Digital Signage Today

While digital signage remains one of the most powerful tools in history for advertising and communication, there remains one great limitation to placing those screens where they are most effective: power.

For example, retailers have historically been restricted in their ability to place screens where they channel the most purchasing behavior (let alone moving those screens as needed) because of the cost in time, labor, and money for rewiring an area of a store — or, if they use batteries, the cost in labor and time in replacing those batteries, to say nothing of the consequences of unplanned downtime due to dead batteries.

This is why the wireless power revolution, spearheaded by Wi-Charge, a wireless power solutions firm, is transforming digital signage applications across retail, hospitality, and more (with ramifications for parallel applications across smart homes and other categories).

Ori Mor, co-founder and VP research and development at Wi-Charge, joined Digital Signage Today editor Daniel Brown via videolink to discuss the invention, growth, and future of wireless power, for digital signage and beyond.

Francesco Ziliani, CEO at SpinetiX, joined Digital Signage Today editor Daniel Brown via video link from Lausanne, Switzerland to discuss the Millenium smart building's adoption of SpinetiX digital signage and how the project illustrates major trends in the industry.

Serving as a hub for commerce, business, and hospitality, the Millennium building prides itself as "the smartest building in Switzerland," serving as headquarters for businesses like SpinetiX along with providing 5-star hospitality and services for companies and the local community, including (but not limited to):

• A 500-seat auditorium and conference center.
• A ballroom.
• A private club in partnership with Montreux Jazz Festival.
• Gastronomic restaurants.
• A gym.
• A kindergarten.
• Retail Outlets.

However, what makes the building stand out most is, arguably, its approach to experiential design, along with its innovation as a smart building. This includes advanced technologies such as interactive digital signage. In fact, the management of Millennium and SpinetiX shared such a mutual admiration of each other's business philosophy and practice that SpinetiX chose to make Millennium its new headquarters, while Millennium adopted SpinetiX hardware and software to power its interactive digital signage networks.

Sharing the story of SpinetiX and Millennium's partnership in digital signage, Ziliani explained how the project helped to illustrate major trends in the digital signage industry, key lessons for success among operators and businesses leveraging signage, and powerful insights for the future of the digital signage industry.

From smart cities and smart homes to smart solutions for business and infrastructure, the Internet of Things and AI are connecting our world in surprising new ways every year.

But just how is this transition being engineered, and what kind of opportunities for businesses and consumers are emerging, from digital signage to retail and beyond?

We sat down with Mike Slovin, VP and general manager at Comcast Smart Solutions, to get an update on the state of the industry.

Slovin joined us via video link to share these insights and to suggest some of the hottest trends to watch in the coming year.

Workplace digital signage and communications are one of the most powerful tools to engage your workforce and supercharge your employee satisfaction and learning, but it's still an area where many businesses struggle.

What kind of tools and content actually work to transform your workplace communications and build a positive work culture?

This week, we sat down with Will White, director of technical workplace experience at Appspace, to discuss workplace engagement and how Appspace is leveraging its unique collaboration with Microsoft Teams to reach workers in meaningful ways.

Sports digital signage is growing and diversifying, with new providers rising across professional and educational arenas and venues.

Indeed, applications are evolving as well; from LED scoreboards and ribbon displays to signage and kiosks around the stadium, including concessions and shops, the potential for the segment is seemingly limitless.

That's why we reached out to Will Bear, VP Sales and Marketing at Crimson AV, to learn more about the trends from a professional who has not only worked with installations but who is an avid sports fan who spends a lot of time in these venues.

Listen now for the hottest trends and the freshest insights into this growing market!

We all know that digital signage is one of the most powerful tools you can use to engineer customer experience, from retail to travel and more.

But did you know that hospitals and healthcare provide one of the fastest-growing areas for digital signage?

And it's not just infotainment and room info for patients and hospital visitors — facilities are installing parking facility signage along with interactive digital signage for doctors, nurses, and staff at nursing stations and in patient rooms, to say nothing of wayfinding and donor messaging.

Susan Wilhite, senior director of business development at Bluefin, joined Digital Signage Today editor Daniel Brown to discuss some of her recent projects and experiences in the healthcare digital signage sector, along with strategies and lessons she has learned along the way.

In a world of "screen fatigue," it can be hard to make your digital signage stand out from the crowd. With so many competing messages, how can you grab your audience's attention and make your message stick?

Meghan Athavale, CEO at Lumo Play, joined Digital Signage Today editor Daniel Brown for a vivid discussion on how to overcome the challenge, including content development strategies, insights for live events and venues, and how to select the right tools for your digital signage project.

Digital signage is growing in many industries, and the world of museums and art galleries is no exception. On today's episode of the Digital Signage Today Podcast, Editor Daniel Brown dives deep into real-world examples and trends with Carrie Garcia, U.S. business development manager at YCD Multimedia.

With a wide array of experience in designing and deploying installations for museums and galleries, Garcia shares strategies and tips on crafting digital signage experiences that engage and delight viewers, with advice that applies not only to museums and art galleries but also to digital signage growth across sectors like retail and entertainment.

Businesses know that digital signage is a powerful tool for customer engagement, but they're learning that the medium is equally powerful for reaching workers and building company culture, with a growing movement to view employees as customers in a bid to enhance employee satisfaction and effectiveness while boosting retention. So, just how can your business leverage digital signage to transform workplace communication, boost productivity, and enhance culture?

Digital Signage Today editor Daniel Brown joined Chris Devlin, CEO at Canada-based Omnivex, which has a longstanding specialty in designing workplace digital signage solutions, via video link to discuss the trends and best practices in the vibrant and growing world of workplace digital signage. They shared a conversation packed with insights for business owners and operators of all sizes seeking to revolutionize the workplace.

Ray Friedrich, chief strategy officer at East Street Business Advisors, joined Daniel Brown, editor of Digital Signage Today, for an exclusive audio interview to discuss the rise of automation, robotics and AI across vending, restaurants, and hospitality (among other categories).