Calculating SaaS metrics sounds straightforward—until you actually try to do it. In episode #353, Ben Murray breaks down why SaaS metrics are so difficult to calculate at scale, why spreadsheets eventually break, and what it really takes to produce CFO-grade metrics that stand up in the Boardroom and in due diligence.
Drawing on insights from the 7th Annual SaaS Tech Stack Survey, Ben explains why 58% of companies still rely on spreadsheets and highlights the growing mix of tools aimed at solving the SaaS metrics challenge.
At the core of the issue? SaaS metrics require clean, structured data from four distinct systems—and most companies don’t have that foundation in place.
7th Annual SaaS Tech Stack Survey: https://mailchi.mp/thesaascfo.com/its-here-the-2026-saas-finance-ops-tech-stack-reportWaitlist for Ben's SaaS Metrics app: https://docs.google.com/forms/d/e/1FAIpQLSeMMKm1N6g0PifGBNhFacivqA-lqePH9id93dCGKxNeBOWbFw/viewform?usp=dialogSaaS Metrics Foundation Course with App: https://www.thesaasacademy.com/the-saas-metrics-foundationThe four key SaaS finance data sources required to calculate accurate metricsWhy SaaS metrics are difficult to automate (and why most companies struggle)Why spreadsheets are the default starting point—and why they don’t scaleThe most common tools companies use today to calculate SaaS metricsWhy understanding the manual process is critical before implementing softwareWhat “CFO-grade SaaS metrics” actually meansWithout structured financial data, your metrics won’t stand up to board or investor scrutinyDisconnected systems create inconsistencies that undermine trust in your numbersSpreadsheet-based processes break as transaction volume and complexity growAccurate SaaS metrics require integrating financial, bookings, HR, and customer revenue dataIf your data foundation isn’t solid, automation tools won’t fix the problem