I got to sit down with One True King, World of Warcraft's newest esports organization led by Mizkif, Asmongold, Esfand, Rich Campbell, and Tipsout. This is a lighthearted conversation about the new esports organization and what they plan to do.

I also posted an analysis video on One True King that is a full breakdown on what I think the team is going to do. I'm excited about it from a Twitch streamer perspective, on how it will help grow the platform, and what will come next for One True King.

In this episode, we talk with Mizkif and Esfand on One True King, also known as OTK, about the esports organization, the content they're building, the new Twitch streamers, Twitch streamer growth, and why I wasn't approached for the CEO position (the most important question).

I recently had the opportunity to talk to Artosis, the legendary Starcraft II esports shoutcaster, about his career and the way he measures success. We talked about everything from growing a brand in esports, to becoming one of esports first shout casters and commentators. We cover pro gaming, the path to being a pro gamer, and how to build a brand as a professional esports player.

I hope there's a lot of value in this talk for everyone. Artosis, Tasteless, and Day9 are some of my OG most respected people in esports and it was so cool to sit down with him and talk to him. Artosis is a legend and there's so much to learn from him.

Hope you all enjoy this as much as I did!

In a tweet announced in September - Twitch has announced they will now force ads to be run if streamers do not run the ads themselves. Similar to other platforms, "midroll" ads are ads played during a livestream. Previously a streamer could choose to run ads when/if they wanted to, and only preroll ads were not optional. With this addition, midroll ads will run if you don't manually run ads for 3 minutes of every 60 minutes of live broadcast.

My tweets about this are here:

https://twitter.com/DevinNash/status/1305684334691532802

https://twitter.com/DevinNash/status/1305697309015994368

Since I've received a fair amount of (expected) push back from small streamers on the addition of midroll ads and their necessity - this episode is made to clarify how the system and how/why it works. There will be a follow-up talk discussing complexities in how Twitch ads work, and how fill rates work.

There is so much misunderstanding about how the ad system on Twitch works. Most people haven't read and don't understand that if you run ads you will not get ads that interrupt your broadcast. Other complaints include smaller broadcasters getting less benefit from running ads, which is an argument that comes from just not understanding how ads work. You need to understand Twitch midroll ads, how midroll ads work, and the fundamental system behind how ads make money for streamers.

This is unfortunately a super nuanced topic that requires a lot of education to understand - so expecting some degree of ignorant negativity due to 'ads bad.'

I've followed Ninja's career for several years. Ninja is the entertainer who has made some of the largest moves in the Twitch and Youtube space. With 26,000,000 subscribers on Youtube covering mostly Fortnite and other FPS games, I was surprised that Ninja announced he was returning to Twitch as a full-time streamer. Did Ninja get a deal on Twitch? Did he just want to stream on Twitch? Did Ninja think he could grow better on Twitch? Was there a Ninja Twitch deal? Why is Ninja back on Twitch?

So I wanted to make a brief episode (16 minutes lol) about if Ninja should have returned to Twitch or if he should have considered Youtube instead. On Youtube with a huge amount of subscribers Ninja pulled 135,000 viewers on an unannounced Youtube stream. But on his official debut back on Twitch, he only capped at 100,000. A consistent stream on Youtube would have done better and he would have grown more on Youtube than growing on Twitch as a streamer.

It's possible that wasn't his mission though. Listen to this talk to find out why.

A new product for esports just came out from Twitch called "Versus by Twitch." Located at https://esports.twitch.tv/ - this new Twitch product allows any content creator and Twitch streamer to start up an esports tournament of their own. Esports tournaments are available to be run by the entire streamer community of Twitch.

In this episode, I want to cover some of the massive implications for esports that Twitch Versus has. It's one of the greatest ways for new esports talent to be discovered and new streamers to grow on Twitch. Esports hasn't had a great way for new players to be found in games like League of Legends, Overwatch, and Call of Duty. With the arrival of community-run tournaments, Twitch Versus will allow more people to become professional gamers.

This great change has a major impact on every esport but especially effects professional gamers looking to grow in esports competitively in small to medium-sized scenes like Smash Ultimate and FGC.

Looking forward to seeing what Twitch does with the product. Also looking forward to all of the esports tournaments. Lots of content creators will bring new people into Twitch via the new esports tournament program.

Twitch sings is gone, and some content creators and streamers on Twitch are not happy for it. In this episode we discuss why Twitch sings was shut down by Amazon and Twitch, and what it means for Twitch streamers going forward.

It's definitely not the end of the world, but it's important to understand how Twitch works and thinks about releasing and retiring products. As a content creator, you never want to become dependent on another platform's service. Although Twitch Sings was cool for a small community, it presents too many problems from everything to DMCA to licensing issues for Twitch and Amazon.

If Twitch Sings was providing some massive ROI to Twitch like bringing lots of users in, this would be okay. In this episode I explain why it's the case that Twitch Sings isn't making money, or making any content creators successful on Twitch.

Long has a talk about how to find agencies and choose agencies been requested in my realm. This episode teaches Twitch streamers and Youtube creators how to be successful streaming and creating content. Once you are on your way to becoming successful at streaming and creating Youtube videos, your next question might be how to join an agency.

This episode answers multiple questions about how to find an agency and how to join an agency. You will learn how much money an agency can make you on average, how to choose good agencies, and how to identify bad agencies and bad deals.

At a certain point in Youtube and Twitch growth, joining an agency is the best way to increase your income as a content creator. Few people talk about how to join an agency, how to find an agency, or how to choose the right agency. This video answers those questions and teaches people all about agencies to make correct decisions on their own.

Well, this is the highly requested streamer agency talk people have waited for. In this podcast, we take on Twitch, Youtube, and social media talent agencies.

A lot of talent agencies in the influencer world are predatory. They can take advantage of streamers, content creators, YouTubers, and Twitch broadcasters because these influencers don't take the time to get informed.

This talk intends to break down the truth behind agencies. How agencies work, what agencies can do to fool you into bad contracts, how to understand contracts, and how to get a good deal from an agency you're working with.  We cover a lot of concepts important for content creators to consider when venturing into the world of streaming. My hope is this helps people navigate the world of influencing and grow on Twitch, Youtube, and social media in a safe way.

I wanted to talk about the Epic Games vs Apple and Google lawsuits because I think a lot of people missed some of the big points of this. I'm not a lawyer and for this podcast I won't be breaking down any of what will happen in the case - since the implications of how a court would rule in this case or what will happen are way beyond my knowledge.

What I do want to talk about is the psychology behind Epic Game's move to sue over the Fortnite app in the Apple and Google store. Understanding the business moves and the strategy is what this talk is about. 

The way that Epic Games thinks about business is pretty incredible. They show incredible foresight in their strategy decisions, and the lawsuit of Epic Games vs Apple over Fortnite is a big example.

This talk is probably one of the best I've had on how to grow a Youtube channel. The legendary GamingCurios runs over 12 successful live Youtube channels and has uploaded thousands of videos. Running several channels over 100,000 views, GamingCurios is one of the most successful Youtubers of all time with multiple silver play buttons.

How does he do it? This talk covers the best Youtube growth tactics. I get asked all the time how to grow a Youtube channel. A couple of times a quarter we bring on JeremyCurios to cover the best tactics. This is a great talk on Youtube tactics, but it's also a great talk on livestreaming growth, Twitch and Youtube, and more.

One of the most impressive things about GamingCurios is how he creates a massive Youtube empire without editing videos himself. You will have to listen to the talk to find out how GamingCurios gained over 700 million Youtube views without making any videos for his channels. Yes, it's possible to make money on Youtube without posting videos.

It was a huge honor to meet with someone who I respect so much for their success and also a great personal friend. I hope for everyone out there asking about how to grow a Youtube, especially if you're coming from the Twitch stream and trying to start on Youtube because you heard it was the way to go - this talk is for you.