EOS for a Better Business, Better Life

Don't listen to the naysayers - follow your purpose! with Wyndi Tagi - Episode 49 of Better Business, Better Life!


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Wyndi (Rodokal) Tagi is a Visionary who is passionate about enhancing the mana of Māori and Pacifica People, with a vision to impact the lives of 10 million.

Wyndi took an idea, convinced her husband to start a business and things were going well. Then they were told by one of the big 4 accounting firms that they should stop spending so much time & money with their community & with their family - that their culture didn't differentiate them. It was demoralising but also a big turning point for Wyndi & her husband Eli. 

Hear how they took this, what it prompted in them & how they built this into a purpose-led business across several countries.

Wyndi is now one of my EOS clients. We connected on LinkedIn initially and just chewed the fat over a walk & talk. Later on, she contacted me having read the EOS books & wanted to talk to me to see if I could help them. She shares what EOS has done for the business & their family, how they went from 47 goals down to 6 & how they manage to employ family in the business without any issues.

More about Wyndi:

On her mother's side, she is from Ati-Hau-Nui-A-Paparangi, on her dad's side, she is of NZ European descent from England and Greece. 

After her first breast cancer diagnosis in 2017, she decided that she wanted to ensure she lived her best life and she wasn’t interested in dying with regret. So she's been living into her purpose, which is to better the statistics of Māori and Pacifica people. WE Accounting is one of the many vehicles she drives for doing just that.


"At WE, WE don’t just believe in a better future, WE are building it. Our Accounting Practice provides support, guidance and opens growth opportunities to small and medium-sized NZ businesses. WE know that SME’s are the backbone of the economy and when they thrive, so too do families, communities and our economy."

Wyndi's Top 3 Tips

1. Have a good kaupapa for your business

So a clear vision, purpose & values and stick to them no matter what. Really understand what that is, and make sure it really aligns with you and who you are and what you want to achieve in life. If you do that, then that makes it easier for your team and anyone else to know who you are, what you're about and whether they want to join on the journey.

2. Have a clear business plan

It doesn't have to be 50 pages long. It has to be something that's really, really simple that you can look at daily, weekly, monthly, whatever, but read regularly. If you want to achieve your goals, they say write them down. And then, take action.

3. It's okay to hire family members

As long as they get the job, want the job and they are capable of doing the job. And they align with your values. Interview them like you would normally interview anybody. Get someone else in your team to interview them, too, if you feel that you need a different perspective, we've done that.


Connect with Wyndi here: https://www.linkedin.com/in/wynditagi/

Debra Chantry-Taylor

Professional EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner

#betterbusinessbetterlife #entrepreneur #leadership #eosimplementer

Professional EOS Implementer Australia

Professional EOS Implementer New Zealand

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EOS for a Better Business, Better LifeBy EOS Implementers Debra Chantry-Taylor, Adam Harris, business owners and experts!

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