Story coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to. 

In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

So, come now. Gather around the fire. Lisa’s about to begin…

Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact.  Lisa is the author of The Story Advantage and Cinderella and the Coach.

Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

Resources or websites mentioned in this episode:

Mirasee 

The Story Coach  

Lisa Bloom’s book, The Story Advantage

Credits:

Host: Lisa Bloom
Producer: Cynthia Lamb
Executive Producer: Danny Iny
Assembled by: Geoff Govertsen and Michi Lantz
Audio Post Supervisors: Evan Miles and Christopher Martin
Audio Post Production: Post Office Sound
Music Soundscape: Chad Michael Snavely

"The Brave Little Parrot"
By Rafe Martin published by Wisdom Publications, with illustrations by Demi, winner of the 2023 NYC BIG BOOK AWARD.

If you don't want to miss future episodes of Once Upon a Business, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.

If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

Music credits:
Track Title: Places in Dreams

Artist Name: Alsever Lake

Writer Name: Adrian Dominic Walther

Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Emeralds

Artist Name: Hale

Writer Name: Cory Hale Williams

Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Butterscotch

Artist Name: Cody Martin

Writer Name: Cody Kurtz Martin

Publisher Name: A SOUNDSTRIPE PRODUCTION

Special effects credits:

24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

All other sound effects are licensed under Soundstripe.

Episode transcript: Drops of Salvation coming soon

~~~~~