We're LIVE at The International Franchise Association 2020 Convention!  Michelle Killebrew of PwC / FranSuite joins Social Geek to discuss trends she's spotting in digital marketing for 2020.

Michelle shares her best practices on experimenting to find new audiences, developing personas, and  engaging with customers in an active dialogue. 

Thanks much to The IFA, Social Joey, Brand Journalists, and Franchise Expo Nashville!