Do It With Intention | Business & Marketing for Massage and Bodywork Therapists

It's funny how as bodyworkers we are constantly helping others with their self-care, but regularly neglecting our own. Think about it, how often have you felt burnt out after a full day of working with clients back-to-back-to-back?  

This week, I sit down with self proclaimed "professional career changer" and self-care expert Tami Hackbarth to talk about why we can't "sprint marathons" as body workers. Her advice will help you reclaim your time and energy and empower you to pursue your big goals. 

Plus, Tami tells us what band she once unknowingly wrote a set list for, and you'll find out why my silver hair is bringing up all kinds of memories of being a child in Hawaii…

This week on the Do It With Intention Podcast:

• The incredibly straightforward questions you can ask yourself to create a personalized self-care routine that will help you manage your energy and stay inspired.

• The three "unsexy" self-care non-negotiables that you need to prioritize in order to not only perform better at work, but to truly lengthen your life.

• The specific movements that you can utilize on the job to keep your body moving and stay active despite your limited schedule as a bodyworker.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

The holidays tend to be a great time for bodyworkers — so many people are purchasing gift certificates to give to friends and family. But what do we do when February, March, and April roll around and our businesses slow down?

This week, I sit down with Savanna Bell of My Massage World to discuss the practical steps bodyworkers should be taking to not just get through their slow seasons, but to make the most of them. Her tips will help you grow from a talented bodyworker to a savvy business person.

Plus, Savanna shares her big dream that hardly anyone knows...pie, anyone?

This week on the Do It With Intention Podcast:

• The 4 specific tasks you should be doing during slow seasons so that you can avoid laziness and be prepared for when your massage or bodywork business gets busy again.

• How to create a successful marketing strategy for your business, including the insanely simple rule of thumb I use to make marketing decisions.

• What questions you need to ask yourself in order to develop a business plan that will help you set, track, and update your goals so that you can hit the ground running in the new year.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

This Fall marks 15 years(!) that I've had my own practice. This episode gets into the nitty-gritty on what I did to spread the word and find those first clients. You'll walk away with tons of actionable tips that you can use right now to find your next 20 clients.

This week on the Do It With Intention Podcast:

• The exact process I use to find clients and keep them coming back.

• My all-time worst marketing bomb.

• The real figures behind a successful conversion rate.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

We've all heard that we need to work with a coach to move forward in our businesses. If you've found yourself either asking what that actually means (and how that translates to your business), or when the right time is start, today's episode is for you.

I'm so pleased to introduce you to my friend, Amber Cook of Healing Waze. We've both built successful bodywork businesses, but it wasn't easy and it didn't happen overnight. It wasn't until we invested in our business (and ourselves), that we saw our businesses transform.

This week on the Do It With Intention Podcast:

• Why run-of-the-mill marketing tactics don't work for massage and bodywork businesses.

• How to identify the right time to invest in your business.

• Our proven system to successfully marketing our bodywork business (without feeling "sales-y").

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

Getting to the next level in your massage or bodywork business means getting out of your comfort zone. You can feel "not ready" and still achieve your dreams.

This week on the Do It With Intention Podcast:

• How to know when the right time to reach out and get support or seek out a mentor.

• The difference between a business expense and an investment.

• How to identify when it's time to raise your rates.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

If you're looking to expand your bottom line, this episode is for you! We'll break down the top 3 ways to make more money in your massage or bodywork business, and I'll give you a few tips and tricks along the way!

This week on the Do It With Intention Podcast:

• How to calculate your "Exhale Number"

• The #1 mistake you can make when increasing your prices.

• How to raise your rates with intention and integrity.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

You started a massage or bodywork business to help other people. But in order to succeed, you have to pull up your big girl pants and get out there. The people who you can serve with the work you do are just waiting for your to get over your fears around marketing yourself. 

This week on the Do It With Intention Podcast:

• How the "Know, Like, Trust" factor will transform your massage or bodywork business.

• Real world figures behind a successful conversion rate.

• How to FINALLY get through your marketing blocks to charge what you're worth.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

You started this business to help other people, but in order to succeed, you must pull up your big girl pants and get out there. The people who you can serve with the work you do are just waiting for your to get over your fears around marketing yourself.

This week on the Do It With Intention Podcast:

• How the “Know, Like, Trust” factor will transform your business.
• Real world figures behind a successful conversion rate.
• How to FINALLY get through your marketing blocks to charge what you’re worth.

Show notes: www.mindytotten.com/podcast/episode4

Today we are going to find the time that you need to work on your massage or bodywork practice and not just in it.

I've got a bunch of ninja productivity secrets that I'm going to share with you that have helped me to massively productive.

This week on the Do It With Intention Podcast:

• The difference between shallow work and deep work, and why you need both!

• What "being present" in your massage or bodywork business looks -- and feels -- like.

• How writing by hand can super-charge your productivity.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos

Today we are going to find the time that you need to work on your practice and not just in it.

I've got a bunch of productivity secrets that I'm going to share with you that have helped me to massively productive.

Show notes: https://www.mindytotten.com/podcast/episode3