Scale To Win with Dominic Monkhouse

E49 | Nicole Yershon - Turning Disruption into Advantage


Listen Later

On today’s episode of The Melting Pot we talk to Nicole Yershon, founder and CEO of the NY Collective, a leverage-model business that was created to disrupt the traditional practices of consulting and marketing agencies, and to get to the heart of a business’ problem, whether operational or strategic, as quickly as possible.

Nicole is the original rough diamond: she wasn’t a yes-girl, she asked the awkward questions, she queried the processes and she side-stepped authority and the chain of command to get things done. Her measure of success wasn’t financial, it was in her ability to move people from an analogue world to a digital world.

On today’s podcast:

  • Why being disruptive isn’t a bad thing
  • Why you can’t affect change without the right people
  • How she was so successful at Gold Greenlees and Trott
  • The Fearless Breakfast (and the problem with fear)
  • How she wrote her book
  • What’s in her Fearless Manifesto


  • Links:

    • Dave Trott
    • Rough Diamond
    • Day One


    • ...more
      View all episodesView all episodes
      Download on the App Store

      Scale To Win with Dominic MonkhouseBy Monkhouse & Company

      • 4.6
      • 4.6
      • 4.6
      • 4.6
      • 4.6

      4.6

      7 ratings


      More shows like Scale To Win with Dominic Monkhouse

      View all
      Freakonomics Radio by Freakonomics Radio + Stitcher

      Freakonomics Radio

      32,235 Listeners

      The Diary Of A CEO with Steven Bartlett by DOAC

      The Diary Of A CEO with Steven Bartlett

      8,655 Listeners

      Ukraine: The Latest by The Telegraph

      Ukraine: The Latest

      1,865 Listeners

      The News Agents by Global

      The News Agents

      992 Listeners

      The Rest Is Politics: Leading by Goalhanger

      The Rest Is Politics: Leading

      763 Listeners

      The Economics of Everyday Things by Freakonomics Network & Zachary Crockett

      The Economics of Everyday Things

      1,684 Listeners

      The Crime Agents by Global

      The Crime Agents

      32 Listeners