
    • Develop their brand’s social media voice to become an influencer in its own right.
    • New Book: https://nealschaffer.com/ageofinfluence

      Web: https://nealschaffer.com
      Podcast: https://nealschaffer.com/podcast
      Community: https://nealschaffer.com/community

      https://www.amazon.com/Age-Influence-Power-Influencers-Elevate/dp/1400216362/ref=as_li_ss_tl?_encoding=UTF8&qid=&sr=&linkCode=sl1&tag=windminetwor-20&linkId=241999fadb26f6bc02547da69ae16ee6&language=en_US


      https://voymedia.com

      23 min
    • Voy Media x Revealbot Community Chat

      Here's the replay of our second community chat with Reggie Paquette from Revealbot. Here's what we talked about:

      • Change in business with COVID-19
      • What we did for blackout Tuesday
      • User-generated content (UGC) is king right now
      • How to get UGC from customers and so much more
      • Thanks to everyone who joined this one and looking forward to the next one!

        This action-packed episode is brought to you by the performance marketing experts at Voy Media.

        https://voymedia.com/

        23 min
      • Digital Marketing & Coronavirus: 100 Days Later

        In this episode, you will find out what is happening in the e-commerce and Facebook ads space now that we have been living a corona world.

        AKA - "E-Commerce Lessons from 100 Days of Coronavirus Quarantine"

        This action-packed episode is brought to you by the performance marketing experts at Voy Media.

        https://voymedia.com/

        25 min
      • Media Buying and Planning for Agencies with Jeromy Sonne

        Meet Jeromy, full-time Dad + Husband, most of the time digital media strategist. Jeromy and his family are travelers having most recently been based out of Denver, CO before hitting the road. Jeromy has 9+ years of digital media buying experience most of which revolves around Facebook ads. He’s has had the pleasure of working with well over 100 brands throughout his career with clients such as unicorn startups, publicly traded companies, local bagel shops, and his personal favorite project, helping take a song to #1 global viral on Spotify. When he’s not making how-to videos for other media buyers on Youtube or interviewing agency owners on his podcast Jeromy is a passionate home cook trying to perfect his roasted tomatillo salsa recipe or smoke the perfect brisket.

        Jeromy is the founder of Moonshine Marketing a White Label Media Strategy, Buying, and Planning agency helping creative agencies, content agencies, and more.

        Jeromy is also the founder of Reverb Media. A self-serve audio advertising platform for podcasts, digital radio, and streaming audio such as Spotify + Pandora.


        This action-packed episode is brought to you by the performance marketing experts at Voy Media.

        https://voymedia.com/

        51 min
      • Cashvertising - How To Apply For Better Facebook Ads
        Learn how to apply Cashvertising principles to your ads and how we have been able to increase the ROAS of a few brands we work on.
        In Cashvertising by Drew Eric Whitman, you will learn how to sell anything with persuasive advertising techniques that even the experts don't do properly. He lays out the principles of successful advertising in examples and step by step details that anyone can follow them if they so choose.
        This action-packed episode is brought to you by the performance marketing experts at Voy Media.
        https://voymedia.com/
        15 min
      • Broad Targeting vs Narrow Targeting on Facebook Ads

        Find out why you NEED to be using broad targeting on Facebook Ads today!

        Targeting broadly essentially means that you're mostly relying on our delivery system to find the best people to show your ad to. This approach can lead to us finding potential customers you never would've known about otherwise

        This action-packed episode is brought to you by the performance marketing experts at Voy Media.

        https://voymedia.com/

        10 min
      • Dominating SMS Ecommerce Marketing With Dennis Hegstad

        Dennis is the CEO & Founder of LiveRecover. LiveRecover is a text message abandoned cart recovery for e-commerce stores online. Our human-powered sales team texts your customers in real-time, converting carts into sales.

        Who else wants to recover 21% of abandoned carts?

        Powered by real people, LiveRecover contacts, engages, and converts your abandoned carts into sales for you.


        https://twitter.com/dennishegstad

        https://liverecover.com/

        https://www.linkedin.com/in/dennis-hegstad-93480126/

        This action-packed episode is brought to you by the performance marketing experts at Voy Media.

        https://voymedia.com/

        45 min
      • Noom - How They're Using Facebook Ads To Drive User Growth

        Today we do a brand audit of Noom. Noom helps you build healthier habits to lose weight, no dieting needed. Get personalized support every step of the way. You can do it with Noom

        Youtube Video - https://youtu.be/k0OQvY0LdTY

        Learn how they are using Facebook Ads to scale.

        Today You Will Learn About:

        • Landing Pages
        • Quiz Funnels
        • Free trial offers
        • Photos/Videos in Ads Hooks
        • ....and much more!
        • This action-packed episode is brought to you by the performance marketing experts at Voy Media.

          https://voymedia.com/

          https://www.noom.com/

          38 min
        • Mastering Messenger Bots with Ben Vandal

          Ben Vandal has spent $2.5m+ in Paid Media profitably scaling eCommerce businesses to 8-Figures in Total Sales. In this episode learn why you should be using Messenger bots and Messenger tools to grow your business. Ben gives his experience and personal insights into what is currently working.

          Messenger Mastermind Website

          Messenger Mastermind Podcast

          This action-packed episode is brought to you by the performance marketing experts at Voy Media.

          Voy Media

          28 min

        About Digital Marketing Fastlane

        From the publisher's feed

        This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn…