<p>60-75% of account planning is spent on distribution planning because it's going through SKU by SKU to see what products are selling well in each location.</p><p>In this episode, Johnny and Colin talk about how they approach account planning with their clients.</p>

60-75% of account planning is spent on distribution planning because it's going through SKU by SKU to see what products are selling well in each location. In this episode, Johnny and Colin talk about how they approach account planning with their clients.

Distributing Hundreds of SKUs

Johnny and Colin are mathematicians who work with some of the biggest consumer packaged goods companies around.

Each week they discuss grocery trends, trade marketing, and the world of consumer packaged goods.

Make sure you're subscribed to never miss an episode.

Check them out at https://omniumcpg.com

Business

Science

Marketing

Management

Mathematics

Johnny and Colin are mathematicians who work with some of the biggest consumer packaged goods companies around. Each week they discuss grocery trends, trade marketing, and the world of consumer packaged goods. Make sure you're subscribed to never miss an episode. Check them out at https://omniumcpg.com

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Distributing Hundreds of SKUs

Distributing Hundreds of SKUs

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