Due Diligence

In this solo episode I challenge the traditional definition of "purpose" and offer some alternatives.

Today's solo episode is about clarifying what you actually want vs. going for what you think you "should" want. It's inspired by this article by a blogger named Steve Pavlina and this framework by Derek Sivers.

This is Part 2 of sharing my process as a creator. This time (Day 50 of the 100 day challenge!) it's about how I approach each podcast episode and also some lessons I've been learning so far about how to be a good interviewer.

This is my process for my research-based green screen brand & industry analysis videos upon request! Part 2 is my podcast process coming up later this week.

Dianna Cohen is the CEO & co-founder of Crown Affair, a first-of-its-kind haircare brand that empowers people to redefine their relationship with their hair through accessible luxury, ritual, and community. They have raised over $6M in Seed and Series A funding from top-tier investors including True Beauty Ventures, Greycroft, Gwyneth Paltrow, Heidi Zak, and Jaclyn Johnson and can be found in retailers like Sephora, Goop, Violet Grey and Moda Operandi. Prior to founding Crown Affair, Dianna worked with leading consumer brands like Harry's, Outdoor Voices, The Wing, and Buck Mason as a marketer & brand strategist. Before that she was Head of Partnerships at Away and worked in editorial at Into the Gloss.

Find Crown Affair on their website here

This is an episode on why to rest, the difference between deep rest and "guilty rest", and how to overcome our resistance to rest. I also highly recommend checking out my friend Sinead's upcoming 6-week program called Rest Without Guilt (not an ad—just a fan of a friend's gift for healing & educating).

There's a strategic "left-brained" way of making sh*t happen—and then there's an intuitive or right-brained way. This is my process for how I do the latter based on trust, intuition, and surrender.

Gefen Skolnick is the founder & CEO of venture-backed CPG brand Couplet Coffee, a specialty coffee brand fueled by community that is proudly queer woman-owned and built to be accessible to all. She is also an investor and worked formerly at Tesla, Hulu and others in software engineering and product management. 

This solo episode is inspired by a quote on creativity by one of my favorite writers of all time, Annie Dillard. It's a brief and beautiful meditation on the importance of Doing It Now despite the impulse to delay or hold back. And it's a reminder that has served me well in being more fully in integrity in my life choices and now as a creator.

Gigi Robinson is a true multi-hyphenate: she is a Gen Z creator, mental health & chronic illness advocate, model, children's book author and speaker. She was a finalist in the Sports Illustrated Swim Search and has been featured in Bustle, Business Insider, Forbes, and Vogue Business. With over 37K followers on Instagram and 142K on TikTok as well as a popular Spotify Live Podcast “Everything You Need Is Within", Gigi is passionate about using her platform as a creator to raise awareness around issues ranging from chronic illness to body image to mental health—including creator mental health.