"When you say no for someone else, you're deciding for them before they even have the chance to decide for themselves."

Early in my career, I learned a powerful lesson about giving people the opportunity to say yes. I was working as a park ranger when reached out to Lee Cockerell, the former Executive Vice President of Walt Disney World. At the time, I had no idea that a simple introduction would eventually lead to a lasting friendship and professional partnership. Meeting Lee taught me not to say “no” for other people.

For years I was hesitant to offer services, thinking someone might not be interested or couldn’t afford it. But I was saying no for them before they even had a chance to decide. One experience changed that mindset. A client once surprised me by enthusiastically agreeing to a higher-tier service I had assumed was out of their budget. It wasn’t about the price though. It was about the value they saw and the trust they had in the process. That moment taught me that we can’t predict what someone values or what they’re willing to invest in.

When we say no for others, we’re limiting more than just opportunities for ourselves. We are taking away a chance for them to benefit from something that could truly help them. Whether you’re offering a product, a service, or even an idea, don’t assume you know the answer. Give people the choice.

Opportunity often lies in the space where we’re willing to ask and let others decide. So, the next time you’re tempted to say “no” for someone else, pause. Extend the invitation. Ask the question. You might be surprised by the doors that open when you let others make their own decisions.

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