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Title: Winners and Losers
Subtitle: Creators and Casualties of the Age of the Internet
Author: Kieran Levis
Narrator: Timothy Bentinck
Format: Unabridged
Length: 15 hrs and 31 mins
Language: English
Release date: 06-11-10
Publisher: Audible Studios
Ratings: 4 of 5 out of 23 votes
Genres: Bios & Memoirs, Business Leaders
Publisher's Summary:
Winners and Losers tells the stories of some of the most innovative businesses of recent times, explaining how a few succeeded in creating and dominating entirely new markets while so many others die in todays ferociously competitive online era.
Explaining clearly, with many interesting examples, what contributes to success and failure in creating and developing a company. Levis shows how companies like Amazon and Google rose from nothing to enormous heights, while IBM, Kodak, and AOL plummeted from them; how Nokia bounced from near bankruptcy to global leadership; and it charts the incredible rise, fall, and rise again of Apple.
This is not a "how to succeed in business" textbook, but is far more interesting and more than accessible, even for those with no background in business or economics.
Critic Reviews:
"A highly intelligent, nuanced account and Levis" disclaimers are as salutary as his insights." (CNBC Europe)
"A solid account of smart, nimble upstarts slaying old-industry behemoths and of flawed creative geniuses creating and destroying fortunes." (David Rowan, Observer)
"Compelling Break-neck histories of the likes of Amazon, eBay and Google." (Independent)
Members Reviews:
A tad dated
Many of the subjects in this book are rather old, in relation to the history of the internet. Perhaps it's because I just read The Facebook Effect, but I found that many of the case studies here were a bit long in the tooth. Netscape, AOL and even Apple are ancient history.
Good, not great
It is an interesting read, but not memorable. A bit outdated, but not special. Could have been better.
Interesting all the way through
I have only been a member of audible for a few months and have to say that the writing of Winners & Losers keeps you listening all the way through. If you are interested in how some companies have won in this internet age and how some have gone from great heights and have lost then you will find as I have that you have to keep on listening all the way through as the story flows and goes from one interesting fact to another. The narration is also first class and easy on the ears. My first book that I have enjoyed so much that I have had to leave this review. Very highly recommended. hope you enjoy this also.
Good listen but very irritating at times
Some fascinating insights into the early days of some of the biggest new age companies around. Especially worth listening to for those who weren't adults in the early 80's.
The authors love of Apple and dislike of Microsoft comes through to often for my tastes and the different voices the narrator uses are annoying after a while.
Fascinating insight into internet business
This really is an exceptional book! Kieran Levis has studied his subject well and discusses what havoc the internet has wreaked on business at large. The big blue-chips are discussed here - Sony, Apple, Nokia, IBM, Kodak, Google, Ebay, Microsoft and Sky to name a few; you'll be surprised at who won, and who lost... and who nearly lost but won!
Each company is described in comprehensive detail, but this never becomes boring or repetitive (like some books I've listened to).