TIQUE Talks: The Business Podcast for Travel Advisors

By Robin Bradley and Jennifer Jacob

Welcome to TIQUE Talks Podcast - a live-workshop style travel business podcast packed with actionable step-by-step tips that are helping hundreds of travel advisors redefine success, grow their bottom... more

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The podcast currently has 257 episodes available.

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Number 1: 254. Using LinkedIn To Elevate Your Client Base with Jace Tarbell
Thanks to Our Tique Talks Sponsors:Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs If Instagram has you wondering whether travel advising requires a side hustle as an influencer, Jace Tarbell has another strategy. Jace shares how he uses LinkedIn to build genuine relationships, attract higher-value clients, and generate business without relying on perfectly curated travel content. From optimizing your profile to thoughtfully engaging with potential clients, this episode proves you don’t need to go viral. You just need to show up where the right people are already doing business. About Jace Tarbell: Jace Tarbell grew up in California’s agriculture and livestock industry before moving to Missouri in 2020. After building a successful graphic design and marketing business, he entered the travel industry in late 2024 and sold $750,000 during his first full year. After changing host agencies, he founded Somewhere Travel Co. and began expanding beyond his existing network through strategic partnerships and LinkedIn. Today, more than a third of Jace’s cold leads come from LinkedIn, with those leads booking trips worth 126% more on average than leads from other sources. In two years, he has sold more than $1.5 million in travel, and over half of his business comes from repeat clients and referrals. thesomewheretravel.com @travelwithtarbell @thesomewheretravelco Today we will cover:(04:00) Why LinkedIn works for attracting busy, high-performing professionals(12:00) Positioning your profile to immediately communicate who you serve(22:00) Creating authentic content without becoming a travel influencer(28:20) Using comments, connections, and DMs to build relationships strategically(32:00) How LinkedIn elevated Jace’s client quality, trip value, and close rate NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Jace is a member himself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ
September 22, 202640min
Number 2: 256. Where to Buy Back Your Time As An Advisor with Dianna Hetzel
Thanks to Our Tique Talks Sponsors:Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs When Mer Bleue started growing, founder Dianna Hetzel thought she had everything under control. However, the client inquiries multiplied, her workdays stretched to 15 hours, and costly mistakes began affecting the experience she had built her business around. Dianna joins this episode to talk about the changes that helped her get her time back. She shares how she decided which parts of the business needed her attention, why her first hire was a bigger step than she had planned, and how giving team members ownership of outcomes made delegation work. If your inbox runs your day and you keep telling yourself you can take on just one more trip, this conversation will help you see where support could make a difference! About Dianna Hetzel: Dianna founded Mer Bleue, a luxury travel design studio, with no client list, industry contacts, or sales background. Drawing on 15 years in education and a love of connecting with people, she grew it into a small team creating highly personalized trips. Client relationships remain her favorite part of the job—though finding the perfect hotel comes close. merbleuetravel.com instagram.com/merbleuetravel Today we will cover:(04:00) The warning signs that growth is stretching you too thin(11:00) How Dianna chose her first hire(17:30) Delegating outcomes instead of individual tasks(24:30) Keeping the client relationship while handing off the details(35:00) Planning time for work that moves the business forward Resources Mention In This Episode: Buy Back Your Time by Dan Martell The ClickUp Business Hub NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Dianna is a member himself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn More and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ
September 29, 202641min
Number 3: 248. Understanding Your Liability in Transactions with Megan Mack
Thanks to Our Tique Talks Sponsors:Smeuse Studio - Strategic branding and website design for travel advisorsTravel Collection - Connect and learn more about TC’s DMCs You may think collecting a client’s payment is simply another step in the booking process, but how that money moves could dramatically change your responsibility when something goes wrong. Megan Mack, founder of Heirloom Adventures, talks about the critical difference between receiving a credit card authorization and collecting a direct payment. She explains when an advisor may unknowingly begin operating like a tour operator, what becoming the merchant of record means for your business, and why your host agency’s insurance may not offer all the protection you assume it does. From PCI compliance and supplier terms to chargebacks, travel insurance, and client agreements, this conversation will make you take a much closer look at every point where money changes hands in your business. If you collect client funds, process payments, or rely on a platform to protect sensitive information, this is one episode you cannot afford to skip! This episode is for educational purposes only and does not constitute legal or financial advice. Consult the appropriate professionals about your specific business, contracts, and state requirements. About Megan Mack: Megan was drawn to travel from a young age. Never one to sit still, she dreamed of seeing the world and connecting with people along the way. She discovered the world of travel advising after a friend told her, “I would totally hire you to plan a trip for my family.” Inspired by that moment and by her desire to help other families explore the world with their children, Megan set out to learn everything she could about travel advising. heirloom-adventures.com Today we will cover:(02:40) Meet Megan; what made her question how she collected payments(05:55) Vetting your technology for PCI compliance(09:10) Credit card authorizations versus direct payments(17:55) When collecting funds makes you a tour operator(27:10) Building liability protection into client agreements(35:45) Retainers versus flat planning fees(38:50) Auditing every point of liability in your payment process Resources Mention In This Episode: #150. What Every Advisor Needs To Know About Protecting Client Data with Kacie Darden #216. Don’t Assume A DMC Will Break Your Client's Budget with Jonathan Epstein The Legal Paige - Travel Advisor Templates NICHE is Tique’s membership community for travel advisors who want support refining their business, strengthening their positioning, and learning alongside other advisors who are serious about growth. Vanessa is a member herself, and many of the strategies discussed in this episode are the kinds of conversations happening inside the community. Learn more and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ
September 01, 202644min
Number 4: 247. Hot Take: You Need Niche
Jennifer and Robin introduce Niche’s new community manager, Maddy McCutchen, and reveal what’s changing inside the community. Maddy shares how she went from listening to Tique Talks as a travel advisor to helping shape the future of Niche through weekly office hours, improved member support, recognition programs, and more opportunities for advisors to learn from one another. They also preview the new AI training series designed to help advisors streamline their workflows, strengthen their systems, understand their finances, and turn their 2026 metrics into meaningful momentum for 2027. There’s no doubt about it - you need Niche! Join today and get the education, resources, and no-gatekeeping support you need to build a stronger travel business. Learn more and Pick Your Membership Tier → NICHE COMMUNITY FOLLOW ALONG ON INSTAGRAM @TiqueHQ
August 28, 202620min
Number 5: 243. Hot Take: How To Get Clients To Read Your Emails
Don't miss the Travel Business Intensive, happening August 24-26! Learn more and grab your ticket here → RESERVE MY SPOT! You can’t force your clients to read your emails. But you can make it a whole lot more likely. In this week’s Hot Take, Robin and Jennifer chat about why clients skim, skip, and straight-up ignore important information. From punchier subject lines and TLDRs to giving every email one clear job, they’re sharing how to communicate in a way your clients will actually consume. Turns out, getting clients to pay attention might have less to do with them and more to do with how you communicate. FOLLOW ALONG ON INSTAGRAM @TiqueHQ
August 14, 202624min