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Title: Hello, My Name Is Awesome
Subtitle: How to Create Brand Names That Stick
Author: Alexandra Watkins
Narrator: Gina Sorell
Format: Unabridged
Length: 2 hrs and 22 mins
Language: English
Release date: 09-24-14
Publisher: Gildan Media, LLC
Ratings: 4.5 of 5 out of 94 votes
Genres: Business, Marketing
Publisher's Summary:
Every year, six million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game.