Digital Transformation Academy Podcast

Digital Transformation Academy Podcast

By DENNIS M. HILARIOBusiness
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Digital Transformation Academy Podcast episodes

  • DTA-S06E06-Personal Branding Tips To Make Money Online This 2022

    In this new episode, we talk about personal branding tips to make money online this 2022.  

    Please LIKE or SUBSCRIBE for more!

    Links:

    Accounting course online -http://accountingcourseph.com/ 

    Free accounting software - http://freeaccountingsoftware.online/ 

    Free payroll software - http://freepayrollsoftware.online 

    A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook 

    Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/


    Social Media: 

    Facebook - https://facebook.com/hilsoftceo 

    Instagram - https://instagram.com/dennismhilario 

    Twitter - https://twitter.com/hilsoftceo 

    LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/


    00:00 Intro 

    01:38 Catch Up 

    03:20 Dennis’ personal branding back story 

    04:40 What is branding? - Fiona 

    06:28 What is branding? - Dennis 

    09:39 How do you build your personal brand?  - Fiona 

    13:50 How do you build your personal brand? What is marketing? -Dennis 

    17:13 Defining your brand message and copywriting? - Fiona 

    20:00 Copywriting tips -Dennis 

    21:43 Brand storytelling from Donald Miller 

    23:47 Social media channels 

    24:07 Encouragement to write content/posts consistently  

    25:27 Channels to get organic reach 

    27:35 Social media content examples 

    29:32 Email marketing 

    32:00 Last words about personal branding 

    33:30 How much effort you should spend between personal brand and company brand? 

    35:31 Outro


    37 min
  • DTA-S06E05-Facebook and Google Advertising for your Small Business Marketing

    In this episode, we talk about Facebook and Google Advertising for your small business marketing.  Please LIKE or SUBSCRIBE for more!


    In this episode, we talk about Facebook and Google Advertising for your small business marketing.  

    Please LIKE or SUBSCRIBE for more!  

    Accounting course online -http://accountingcourseph.com/

    Free accounting software - http://freeaccountingsoftware.online/

    Free payroll software - http://freepayrollsoftware.online

    A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook

    Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/ 

    Social Media: 

    Facebook - https://facebook.com/hilsoftceo

    Instagram - https://instagram.com/dennismhilario

    Twitter - https://twitter.com/hilsoftceo

    LinkedIn - https://www.linkedin.com/in/dennis-m-...  

    00:00 Intro 

    05:18 What is Pay-per-Click or PPC advertising? 

    06:37 Facebook Ads vs. Google Ads 

    09:42 Facebook ad basic structure and tactics  

    11:46 Facebook ad 3-level structure 

    12:07 Facebook ad 3 campaign types 

    14:07 Facebook budget strategy 

    17:03 Facebook ad set or Google ad group 

    18:30 Custom audiences 

    19:08 Facebook pixels and Google tag 

    20:27 Lookalike audience 

    22:57 Google keyword ads 

    24:12 Google keyword inspector 

    24:57 Facebook Ad level  

    27:26 Facebook Ad library 

    28:53 Sample use cases (digital products and retail)  

    32:08 How to build a marketing team for online advertising 

    35:17 As a small business, how much effort should you allocate in online advertising? 

    37:17 Branding is king 

    39:07 Outro

    41 min
  • DTA-S06E04-Why is eCommerce Important and 5 eCommerce Trends This 2022

    dIn this episode, we talk about why is eCommerce important, what are the benefits of eCommerce, a checklist of items you need to launch your eCommerce and 5 eCommerce trends this year 2022.  

    Please LIKE and SUBSCRIBE for more!

    Resources: 

    Accounting Course Online - http://accountingcourseph.com

    A Small Business Guide to Digital Transformation (eBook) - https://dennismhilario.com/dxebook

    Free Accounting Software - http://freeaccountingsoftware.online/

    Free Payroll Software - http://freepayrollsoftware.online

    Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/


    25 min
  • DTA-S06E03-On Why Do You Need a Website For Your Small Business & How to Launch Your First-Ever Website

    In this episode, we talk about the reason why you need a website for your small business, entrepreneurs or freelancers.  It comes with a quick guide on how to launch your first-ever website.

    Resources: Accounting Course Online - http://accountingcourseph.com

    A Small Business Guide to Digital Transformation (eBook) - https://dennismhilario.com/dxebook

    Free Accounting Software - http://freeaccountingsoftware.online/

    Free Payroll Software - http://freepayrollsoftware.onlineBusiness Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

    Social Media: Facebook - https://facebook.com/hilsoftceo

    Instagram - https://instagram.com/dennismhilario

    Twitter - https://twitter.com/hilsoftceo

    LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/


    Timestamps: 00:00 Intro 01:52 

    Catch Up 05:07 

    Fiona’s take on having a website for business 06:37 

    Why do you need a website? 12:17 

    3 important things to have in your website 13:07 

    Hosting platforms for website 17:05 

    Copywriting tools 18:51 

    Stock photo platforms 20:42 

    Quick guide on designing your website 24:24 

    How do you personalize your website? 25:30 Website vs. Social Media

    29 min
  • DTA-S06E02-On Productivity and Time Management for Entrepreneurs, Small Business Owners and Students

    In this episode, we talk about productivity and time management for entrepreneurs, small business owners and students.  

    Accounting Course Online - http://accountingcourseph.com  

    Timestamps:  

    00:00 Intro 

    2:33 Catch Up 

    3:41 Thoughts on productivity and time management 

    6:02 Apps to use so you won’t forget homework/ tasks 

    7:38 POMODORO Technique 

    9:24 Fiona's evening routine

    14:18 Morning Savers 

    18:50 Highlight of the Day

    19:40  Deep Work 

    23:44 Theme Day 

    26:49 Synchronous  Communication 

    28:39 The benefits of Asynchronous Communication 

    31:34 Practical Tip: Having a second phone 

    33:14 Ebook recommendations 

    34:15 Final thoughts on productivity

    36 min
  • DTA-S06E01 - Setting Goals for 2022, Making Habits and Staying Flexible in Accomplishing Them

    Here's our first podcast episode for 2022 - On setting goals for 2022, making and breaking habits and staying flexible in accomplishing them. 

     Accounting course online - http://accountingcourseph.com 

    Free accounting software - http://freeaccountingsoftware.online/ 

    Timestamps 

    00:00 Intro 

    1:13 Catch Up 

    5:00 Fiona's goal/resolution this 2022 

    7:40 Back Story: IronMan 70.3 experience 

    10:52 Different formulas and suggestion in setting goals 

    18:28 How can you stick to habits 

    20:53 Tools in Making and Breaking Habit by Dr. Andrew Huberman 

    25:53 Systematic way of scheduling tasks or habits 

    27:18 How do you apply these principles in setting goals (for business)  

    29:08 Whats the best way to kick start good habits and break the bad ones 

    31:52 What is something that you really value this year

    34 min
  • DTA-S05E13 - How to Launch Your Own Tech Startup

    Here's a new podcast episode about how to launch your own tech startup.  We also discuss the stage 4 of digital transformation, the digital performance management and a quick story of how I started my tech startup 20 years ago.  

    Accounting course online - http://accountingcourseph.com  

    A small business guide to digital transformation (ebook) - https://dennismhilario.com/dxebook/  

    Free accounting software - https://freeaccountingsoftware.online/

    52 min
  • DTA-S05E11 - Business Process Automation in Operations and ERP Features

    In this podcast episode, we talk about Business Process Automation in Operations, Order Fulfillment and ERP Features  

    Accounting course online - https://dennismhilario.com/accounting-starter-digital-course  

    Free accounting software - http://freeaccountingsoftware.online/  

    Free payroll software - http://freepayrollsoftware.online/


    0:00 - Preview

    0:32 - Introduction

    1:22 - Catchup

    2:28 - Intro to Topic

    3:10 - Importance of Digital Transformation on Operations

    4:21 - Tools to Digitalize Operations

    7:25 - Features of ERP

    7:38 - Order Fulfillment

    8:23 - Sales Order Management

    8:50 - Credit Limit Management

    10:24 - Inventory Management

    12:15 - Purchase Order Management

    14:53 - Job Order Management

    16:11 - Warehouse Management

    20:35 - Project Management

    22:41 - Post Sales Effort

    26:47 - Q&A

    33:35 - Final Thoughts

    34:54 - Outro

    37 min
  • DTA-S05E10 - Sales Automation Platforms and Examples

    Here's a new podcast episode about digital sales transformation, automation platforms and examples.  

    This episode is brought to you by my accounting course online - http://accountingcourseph.com  

    Free accounting software - http://freeaccountingsoftware.online  

    Free payroll software - http://freepayrollsoftware.online

    31 min

About Digital Transformation Academy Podcast

From the publisher's feed

Helping You with Your Business Process and Digital Transformation. "Smart Actions, Better Business."