The Heat Pump Podcast

Don’t confuse with jargon. Understand through questions. Design and sales advice with Silas Hoeppner


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In this episode of The Heat Pump Podcast, co-hosts Ed Smith and Eric Fitz welcome Silas Hoeppner, a building performance expert and resident “Air Space Archaeologist” at Modern Heating and Air Conditioning. Silas shares his journey from working in his family’s insulation business in Iowa to becoming a leading HVAC consultant. He delves into the importance of airflow, designing efficient heat pump systems, and how connecting emotionally with clients and asking question after question builds trust and enhances the customer experience.

The discussion emphasizes actionable strategies for simplifying technical sales, improving system performance, and overcoming myths about heat pumps. Silas brings a wealth of field-tested insights to inspire HVAC professionals to elevate their craft.


📚 Expect to Learn

⚫ Why airflow is the foundation of high-performing heat pump systems.

⚫ How smaller, well-designed heat pumps outperform oversized systems in modern homes.

⚫ The power of asking questions to uncover customer pain points and build trust.

⚫ Practical tips for simplifying complex HVAC concepts for homeowners.

⚫ Strategies for addressing heat pump misconceptions, especially in cold climates.


⏳ Episode Breakdown with Timestamps ⏳

[00:00:52] - Introduction

[00:01:50] - Silas’ Journey

[00:06:05] - Early Lessons in Comfort and Airflow

[00:10:23] - Diagnosing Comfort Issues

[00:24:54] - Don’t Confuse with Jargon. Understand through Questions.

[00:42:06] - Airflow: The Foundation of HVAC Systems

[00:54:17] - Overcoming Myths About Heat Pumps

[01:06:30] - The Importance of Customer-Centric Design

[01:13:38] - Closing Thoughts


Connect with the Guest Silas Hoeppner on

👉 LinkedIn: https://www.linkedin.com/in/silasjames/ 

👉 Modern Heating and Air Conditioning website: https://modernhvacservices.com/

👉 Instagram: https://www.instagram.com/silasjames8758

Follow the Hosts

👉 Ed Smith: https://www.linkedin.com/in/ed-smith-5aa8716

👉 Eric Fitz: https://www.linkedin.com/in/ehfitz/

👉 Amply Energy Website: https://www.amply.energy/

👉 Amply Energy YouTube: https://www.youtube.com/@amplyenergy

👉 Amply Energy Facebook: https://www.facebook.com/amplyenergy

👉 Amply Energy Instagram: https://www.instagram.com/amply_energy/

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