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In episode #174, I address bookings, renewals, and expansion. These data points can get confusing if we don’t define them correctly.
- When is a renewal a booking?
- When is a renewal NOT a booking?
- Does renewal impact expansion MRR?
Subscribe to Ben’s SaaS metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe
Subscribe to Ben’s SaaS monthly newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
SaaS Metrics courses here: https://www.thesaasacademy.com/
Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray
By Ben Murray4.6
1111 ratings
In episode #174, I address bookings, renewals, and expansion. These data points can get confusing if we don’t define them correctly.
- When is a renewal a booking?
- When is a renewal NOT a booking?
- Does renewal impact expansion MRR?
Subscribe to Ben’s SaaS metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe
Subscribe to Ben’s SaaS monthly newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page
SaaS Metrics courses here: https://www.thesaasacademy.com/
Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout
Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

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