Digital Marketing Fastlane

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

What Truebill Does Well

Unique Offer

Clear solution to a growing problem, with few known competitors.

Easy User Experience

Really fast funnel that delivers the desired outcome instantly. 

Ad Creatives

Mass volume, variety, with powerful emotional appeals.

Landing Page Optimization

Most ads go directly to the app download page, but their website is smartly designed too.

Unique Offer

Unique Offer

Real Solution to a Real Problem

Few Known Competitors

Ad Creatives

Ad Creatives

Personas

Angles & Value Props

Volume

Variety

Emotional Appeals

Mobile UX on IG Stories

Easy User Experience

Easy User Experience

Instant Gratification

Fast Signup Process

Landing Page Optimizations

Landing Pages

Header: Value Proposition

Authority

CTA

Advertising Based on State of Awareness - In this episode, we break down all the different states of awareness that exist in marketing and how to overcome them. 

Unaware of Solution and Unaware of You

Top of funnel/prospecting, out of market, what to put in your ad here.

Aware of Solution, but Unaware of You

Top of funnel/prospecting, in market, what to say in your ad here.

Aware of Solution, and Aware of You

Middle of Funnel, what to say here, overcoming objections

Aware of Solution, Aware of You, and Know You Can Fulfill

Bottom of Funnel, what to say here, overcoming objections

https://voymedia.com/

Ecommerce Upsell Funnels - 4 Best Upsell Funnel Examples

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

What is an upsell funnel?

What tools can you use?

Why is it important? What are the benefits?

Go-to upsell funnel sequences

What is an Upsell Funnel?

What is an Upsell Funnel?

Upsells, Cross-Sells, Down-Sells

Post-Purchase

Add to Cart

Guided Shopping

Benefits of an Upsell Funnel

Upsell Benefits

Higher AOV

Higher LTV

Better ROI

Moving More Inventory

Upsell Funnel Tools

Easy User Experience

Zipify OCU

Bold Upsell

Examples

Upsell Funnel Examples

2 Upsells + 1 Downsell Per Product

Gifting Upsells

ATC Upsells

Completing Bundles

https://voymedia.com/ - This action-packed episode is brought to you by the performance marketing experts at Voy Media.

A new chef's knife from Misen promises high-grade steel, a santoku-style blade angle, and free sharpening for life, all for $65.

Chloe Thomas is an author and creator of eCommerce MasterPlan, which has evolved into a business that helps eCommerce entrepreneurs make better decisions.

eCommerce Marketing: How to get Traffic that BUYS to Your Website

Grab your Kindle, Paperback OR Audiobook copy from Amazon UK or USA or wherever you are in the world.

In today's episode, we dive deep into Chloe's background on e-commerce how she became the world author and podcaster. She has been in the eCommerce industry for the last 18 years – even before most search engines – and has witnessed the changing digital landscape first-hand

Find out more About Chloe:

Podcast

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://voymedia.com/ - This action-packed episode is brought to you by the performance marketing experts at Voy Media.  

https://www.forhims.com/

What Lumin Does Well Ad Creatives An absurd amount of creative and angle testing Landing Pages Good Landing Pages to educate the audience on their product. AOV + CLTV Smart AOV boosters and pushing for subscriptions for higher CLTV.

Full Youtube Video

https://www.youtube.com/watch?v=T0HeSNV1vuM

Check it out on at KeepOptimising.com

The Keep Optimising Podcast is the brand new show from the makers of the award-winning eCommerce MasterPlan Podcast.

A weekly audio-only podcast which focuses on a different marketing method (think email, SEO, Google Ads etc) each month. Each guest has been hand-picked by host Chloe Thomas because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about.

That means for the whole month you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method.

You can hear a new episode for free every Wednesday.

Each episode is audio only and lasts about 45 minutes.

AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests.

To get all of this for free – look us up right now on Apple Podcast, Spotify or your podcast app of choice by searching “Keep Optimising” (with an s not a z) and hit subscribe.

Link - https://link.chtbl.com/keepoptimising?sid=kevin.trailer

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

WE HELP E-COMMERCE BRANDS SCALE TO THE MOON AT RECORD SPEEDS USING PROLIFIC CREATIVE EXPERIMENTATION WHILE BEING HILARIOUSLY PROFITABLE.

In this Dr. Squatch case study, you will learn...

✅ How to leverage "controversial" ads using existing creatives without blowing your budget on an expensive film production crew

✅ The truth about bundle offers and how they can dramatically increase conversion rate and AOV

✅ The well-known, yet poorly understood way to turn customers into raving fans and maximize repeat purchases

Voy Media produces massive volumes of user-centric videos designed to engage a diverse set of customer avatars.

We focus on maximizing your ROAS, you just focus on making your customers happy.