Digital Signage Done Right

EPISODE 179 | Guest: Brandon Glassmaker, application support analyst for Visix

While ePaper hardware is simple (battery-powered, no cables), getting a large system running requires precise technical groundwork. This episode covers why IT professionals are vital for the initial setup of this enterprise software and focuses on the crucial back-end setup, including networking hurdles, essential port configuration, and preparing your event data source.

Whether you're planning a small deployment or a massive rollout, you'll discover how the process scales and why ePaper's wireless, low-power nature makes it an increasingly dominant technology in the visual communications space.

See the full transcript HERE

Get more information about ePaper desk and room signs HERE

EPISODE 178 | Guest: Trey Hicks, COO & CSO of Visix, Inc.

 The rise of hybrid workplaces and office hoteling has created a need for better room and desk booking solutions. While LCD signs were an early option, ePaper has emerged as the superior technology that's more efficient, sustainable and cost-effective, especially when deployed at scale. The age of LCD signs for workspaces is over, and ePaper displays are now the go-to choice for the modern workplace.

We take a deep dive into the practical advantages of ePaper over traditional LCDs, focusing on the massive difference in total cost of ownership (TCO). Our conversation covers the "Big Three" factors – acquisition, installation and maintenance – to show how ePaper's wireless, battery-powered design saves significant time and money, avoids network congestion and creates a cleaner, more professional aesthetic. It's a practical breakdown of why ePaper is simply a smarter investment for any organization embracing flexible office models.

See the full transcript HERE

See our four different ePaper sign specifications and learn more HERE

EPISODE 177 | Guest: Jill Perardi, senior director of professional services for Visix

A culture of recognition actively builds a more positive and productive environment. Publicly acknowledging achievements and positive behaviors isn't just a morale booster; it's a strategic tool that directly impacts the bottom line. It fuels engagement, strengthens loyalty and significantly improves retention by tapping into the fundamental human need to feel valued as part of a group. In any setting – from corporate offices to school hallways – a strong recognition strategy transforms a collection of individuals into a motivated and cohesive community.

Moving from the "why" to the "how," this episode details the advantages of using digital signage for recognition over traditional methods like plaques or trophies. We cover practical applications, from interactive donor boards and digital yearbooks to celebrating employee milestones, showing how modern technology can help build a stronger, more connected community.

• Learn why public acknowledgement is a powerful driver of behavior and culture.

See the full transcript HERE

Learn more about our interactive recognition boards HERE

EPISODE 176 | Guest: Phil Epple, software support specialist for Visix

A successful digital signage deployment doesn’t just happen – it’s the result of careful planning. The crucial step between purchasing your system and captivating your audience is implementation.

In this episode, we break down the technical and logistical steps for a painless launch, emphasizing that setup is first and foremost an IT project that demands the right people, careful planning and a clear understanding of your network environment. We’ll walk through key pre-implementation checklist items so you can avoid common hurdles and ensure your system launch is smooth, fast and professional.

See the full transcript HERE

Download our Networking Guide to get all of the details you need to build and deploy an AxisTV Signage Suite system HERE

EPISODE 175 | Guest: Jennifer Razzano, director of internal communications for 84.51˚

There is no single secret sauce for effective internal communications. Because your audience and messages are varied, your strategy must be too. A successful multi-channel communications approach means using the right channel for the right purpose, ensuring employees know where to go for specific information and how to engage. This involves creating a clear purpose for each platform – from email and intranets to instant messaging and digital signage – and making them work together seamlessly.

This episode breaks down practical steps for creating a robust, tiered communications plan. It’s not just about pushing information out; it’s about fostering two-way dialogue, building community and strengthening company culture.

See the full transcript HERE

Get specific advice for digital signage communications in our Free Masterclass Guide HERE

EPISODE 174 | Guest: Sean Matthews, president and CEO of Visix

Change is inevitable in business, but with 70% of change initiatives failing due to poor communication, organizations need strategic approaches to guide their teams through transitions successfully. This episode explores how internal communications serves as the cornerstone of effective change management, breaking down the critical phases from pre-change preparation through post-implementation reinforcement.

Digital signage and multi-channel communication strategies play a vital role in reducing resistance, building trust and maintaining team alignment during organizational shifts. Discover practical content examples and communication frameworks that turn potentially disruptive changes into opportunities for growth and employee engagement.

Key Takeaways:

See the full transcript HERE

Learn more in our Guide to Better Communications in the Agile Workplace

EPISODE 173 | Mark Malaney, systems engineer for Visix

Digital signage is a powerful communication tool, but its connectivity to your network also makes it a potential target for security threats. A breach can lead to downtime, reputational damage or even a compromise of sensitive company data.

This episode demystifies the world of digital signage security, breaking down the most common vulnerabilities and risks that every organization should be aware of. We explore actionable, real-world strategies to harden your digital signage deployment against attack. From the fundamentals of network segmentation and data encryption to the importance of physical security and choosing the right technology partners, you'll get a clear roadmap for creating a secure and reliable digital signage ecosystem.

See the full transcript

Want to learn more about digital signage networks? Download our Digital Signage Systems Overview Guide

EPISODE 172 | Derek DeWitt, communications specialist for Visix

Choosing the right content for your digital signs can feel overwhelming, but an effective strategy is rooted in one key factor: your organization's structure. The way your company is built – whether it's a traditional hierarchy, a dynamic matrix or a decentralized network – fundamentally shapes its culture, workflows and communication needs.

This episode unpacks how aligning your visual communications with your company's framework can help you prioritize and produce better messaging. We explore seven distinct organizational structures and give you specific, actionable content ideas designed to reinforce your company’s goals, improve the employee experience and make your internal communications more effective than ever.

See the full transcript HERE

Want more content ideas and inspiration? Download our Digital Signage Content Guide HERE

EPISODE 171 | Guest: Melissa Sartin, senior creative content artist for Visix

Displaying data on digital displays is a powerful way to keep your audience informed, from showing KPIs and production metrics to progress on company-wide initiatives. But how should you design these messages? What are some of the considerations to keep in mind when trying to make complex information understandable and engaging for your audience?

It’s more complex than a simple text message, but when done right, data-driven content is inherently eye-catching and incredibly useful. This episode breaks down the key design considerations to ensure your data is not just seen but understood in a matter of seconds.

See the full transcript HERE

Get more digital signage design advice in our Masterclass Guide 4: Digital Signage Design HERE

EPISODE 170 | Guest: Jennifer Razzano, director of internal communications for 8451

Ever feel like your message gets lost in the shuffle at work? You're not alone. Many organizations grapple with keeping everyone on the same page, and the fallout from communication hiccups is bigger than you might think.

In this episode, Jennifer Razzano explains why effective communication is much more than a "soft skill" – it's a vital driver of success. Join us as she unpacks the hidden financial and productivity costs of falling short and learn her expert strategies for building a workplace where people feel heard, valued and connected.

How many hours does each employee waste per week on unproductive communication? The answer might shock you.

See the full transcript HERE

Get specifics for your screen content in our free Digital Signage Communications Planning Guide