Gen Z team members could be your greatest asset — but only if you know how to lead them.

Andrea Mata has been working with Gen Z for more than a decade, and she knows what makes them tick. As a clinical psychologist, she has learned what makes Gen Z different than previous young professionals and how workplace leaders can set them up for success.

Andrea joins this episode of the podcast to discuss how tourism entrepreneurs can work with Gen Z team members to build positive relationships and profitable businesses. She shares what really motivates these young people and the hidden superpowers they might bring to your travel team. Plus, we have news about tour companies resuming trips to the Middle East and a Hot Minute about how your competitors are beating you in the marketplace.

Andrea had a lot of great perspective about what it takes to lead Gen Z to productivity and satisfaction. Here’s what she had to say about how to lead them with clarity and kindness:

“You want to set high expectations, but then you want to pair that with high support. And so you want to be very, very clear and communicate what those expectations are…. You want to have smart goals laid out for them and you want to be communicating with them on a regular basis. Get rid of one year evaluations and move towards twelve week evaluations.”

Plus, she had great perspectives on:

Learn more Andrea Mata at andreadmata.com.

Follow Andrea Mata on LinkedIn.

Level up your group travel game with free resources at grouptravelleader.com/start.

1:34 — Travel News: Tour companies are returning to the Middle East

2:56 — News From Us: The best free resource for new tourism pros

8:01 — How Andrea Mata knew Gen Z was in trouble

11:04 — How widespread are Gen Z’s problems?

18:00 — How Gen Z is progressing in the workplace

19:12 — Tips for leading Gen Z travel pros

21:53 — Why purpose is critical for Gen Z job satisfaction

24:37 — Leading Gen Z in multigenerational teams

29:05 — Is Gen Z bringing its mental health problems to work?

31:12 — Are work leaders surrogate parents for Gen Z?

33:54 — Gen Z’s workplace superpowers

46:32 — Hot Minute: How your competitors are beating you

See the full interview with Andrea on our YouTube channel.

Gather and Go with Brian Jewell is a tourism industry podcast that helps group travel leaders plan, promote and lead better trips. There are also tips and insights for destination marketers and others who support the tourism trade. Each episode reaches thousands of professional tour operators, travel agents and the volunteer group leaders they serve. The audience also includes destination museum leaders, church travel leaders and other tourism enthusiasts around the world. Each show includes an interview with a smart travel pro or an insightful person from outside tourism who’s expertise can help make travel businesses better. You’ll also hear travel news, road tips and more. New episodes are released about twice monthly.

You can find Gather and Go wherever your listen to podcasts or subscribe by email.