Welcome to the final episode of 2022 and of series 3. And I could not think of a better way to round things off than with Rob Starr, CEO and founder of SEICO Group and Chairman of the Starr Trust Charity. Rob has swum the English channel, completed an Iron Man and at the start of this year in SBT we covered the beginning of his journey to complete 52 Olympic Triathlons in 2022. On 30th November, he completed his 52nd Triathlon in less than a year raising over £100,000 for the charity. I have it said it in many posts this year, that in life we meet people that have a true impact on us and inspire us, there is not many people I have met in my life who have had as much of an impact on me or inspired me more than Rob.

This is a truly amazing episode packed with incredible insights. Rob takes us on a journey from leaving school with one O Level and being told he would be lucky if he would clear rubbish for a living, but on the other side he had his dad telling him 'You can do anything you want son and I believe in you' which highlights the power of having someone believe in you from a young age. This gave Rob the self belief to leave school, find a job and start his own business in his early 20's, and with his 'can do' attitude towards life he has been running the business for over 31 years. He tells us about the ups and downs of this journey with true openness, honesty and how he felt that 25 out of the 31 years he could have lost the business. We delve into the profound effect that losing his dad and best friend 16 years ago had on him and ultimately what led him to starting the Starr Trust with a £20,000 bank loan. We discuss Rob's many challenges including his channel swim and this years epic 52 Olympic Triathlons in 48 weeks that he completed on 30th November 2020.

Getting to know Rob has been one of the highlights of my year and once you listen to this episode you will get a glimpse of why and the mindset behind this inspirational, unique individual.

Rob's one rule for living a fulfilled life:

💥 'Be the best you can be'

Everyone has a story to tell... Happy listening 🎧

Watch the episode on YouTube ➡️ https://youtu.be/CJ7ps7faTM4

Find out more about Seico ➡️ https://www.seicogroup.co.uk/

Find out more about The Starr Trust ➡️ https://www.starrtrust.org/

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