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The Digital Marketing Master podcast is a series of conversations with leaders throughout the digital marketing space, from the trenches and across a variety of industries.... more
FAQs about Digital Marketing Master:How many episodes does Digital Marketing Master have?The podcast currently has 354 episodes available.
February 07, 2023"Personalized Content, Consumer Data, and Metaverse Marketing" with Kristen RoccoAbby interviews Kristen Rocco, Senior Director of Content Marketing at Global Payments, a Fortune 500 financial technology company. Kristen and Abby discuss crafting content strategically, marketing in the Metaverse, and leveraging data to understand and influence consumers....more24minPlay
February 07, 2023"Impactful Marketing Through Honesty" with Kerry-Ann Betton StimpsonAbby interviews Kerry-Ann Betton Stimpson, Chief Marketing Officer at Jamaica Money Market Brokers. Kerry-Ann highlights the broad spectrum of services JMMB provides across B2B and B2C, and provides insights about the importance of authenticity and clear mission in crafting impactful brand messaging and caring for clients....more30minPlay
February 06, 2023"Building Foundation and Communicating Strategy in Advertising" with Justin BatemanLuis interviews Justin Bateman, Senior Digital Strategy Consultant at EY. Justin discusses the importance of building a proper foundation prior to launching robust advertising campaigns. He also provides insights about communicating objectives to clients, measuring campaign success on an individual basis, and being open to opportunity as a young professional....more19minPlay
February 06, 2023"Software Solutions for Independent Hoteliers" with Janet JaiswalAbby interviews Janet Jaiswal, Vice President of Global Marketing at hospitality management company Cloudbeds. Janet tells Abby about the software solutions Cloudbeds provides to independent hoteliers and lodging properties, and discusses the company's current efforts in global marketing....more24minPlay
February 06, 2023"Using Data to Drive Customer Experience" with Renee SmythAbby interviews Renee Smyth, Chief Experience and Marketing Officer at Camden National Bank. The two discuss using customer data to drive marketing initiatives, and the importance of consistent branding and impactful messaging in fostering a strong customer experience....more29minPlay
January 30, 2023"Communication, Personalization, and Emotional Awareness in B2B" with Avi SudaleyAbby interviews Avi Sudaley, Director of SaaS Performance Marketing at Apple. Avi discusses the importance of enhanced interdepartmental communication for successful team collaboration, and why emotional awareness is a key ingredient in B2B marketing....more28minPlay
January 28, 2023"Educational Marketing For Gen Z" with Lynn TeoAbby interviews Lynn Teo, Chief Marketing Officer at Northwestern Mutual. Lynn discusses educating young adults on financial planning, and her efforts to expand user experience research....more27minPlay
January 28, 2023"Consumer-Centric Brand Messaging" with Priya ShahAbby interviews Priya Shah, Director of Product Marketing at AI lending platform Upstart. The two discuss customer listening and the importance of approaching brand messaging with the consumer in mind....more19minPlay
January 25, 2023"Content Marketing in the Identity Security Space" with Diana HwangAbby sits down with Diana Hwang, Senior Director of Content Marketing at identity security company CyberArk. Diana discusses the importance of identity security, and how CyberArk communicates this with a wide array of educational content. She also provides insights about building the right team and fostering mentorship at work....more31minPlay
January 24, 2023"Storytelling and Data Management" with Scott NeumanAbby interviews Scott Neuman, Vice President of Corporate Marketing at Calix. Scott tells Abby about the marketing services Calix provides to its broadband clients, and provides insights about data management....more33minPlay
FAQs about Digital Marketing Master:How many episodes does Digital Marketing Master have?The podcast currently has 354 episodes available.