Trying to reach everyone? That strategy rarely reaches anyone effectively.

In Season 1, Episode 1 of Tony Morgan’s Leadership Unstuck Podcast, Tony talks to Ty Bean, Senior Pastor of Cowboy Junction Church in Hobbs, New Mexico about why churches should pinpoint the exact kind of person they are trying to reach. 

Show Links:

4 Reasons Why Churches Become Insider-Focused

Churches Do Not Want To Reach New Customers

Do You Know Your Customer?: 5 Felt Needs for Reaching Professionals Outside the Faith

Who Is Your customer?

Why People Like Starbucks More Than Your Church

6 Ways We Ignore Unchurched Guests on Easter 

10 Symptoms of an Inwardly-Focused Church 

 

Learn more about The Unstuck Group.