Digital Signage Done Right

EPISODE 139 | Guest: Debbie DeWitt, marketing communications manager for Visix

Digital signage is becoming so commonplace that people are starting to find some truly unique and exciting new ways to use it. Using online research and some suggestions from ChatGPT, we’ve gathered some interesting and unusual ways to use digital signage in a number of environments, some of which are being done already, while others may happen in the near future.

- Hear about mood, relaxation, education and storytelling-driven screens

- Explore digital animal adoption and dynamic cemetery memorials

- Get examples of how AI and AR might complement digital signage

- Discover what may be included in next-generation restaurant boards

- Learn about real-time translation, digital town hall boards and more

See the full transcript HERE

Get more content ideas in our free Digital Signage Content Guide here.

EPISODE 138 | Guest: Sean Matthews, president & CEO of Visix

Sustainability is on everyone’s mind, so it’s natural that organizations of all types are looking for ways to reduce power and waste. Modern digital signs have come along way down this road, and innovative new technologies and platforms are getting us ever closer to carbon-neutral solutions.

• Hear about the green push in facilities management and commercial real estate

See the full transcript HERE

Learn about sustainable space management here.

EPISODE 137 | Guest: Debbie DeWitt, marketing communications manager for Visix

What are internal communications professionals focused on this year? In this episode, we take a look at multiple surveys and sources to see what the top themes and priorities are, and discuss how they might affect digital signage managers. Some trends have continued from last year, while others present brand new challenges and opportunities in our rapidly changing IC environment.

• Hear how 2023 trends have continued to evolve

See the full transcript HERE

Download our free Guide to Better Communications in the Agile Workplace

EPISODE 136 | Guest: Ellyce Kelly, professional services consultant for Visix

Boost viewer engagement with these five easy content design tips: prioritize readability, design for the specific environment, maintain brand consistency, leverage storytelling and embrace interactivity.

In this episode, we give you practical advice to create compelling communications that make people put down their phones and pay attention to your digital signs. With a few tweaks to your messages, you can grab more attention, make more impact and boost ROI. 

- Think about how to design from the viewers’ perspective

See the full transcript HERE

Get more content design tips in our free Digital Signage Design Guide.

EPISODE 135 | Guest: Trey Hicks, COO & CSO of Visix, Inc.

Choros is a revolutionary new space booking solution that lets you book any kind of shared space or asset, in any kind of environment, using just a smartphone. There’s no app to download and admin tools are all in the cloud, so you never have to download or update anything. Use Choros by itself, or combine it with ultra-low-power availability lights and/or epaper signs for maximum flexibility and choice.

In this episode, we step through some FAQs we’ve collected, going over Choros features and all the ways this simple solution can be modified and expanded to meet any organization’s space management needs.

- Understand how easy Choros is to set up and use

- Walk through the user-friendly WebAR interface and admin options

- Explore how EPS signs can support Choros in hybrid offices

- Discover new ultra-low-power availability lights

- Learn how Choros interacts with your calendar system to provide schedules and backend analytics

See the full transcript HERE: https://www.visix.com/podcasts/choros-features-and-faqs/

Learn more about the Choros WebAR space booking platform: https://www.visix.com/space-booking/ 

EPISODE 134 | Guest: Brian Galante, founder and owner of Dimension PR

Integrated Systems Europe, the largest event of its kind anywhere, happened recently in Barcelona. We talk about some of the technologies and trends we saw there, as well as what these new innovations might mean for the future of audiovisual communications, workplace technologies and the return to office movement.

• Discover the big themes and biggest wow factors at the show

See the full transcript here.

Learn more about Integrated Systems Europe here.

EPISODE 133 | Guest: Debbie DeWitt, marketing communications manager for Visix

Digital signage has become so ubiquitous that people are finding new and innovative ways to transcend common uses of digital signage, expanding the technology’s reach into more uncommon contexts.

In this episode, we cover some of the newest ways organizations are using their screens to communicate to , connect with, and immerse their audiences in unique experiences. And yet these, too, will be more widely adopted and will eventually become, themselves, commonplace.

- Understand the most common uses for digital signage today

- Hear how digital wayfinding is being expanded to parking garages

- Learn creative uses for queue management and smart restaurants

- Discover how screens are enhancing libraries, museums, galleries and public artwork

- Explore shopping enhancements using mirrors, digital signage, AI and IoT

See the full transcript HERE

Get more ideas in our Masterclass 3: Digital Signage Content Guide

EPISODE 132 | Derek DeWitt, communications specialist for Visix

The Internet of Things (IoT) is increasing connectivity in new and interesting ways that will transform the way we interact with our surroundings. Digital signs with sensors and IoT capabilities will become environmentally-aware, and as circumstances around the screens change, they’ll be able to alter what they’re showing (and how they’re showing it) automatically, with no human intervention at all.

Digital signage is no longer just a one-way push communications tool. It’s become responsive in ways previously undreamed of. And this creates a number of exciting opportunities for communications and the viewer experience.

- Hear the evolution of the Internet of Things and how it works

- Understand how increased connectivity has brought about unprecedented changes

- Discover how organizations are already using IoT in innovative ways

- Learn how digital signage is becoming more responsive to external factors

- Explore some of the possibilities in both the near and far future

See the full transcript HERE

Learn more about digital signage systems with our Overview Masterclass Guide

EPISODE 131 | Guest: Debbie DeWitt, marketing communications manager for Visix

No communication strategy can be successful without a good plan in place. There are many models out there to choose from, but the OASIS model is a perfect fit for people who are responsible for managing digital signage and other internal communications platforms. By using the five pillars of OASIS, anyone can develop and maintain a comprehensive plan for creating content that’s sure to engage their audiences.

- Learn what the five pillars of OASIS are

- Hear the benefits of having a communications plan

- Understand how SMART goals apply within this framework

- Get concrete examples for each step

- Explore ways to tailor OASIS to your specific context and needs

See the full transcript HERE

Get more advice for digital signage managers in our Communications Planning Masterclass Guide

EPISODE 130 | Guest: Jennifer King, artistic director of Napa Shakespeare, tenured professor of theater at Napa Valley College, freelance theater director and corporate communications coach

When looking for advice on how to improve communications and engagement, you can do a lot worse than looking to the Bard of Avon, William Shakespeare, for inspiration. His use of language, his ability to engage different audiences simultaneously and the way he develops story all contain valuable lessons for communicators in the modern world.  

- Hear how word choice and brevity can elevate communications

- Learn why understanding your audience is crucial for a successful exchange

- Understand the use of story and character to engage audiences

- Explore how deep listening and a curious mindset can build bridges

- Discover the pros of vocal variety and the cons of filler words

See the full transcript HERE

Want communications tips specifically for digital signage software? Download our free guide.