Ready to keep clients coming back all year long? This Hot Take dives into one of the most overlooked revenue streams in the industry: hotel bookings. What starts as a story about a friend booking Gleneagles without looping in her travel advisor turns into a massive reminder that your clients do not automatically know to come to you for hotels. And that gap is costing advisors thousands of dollars a year with almost no lift required. From mentioning it on intake calls to promoting it consistently in newsletters and on social media, learn easy ways to bake hotel-only bookings into your process. Also learn how this service smooths out slow seasons, reduces burnout, diversifies your revenue, and strengthens client loyalty without adding hours to your workload. If you want more clients thinking of you for every trip, hit play and learn how to incorporate this profitable, low-lift revenue stream for 2026!

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